Riley Geary
Director of Marketing & Communications at Girls Inc. of Monroe County- Claim this Profile
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Experience
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Girls Inc. of Monroe County
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United States
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Non-profit Organizations
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1 - 100 Employee
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Director of Marketing & Communications
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Jan 2022 - Present
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Girls Inc. of Shelbyville & Shelby County
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United States
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Non-profit Organization Management
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1 - 100 Employee
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Director of Marketing
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Jan 2020 - Present
Evaluate and develop a marketing strategy and plan, manage google business pages, and direct and coordinate marketing efforts.Communicate the marketing plan, research demand for products and services, and oversee social media marketing strategy, digital marketing, and content marketing.Maintain and develop interesting material for the affiliate's social media accounts and was responsible for providing relevant content for the organization's founders, members, school partners, other stakeholders and parents.Produce and maintain WordPress website content for the organization and create and update digital and print advertising materials to raise awareness of events, program offers, and overall effect data.Direct marketing projects through conceptual planning, schedule management, and final implementation.Develop insights on marketing campaigns to assess performance against goals.Led marketing efforts in marketing strategies with aggressive ROI goals, while increasing return visitation, downloads and overall customer satisfaction. Show less
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Technical Assistant & Data Specialist
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May 2019 - Jan 2020
Gathered, organized, and distributed technical documentation.Optimized data quality by developing and continuously improving data collection and automated upload strategies.Added documents to file records and created new records to support filing needs.Provided great customer service with 100 face-to-face and phone contact encounters with parents and guardians every day.Maintained billing records and worked with the office manager to ensure that accounts were kept current.
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Program Facilitator
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Sep 2016 - May 2019
Organized and managed program development from conception through successful execution.Addressed and resolved technical, financial, and operational concerns by working with team members and directors.Participated in semi-annual child development training to enhance abilities in teaching and interacting with teenagers and cooperated on program preparation with six other program facilitators.Visited Shelby County schools to undertake different outreach initiatives and talk to parents about children's difficulties that may have arisen on the premises.Contributed to the annual service of over 4,000 girls by establishing educational and engaging after-school activities for students in grades K-12. Show less
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Bob Evans Farms, Inc.
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United States
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Food and Beverage Manufacturing
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700 & Above Employee
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Hostess Server
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Nov 2014 - Sep 2016
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Education
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Indiana University–Purdue University Indianapolis
Bachelor of Science - BS, Business