Conference Chair, Event Chair, Public Speaking, Advisory Board, Committee, Judge and Workshops

• Nov 2002 - Present

Co-Founder/Past ChairUniversity Accreditation and VET Endorsement Committee - AMIConference ChairNational Marketing Conferences - AMIHead of Committee National Conference Marketing’s New Life - AMINational Conference What Value is Marketing? - AMIKeynote Speech Hitwise Australian Online Performance Awards - HitwiseAdvisory BoardMacquarie UniversityTAFE NSWTAFE Digital Marketing OnlineS P Jain School of ManagementCommittee National Conference Marketing and Beyond - AMINSW Awards for Marketing Excellence - AMICPM of the Year - AMILife Membership - AMISir Charles McGrath Award - AMIJudgeNational B&T Awards - B&TNational Awards - Australasian Promotional Product AssociationNational Marketing Excellence Awards - AMIIndustry Relevance Award - ANZMAC AMJRepresentativeStartCon - Startup & Growth ConferenceAustralian Association of National Advertisers - RESETWOBI - World Business ForumSeth Godin - The Leadership CircleTiE - Energising the Australian Entrepreneurial SpiritHudsons Recruitment - The Great Debate Women Make Better Marketers than MenHudsons Recruitment -The Great Debate Sales VS MarketingConnect Marketing - The Great Debate Marketing’s Identity Crisis Tuck School of Business Dartmouth College & AGSM - Professor Kevin Kelleramrinteractive - Marketing in the New MillenniumOrkestrate - Marketing EvolutionsCameo Communications - Engender Gender Segmentation MarketingHumanity in Business - Humanity in Marketing Media SummitWorkshop Martin Lindstrom AMIMark Ritson AMIPanelThe University of Sydney - Masters of Marketing - New insights into current marketing practicesMacquarie University - MMSA Marketing Students Association - Launch and Industry InsightsUniversity of Technology Sydney - EMERGE Marketing Students Association - Multiple Industry Nights

Councillor

• Nov 2002 - Present

Director

• Nov 2015 - Nov 2021

Non-Executive Director on the National Board.

Director

• Nov 2004 - Nov 2008

Non-Executive Director on the National Board.

Conference & Event Chair, Public Speaking, Advisory Board, Committee, Judge and Workshop

• Jan 2002 - Present

Conference ChairBoston Consulting Group & AMI - A New Approach to Advertising and PromotionsGoogle, ACNielsen & AMI - E-marketing Harnessing the Power of Search Engines Australia Post & AMI - Direct Mail Achieving High Level ResponsesIQPC Conferences - Customer Analytics Driving Insight from Data IQPC Conferences - Leveraging SponsorshipIBC Conferences - Best Practice Marketing for Universities and TAFEConference Co-Chairmarcusevans APAC – CMO SummitPublic SpeakingThailand Ministry of Defense Army, Navy and Airforce - Leadership Edutech (Terrapin) – International Congress & Expomarcusevans APAC – CMO Summit TAFE - Digital Marketing OnlineAdvisory BoardVirtu Institute - TEQSA accreditationManagement Institute of Australia - TEQSA accreditationStudy Group Australia - TEQSA accreditationStandards Australia & SAI Global - Business Performance ToolsAPM Training Institute - Executive Certificate in Product ManagementWorkshopCreative Industries Development Strategy - NSW Department of IndustryProperty Developer’s Program - Urban Development Institute of AustraliaPanelIQPC Conferences - Strategic Higher and Vocational Education MarketingHead of CommitteeStudent and Emerging Marketers - UTSPublished Professional Marketing, Sydney Morning Herald, B&T and Marketing MagazineRadioJJJ

Founder

• Jan 1994 - Present

As strategy and marketing consultants, our mission is to help companies create value and sustain a competitive advantage. We advise you on strategies that are firmly entrenched in your vision, values, mission, and core competencies, delivering successful growth strategies and high-impact solutions that impact your bottom line. Originally BDDC. As strategy and marketing consultants, our mission is to help companies create value and sustain a competitive advantage. We advise you on strategies that are firmly entrenched in your vision, values, mission, and core competencies, delivering successful growth strategies and high-impact solutions that impact your bottom line. Originally BDDC.

