Rija Ali
Data and PR Consultant at Top Agency- Claim this Profile
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Urdu Native or bilingual proficiency
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
Topline Score
Bio
Experience
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Top Agency
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Belgium
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Advertising Services
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1 - 100 Employee
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Data and PR Consultant
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Aug 2020 - Present
Experienced Data-Driven PR Professional with a strong track record of creating and executing effective PR campaigns. Skilled in data analysis and report creation, utilizing tools such as Tableau and Google Trends Analysis. Adept at creating visually appealing infographics to convey complex data and information in an easy-to-understand manner. Proven success in media pitching and securing placements in over 100 top-tier websites such as The New York Post, Bloomberg, Miami Herald, and iHeart Radio. Experienced in building targeted media lists and utilizing outreach software such as Cision and Meltwater to increase visibility and reach. Adept at identifying and securing backlinks to increase domain authority and improve search engine rankings for clients' websites. Familiar with SEO best practices and able to use Google Trends and other tools to stay up-to-date on the latest industry trends. Passionate about utilizing data to drive results and generate media coverage for clients, always looking for new and innovative ways to get their stories heard.
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Public Relations
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Pakistan
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Public Relations Consultant
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Nov 2019 - Present
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Citrus Talent
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Pakistan
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Model
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Sep 2017 - Jan 2023
Worked in TVCs and DVCs such as Tapal Green Tea, Uber PSL campaign, Nesfruta etc. Worked in TVCs and DVCs such as Tapal Green Tea, Uber PSL campaign, Nesfruta etc.
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String PR
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Karachi, Pakistan
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Head Of Public Relations
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Jun 2018 - Nov 2019
Served as Head of PR from the inception of the PR division at the organisation; seeing it grow from infancy to maturity under my guidance. Have had the pleasure of working with industry leading sportsmen, actors, musicians and artists. Worked on numerous large scale projects for large corporations, including but not limited to: HONOR, Gul Ahmed, Foodpanda, Adidas, Super Boxing League and Al Rahim Textiles. Served as Head of PR from the inception of the PR division at the organisation; seeing it grow from infancy to maturity under my guidance. Have had the pleasure of working with industry leading sportsmen, actors, musicians and artists. Worked on numerous large scale projects for large corporations, including but not limited to: HONOR, Gul Ahmed, Foodpanda, Adidas, Super Boxing League and Al Rahim Textiles.
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iflix
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Pakistan
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PR Executive
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Nov 2016 - Jun 2018
Worked on building brand equity and maximising positive publicity for the new market entrant. Worked on increasing notoriety with strategic use of celebrity endorsements and shoutouts. The efforts shown at iflix received a PAS award for the efficacy of the campaign and the reach attained. Worked on building brand equity and maximising positive publicity for the new market entrant. Worked on increasing notoriety with strategic use of celebrity endorsements and shoutouts. The efforts shown at iflix received a PAS award for the efficacy of the campaign and the reach attained.
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First Pay Loans
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Panama
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Financial Services
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1 - 100 Employee
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Personal Assistant to Director
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Jul 2015 - Oct 2015
Responsible for: Administration Work of the office Handling important files and documents Meeting clients and investors from overseas of different nationalities because of fluency in English, Spanish, Urdu and Hindi Setting up appointments and daily meetings Over looking and assisting with the main reception Taking care of the accommodation and food of International Clients Helping in translating legal documents Writing important emails and memos Responsible for: Administration Work of the office Handling important files and documents Meeting clients and investors from overseas of different nationalities because of fluency in English, Spanish, Urdu and Hindi Setting up appointments and daily meetings Over looking and assisting with the main reception Taking care of the accommodation and food of International Clients Helping in translating legal documents Writing important emails and memos
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Rivaaj
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Panama
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Marketing and Advertising Consultant
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May 2013 - Apr 2015
Created social media accounts and helped with the business by dealing with overseas clients regarding import/export. Created invoices and managed the inventory of the products. Helped with the sales department by handling clients personally. Knowing how to work around Social Media pages helped the business a lot. Dealing with wholesale buyers in asian markets and getting the right buying rates was one of the biggest challenges that I learned to overcome while working here. Created social media accounts and helped with the business by dealing with overseas clients regarding import/export. Created invoices and managed the inventory of the products. Helped with the sales department by handling clients personally. Knowing how to work around Social Media pages helped the business a lot. Dealing with wholesale buyers in asian markets and getting the right buying rates was one of the biggest challenges that I learned to overcome while working here.
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New World Real Estate
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Panamá
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Marketing and Networking Specialist
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Feb 2012 - Jan 2015
Responsible for: Handling the New World Real Estate web page and social media pages. Organizing the Data Base of the company and always keeping it updated. Handling any clients in the office or on calls. Helping with sales by going to different locations, talking to owners and buyers, getting the info on their properties or what the client needs. Connecting with people from different cultures helped me sell properties and rent them as well. Responsible for: Handling the New World Real Estate web page and social media pages. Organizing the Data Base of the company and always keeping it updated. Handling any clients in the office or on calls. Helping with sales by going to different locations, talking to owners and buyers, getting the info on their properties or what the client needs. Connecting with people from different cultures helped me sell properties and rent them as well.
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Praxis Global Research
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Oil and Gas
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1 - 100 Employee
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Business Development Executive
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Jan 2013 - Apr 2013
Responsible for: Making a database of clients through social media Contacting clients from different region of Latin America such as Brazil, Colombia, Venezuela, Mexico, Argentina etc Giving presentations on the oil business in the Latin American Region Selling workshops to engineers from companies such as Schlumberger Helping with the materials for the conferences and workshops Dealing with inquiries from clients Finding new opportunities for workshops in the LATAM region
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Interface Technologies
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Panama
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Customer Service Agent
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Apr 2010 - Sep 2011
I was responsible for attending customer inquiries and selling the company products. Being multicultural and speaking english fluently as a Native American gave me an advantage and made me one of the top sales person in the customer service department with weekly bonuses. I was responsible for attending customer inquiries and selling the company products. Being multicultural and speaking english fluently as a Native American gave me an advantage and made me one of the top sales person in the customer service department with weekly bonuses.
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Education
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Universidad Católica Santa María La Antigua
Fashion Design and Marketing -
University of Louisville
Bachelor’s Degree, International Business, Marketing