Experience

Group Depré

• Belgium
• Farming
• 1 - 100 Employee

• Sales Director Own Brands & Private Label

  • May 2020 - Present



Show and Marchingband K&G

• Leiden

• Choreographer, Show and Drill Instructor

  • Jan 2003 - Present



VIGOR & SAGE

• China
• Wellness and Fitness Services
• 1 - 100 Employee

• Country Manager Benelux

  • May 2017 - May 2019



CPM Benelux Fieldmarketing

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Business Unit Director Retail

  • Jul 2015 - Nov 2017



COSINE BENELUX

• Belgium

• Business Unit Director Benelux

  • Jan 2014 - Nov 2017



Holland Diervoeders BV

• Netherlands
• Manufacturing
• 1 - 100 Employee

• Director Iams & Eukanuba

  • Jan 2012 - Dec 2013

  DKSH Netherlands is taken over by Group Depré and name changed in Holland Diervoeders BV (Belgium family owned company dedicated to manufacturing feed and pet food) DKSH Netherlands is taken over by Group Depré and name changed in Holland Diervoeders BV (Belgium family owned company dedicated to manufacturing feed and pet food)



DKSH

• Switzerland
• Professional Services
• 700 & Above Employee

• Director Iams & Eukanuba

  • Jan 2008 - Jan 2012

  DKSH Netherlands (Swiss based Global market expansion services company for i.e. FMCG, Health Care, durables. Dutch branch develops, manufactures, distributes own Pet food brands and third Party brand) Director Marketing & Sales for Iams & Eukanuba in The Netherlands (High Quality Pet Nutrition for Cats and Dogs, brand owner is P & G) * Member of the management team * Responsible for Marketing & Sales for Iams and Eukanuba (18 €kk turnover). * Responsible for overall Iams and Eukanuba sales, distribution and margin. * Responsible for 21 FTE. * Experience in restructuring and setting up of a professional and sustainable marketing & sales team via 1) KPI reporting, 2) Planning + ABCD customer focus, 3) easy manageable processes, 4) brand building & product roads, 5) data driven approach incl. financials, 6) responsibility and accountability of each team member.* Lead & execute strategic marketing plans (in cooperation with P & G Geneva) and annual P&L build at SKU level incl. commercial sales plans.* Direct customer contact with leading retail accounts and supermarkets (examples Intratuin, Agri Retail, Hornbach, Praxis, Pets Place, GRS), and responsible for over 900 customers Show less

• Sales Manager Retail / Influencers

  • Jun 2003 - Dec 2007

  DKSH Netherlands Sales Manager Retail, Breeders and Vets ( Eukanuba & Iams Brand) * Responsible for Sales for Iams and Eukanuba (high Quality Pet Nutrition) (18 €kk turnover). * Responsible for restructuring sales team.* Manage & coach 8 sales reps, 2 KA managers, 2 breeder reps, 2 vet reps and a field manager. * Manage market development together with sales teams* Execute product training for leading key accounts and independent customers

• Field Sales Manager Retail, Breeders and Vets

  • Dec 1999 - May 2003

  DKSH Netherlands Field Sales Manager Retail, Breeders and Vets ( Eukanuba & Iams Brand) * Manage & coach 8 sales reps, 2 KA managers, 2 breeder reps, 2 vet reps and a field manager. * Drive distribution and Sales based on market data* Responsible for training and education of the sales team* Manage market development together with sales team* Execute product training for leading key accounts and independent customers



Faunaland BV

• Operational Manager

  • Jun 1997 - Dec 1999

  Faunaland Franchise BV, (Soft Franchise Retail Organization with 80 store) Operational Manager * Responsible for accusation of new stores (grew from 55 to 80 stores in 3 years’ time)* Responsible for remodeling the stores, making analyses, building promo plans to accelerate their business and advise them in relation to investments. * Responsible for Buying and negotiating conditions.* Responsible for making the two weekly magazine

• Field Manager

  • 1996 - Jun 1997

  Faunaland Franchise BV, (Soft Franchise Retail Organization with 55 store) Field manager Manager * Responsible for remodeling the stores, making analyses, building promo plans to accelerate their business.. * Responsible for Buying and negotiating conditions* Doing store checks and advice the store owners and train the employees



Holland Diervoeders BV

• Netherlands
• Manufacturing
• 1 - 100 Employee

• Regional Account Manager

  • 1988 - 1996

  * Responsible for Sales and Sales Improving activities * Responsible for acquisition * Responsible for analyses * Responsible for Sales and Sales Improving activities * Responsible for acquisition * Responsible for analyses



Lammens BV

• Zevenhuizen ZH

• Sales Representative

  • 1980 - 1983

  Koninklijke AJM van Well BV (Lammens BV) Zevenhuizen Sales Representative (Lammens BV was part of the Spar grocery organization specialized in Pet Food, Cat litter and bedding) * Responsible for sales in the western part of Holland. Koninklijke AJM van Well BV (Lammens BV) Zevenhuizen Sales Representative (Lammens BV was part of the Spar grocery organization specialized in Pet Food, Cat litter and bedding) * Responsible for sales in the western part of Holland.