Course Coordinator, Lecturer and Tutor

• Jul 2021 - Present

Faculty of Business - School of Entrepreneurship, Commercialisation & InnovationProject Management 2011 Project Methodologies and Concepts (PMBOK 6 & 7, Agile, Kanban, Prince2, Scrum, Lean, Waterfall, XP)Project Management 2004 Industry Based ApplicationsProject Management 2003 Leadership in Stakeholder Management Entrepreneurship 1011 Entrepreneurship Foundations and MindsetMarketing 1001 Introduction to Marketing Faculty of Business - School of Entrepreneurship, Commercialisation & InnovationProject Management 2011 Project Methodologies and Concepts (PMBOK 6 & 7, Agile, Kanban, Prince2, Scrum, Lean, Waterfall, XP)Project Management 2004 Industry Based ApplicationsProject Management 2003 Leadership in Stakeholder Management Entrepreneurship 1011 Entrepreneurship Foundations and MindsetMarketing 1001 Introduction to Marketing

Lecturer and Tutor

• Feb 2005 - Present

Faculty of Business - School of Management and School of MarketingHarvard Case MethodMKT3008 Marketing Project MKT3007 Marketing Strategy MKT3001 Marketing Research MGT3001 Global Management MGT3002 Managing Change MGT2002 Perspectives of Organisation MGT2002 Managing Organisations MKT2001 Promotion Management MKT2001 Marketing Communications MKT2015 Creating Marketing Value MKT2012 Services Marketing MKT2001 Marketing Communications Project MKT2013 Digital Marketing and Branding MKT1001 Introduction to Marketing MKT1002 Consumer Behaviour

Tutor

• Feb 2016 - Mar 2021

Faculty of Business - School of Management and School of MarketingHarvard Case MethodStrategic Marketing Simulation Markstrat StratXMKTG312 New Venture Marketing and Business Development (AKA, Marketing Creativity) MKTG101 Marketing Fundamentals MKTG209 Global Marketing MKTG208 Marketing Management MKTG308 Customer Relationship Management MKTG303 Marketing Strategy Faculty of Business - School of Management and School of MarketingHarvard Case MethodStrategic Marketing Simulation Markstrat StratXMKTG312 New Venture Marketing and Business Development (AKA, Marketing Creativity) MKTG101 Marketing Fundamentals MKTG209 Global Marketing MKTG208 Marketing Management MKTG308 Customer Relationship Management MKTG303 Marketing Strategy

Course Convenor, Course Coordinator, Lecturer and Tutor

• Feb 2000 - Mar 2021

Faculty of Business - School of Accounting, School of Management and School of MarketingMentor to AUSAID and ATAS studentsMentor to Jumbunna Institute for Indigenous Education and Research studentsFounder of EMERGE Student Marketing Society1st 2003 & 3rd 2002 Boston Consulting Group Strategy Competition2nd in USA Haworth College Michigan Competition - Team Captain3rd in Accenture National University Challenge - Team CaptainStrategic Management text review for Thomson EducationTeaching and Learning ForumStudent and Industry Networks LaunchCommunications Industry Workshop Organiser and PresenterHarvard Case Method22157 Australian Corporate Environment 21440 Management Skills 21193 Business Strategy 24307 e-Business Foundations 24309 Introductory Marketing Research 24108 Marketing Foundations 24210 Advertising and Promotions Management 21129 Managing People and Organisations 26100 Integrating Business Perspectives 21510 Business Futures 21513 Business Ethics and Sustainability

Research Assistant - The Virtues of Finance Project

• Jun 2014 - Jun 2016

The Global Financial Crisis (GFC) that came to a head in 2008 has clearly been the major event in the financial world in recent times. The aim of The Virtues in Finance project is to conduct conversations with key people in the industry to distil ideas about the key lessons that have been learnt from the recent financial crisis. Understanding how rhetoric and behaviours have changed or not as a result of the GFC and its aftermath will also be a key area of research.

