Rick Gradone
Photo Art Director at LuLu Artists Collective- Claim this Profile
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Bio
Experience
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LuLu Artists Collective
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United States
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Photography
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1 - 100 Employee
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Photo Art Director
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Sep 2021 - Present
I am currently photo art directing and creating content and assets for multiple brands including Old Navy, Evereve, Ariat, and Amour Vert. Involved in all aspects from ideation to post production, I bring a long history of diverse creative practices to all of my projects. I am equally comfortable in still, motion, and experiential design and get excited finding the relationships between those efforts. I am currently photo art directing and creating content and assets for multiple brands including Old Navy, Evereve, Ariat, and Amour Vert. Involved in all aspects from ideation to post production, I bring a long history of diverse creative practices to all of my projects. I am equally comfortable in still, motion, and experiential design and get excited finding the relationships between those efforts.
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Jonny Cota Studio
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Los Angeles, California, United States
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Art Director / Marketing
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Feb 2020 - Dec 2021
I concepted, art-directed and co-styled assets for this new exciting brand on the Amazon platform by the winner of Amazon's premier season of "Making The Cut." Acting as a creative launch lead, I helped create the visual language for social media, website, ecomm, and merchandizing for the virtual and real shopping experience in the flagship store, and I design consulted for apparel for the FW 2020 collection. I concepted, art-directed and co-styled assets for this new exciting brand on the Amazon platform by the winner of Amazon's premier season of "Making The Cut." Acting as a creative launch lead, I helped create the visual language for social media, website, ecomm, and merchandizing for the virtual and real shopping experience in the flagship store, and I design consulted for apparel for the FW 2020 collection.
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Skingraft
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Los Angeles, California, United States
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Creative Consultant/ Brand Marketing
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Sep 2010 - Dec 2020
Worked consistently art directing, team building, and producing assets on multi platforms for this staple of the downtown Los Angeles fashion scene. While directing all aspects of photo production from casting to edit, I have been significant in directional design and pivots as the company has grown over a decade of success and transformed into the Jonny Cota brand and art directed their 10 year anniversary and retrospective event. Worked consistently art directing, team building, and producing assets on multi platforms for this staple of the downtown Los Angeles fashion scene. While directing all aspects of photo production from casting to edit, I have been significant in directional design and pivots as the company has grown over a decade of success and transformed into the Jonny Cota brand and art directed their 10 year anniversary and retrospective event.
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Freelance
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Los Angeles, California, United States
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Session Stylist
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Sep 1993 - Sep 2020
Department head involved in design, execution and branding for fashion, retail, beauty, advertising, and celebrity clients on omni-channel platforms. Clients have included International Vogue, Harper's Bazaar, In-Style Magazine, I-D Magazine, Sports Illustrated Swimsuit Edition, Sephora, Victoria's Secret, Bergdorf-Goodman, The Gap, Walmart, J.Crew, Nickelodeon, Diet Coke, Motorola, and Apple. Department head involved in design, execution and branding for fashion, retail, beauty, advertising, and celebrity clients on omni-channel platforms. Clients have included International Vogue, Harper's Bazaar, In-Style Magazine, I-D Magazine, Sports Illustrated Swimsuit Edition, Sephora, Victoria's Secret, Bergdorf-Goodman, The Gap, Walmart, J.Crew, Nickelodeon, Diet Coke, Motorola, and Apple.
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An Ocean Voyage
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Los Angeles Metropolitan Area
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Fashion Designer
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Jun 2019 - Jan 2020
I created a prototype for a unisex, over-sized clothing brand. I designed, produced, and manufactured samples and art directed assets for social media, and launched and sold the collection through The Cota Store at the Row in Los Angeles. I created a prototype for a unisex, over-sized clothing brand. I designed, produced, and manufactured samples and art directed assets for social media, and launched and sold the collection through The Cota Store at the Row in Los Angeles.
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Hi Fashion
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Los Angeles, California, United States
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Creative Director
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Jan 2008 - Jan 2018
I have been writing , producing, art directing, and performing with Hi Fashion, a 2 person electronic dance pop band. I have co-directed all business and creative aspects of band management, video, and music production. We have played in international venues including Sydney Mardi Gras, The Milkshake Festival in Amsterdam, and the main stage of San Francisco Pride and I have directed, produced, and released Youtube content with a current total of over 2,256,000 views. I have been writing , producing, art directing, and performing with Hi Fashion, a 2 person electronic dance pop band. I have co-directed all business and creative aspects of band management, video, and music production. We have played in international venues including Sydney Mardi Gras, The Milkshake Festival in Amsterdam, and the main stage of San Francisco Pride and I have directed, produced, and released Youtube content with a current total of over 2,256,000 views.
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Education
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Fairfield University
Bachelor of Arts - BA, Art History, Criticism and Conservation