Research Assistant - Group Dynamics

• Dec 2013 - Dec 2015

Observation and documentation of meetings for City of Sydney New Year's Eve

Course Convenor, Course Coordinator, Lecturer and Tutor

• Jul 2019 - Jul 2020

Faculty of Business - School of MarketingStrategic Marketing Simulation BrandPROHarvard Case MethodBBA16 Branding and Communications Faculty of Business - School of MarketingStrategic Marketing Simulation BrandPROHarvard Case MethodBBA16 Branding and Communications

Course Convenor, Course Developer and Coordinator, Lecturer and Tutor

• Sep 2018 - Sep 2019

Faculty of Business - School of Management and School of MarketingHarvard Case MethodBCU203 Business Consultancy BFU101 Business Fundamentals PPS101 Positive Psychology LCM306 Leadership and Change Management Faculty of Business - School of Management and School of MarketingHarvard Case MethodBCU203 Business Consultancy BFU101 Business Fundamentals PPS101 Positive Psychology LCM306 Leadership and Change Management

Course Convenor, Course Developer and Trainer

• Mar 2018 - Mar 2019

Professional Year Program development and facilitator Professional Year Program development and facilitator

Course Developer, Fractional Lecturer and Tutor

• Feb 2018 - Feb 2019

Faculty of Business - School of MarketingMARK2071 International and Global Marketing Faculty of Business - School of MarketingMARK2071 International and Global Marketing

Lecturer and Tutor

• Feb 2000 - Feb 2016

Faculty of Business - School of Management and School of Marketing200862 Creating Change and Innovation 61711 Marketing Principles Faculty of Business - School of Management and School of Marketing200862 Creating Change and Innovation 61711 Marketing Principles

Course Convenor, Course Developer and Coordinator, Lecturer and Tutor

• Feb 2007 - Nov 2014

Faculty of Business - School of MarketingBS354 International Marketing BS122 Principles of Marketing BS209 Public Relations Writing Faculty of Business - School of MarketingBS354 International Marketing BS122 Principles of Marketing BS209 Public Relations Writing

Course Convenor, Course Developer and Coordinator, Lecturer and Tutor

• Feb 2005 - Jul 2014

Faculty of Business - School of MarketingMKTG 5001 Marketing Principles (MBA Postgraduate) MKTG 2010 Marketing Channels and Logistics MKTG 6007 Consumer Behaviour (MBA Postgraduate) MKTG 3117 Services MarketingMKTG 2112 Consumer Behaviour MKTG 1001 Marketing Principles Faculty of Business - School of MarketingMKTG 5001 Marketing Principles (MBA Postgraduate) MKTG 2010 Marketing Channels and Logistics MKTG 6007 Consumer Behaviour (MBA Postgraduate) MKTG 3117 Services MarketingMKTG 2112 Consumer Behaviour MKTG 1001 Marketing Principles

Visiting Lecturer

• Feb 2010 - Apr 2010

Visiting Lecturer in Management Visiting Lecturer in Management

Course Convenor, Course Developer and Coordinator, Lecturer and Tutor

• Feb 2000 - Feb 2010

Faculty of Business - School of Management and School of MarketingEBUS 101 Introduction to Electronic Business EBUS 102 Introduction to Electronic Business MGT 402 Management and Organisations II MKT 201 Marketing Faculty of Business - School of Management and School of MarketingEBUS 101 Introduction to Electronic Business EBUS 102 Introduction to Electronic Business MGT 402 Management and Organisations II MKT 201 Marketing