Richard Le Cocq

Head of Marketing and Communications at Royal Literary Fund
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK
Skills

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5.0

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Julia Dimambro

A truely inspired and innovative soul! Richard oozes creativity and does it with an amazing charm and professionalism. It was both an honour and a pleasure to work alongside him and hope I can do so again in the future!

Francesca Millena

I’ve had the pleasure of working with Richard on several entertainment projects – the David Copperfield Australian Tour being one of them – and on each occasion have been impressed with his project management skills as well as his keen understanding of the entertainment industry. Richard’s background in entertainment and theatre marketing provided an added layer of expertise to the Copperfield Campaign, whilst his attention to detail ensured we were delivering to key project milestones. I am delighted to hear Richard has launched Laughing Buddha and look forward to hearing of his successes in the future.

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Credentials

  • GDPR Risks of Remote Working
    Briefed
    Dec, 2020
    - Nov, 2024

Experience

  • Royal Literary Fund
    • United Kingdom
    • Non-profit Organizations
    • 1 - 100 Employee
    • Head of Marketing and Communications
      • Oct 2022 - Present

      The Royal Literary Fund is a benevolent fund for published authors; it is funded exclusively by bequests and donations from writers and others who wish to help writers. The Royal Literary Fund is a benevolent fund for published authors; it is funded exclusively by bequests and donations from writers and others who wish to help writers.

  • Royal Academy of Dramatic Art
    • United Kingdom
    • Higher Education
    • 1 - 100 Employee
    • Senior Marketing Communications Consultant
      • Feb 2021 - Sep 2022

      • Acting as interim Director of Communications and Marketing during the transition and appointment of the new Principal, devising and delivering recruitment, fundraising and commercial strategies through publicity, digital, paid media, e-marketing, social, content and setting department budgets, and collaborating with Student Academic Services, Development, Access and Participation, Graduate Liaison departments. Delivering a sales strategy to meet the yearly income target for Short Courses commercial arm, and developing an audience development strategy through CRM system and e-marketing for student productions and other RADA events during the academic year. • Campaign lead and creative producer for RADA Talks, a series online and in-person broadcast talks featuring notable graduates as Kenneth Branagh, Phoebe Waller-Bridge, Ralph Fiennes, Imelda Staunton, designed to reach new audiences and elevate the brand of the institution to reflect today’s student body and teaching. Show less

  • Young Vic
    • United Kingdom
    • Performing Arts
    • 1 - 100 Employee
    • Director of Marketing and Press
      • Jan 2020 - Mar 2021

      • Leading the marketing team of seven people of various levels, responsible for the communications, digital, content, box office, customer relations, audience development and ticket sales (through Tessitura) for the 2019/20 season, reporting to the Artistic and Executive Directors and external producers like Sonia Friedman and Headlong. • Productions included Nora: A Doll’s House, the UK premiere of The Second Woman, the 24-hour play co-production with LIFT Festival (sold-out in 2.5 hours), the YouTube broadcast with National Theatre at Home of A Streetcar Named Desire (1 million views in seven days, with £61k in donations worldwide) and the launch of Yerma on National Theatre at Home streaming service platform. The reopening on sale and broadcast season featuring James Graham’s Best of Enemies, Greg Hersov’s Hamlet starring Cush Jumbo. Show less

  • Royal Academy of Dramatic Art
    • United Kingdom
    • Higher Education
    • 1 - 100 Employee
    • Marketing Strategy Consultant
      • Jun 2019 - Jan 2020

      • Headed the student recruitment strategy for RADA's undergraduate and MA courses 2019/20 and 22/23. Responsible for evolving the campaign messaging to increase applications from Black and Global Majority, low-income and prospective theatre production students. • Headed the student recruitment strategy for RADA's undergraduate and MA courses 2019/20 and 22/23. Responsible for evolving the campaign messaging to increase applications from Black and Global Majority, low-income and prospective theatre production students.

  • National Theatre
    • Performing Arts
    • 700 & Above Employee
    • NT Live Campaign Manager
      • Feb 2019 - Apr 2019

      • Campaign lead, using data and analytics to grow cinema audiences, maximising sales and developing new content for National Theatre Live broadcast of Sonia Friedman and Fox Stage production of All About Eve. • Campaign lead, using data and analytics to grow cinema audiences, maximising sales and developing new content for National Theatre Live broadcast of Sonia Friedman and Fox Stage production of All About Eve.

  • Laughing Buddha
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Director & Founder
      • Oct 2008 - Nov 2018

      Accelerated brand growth, increased sales and transformed the digital communications for brands within entertainment, retail, software, FMCG including Disney, Royal Opera House, Burts Potato Chips, Wicked, Ambassador Theatre Group, Sadler’s Wells and the Hippodrome Casino. Offering strategy, content management, influencer marketing, CRM, digital publicity & promotions, data analysis & reporting, project management, media planning and partnerships with Facebook, Instagram and YouTube. Also providing in-house digital & social media training and support for marketing departments, small businesses, and acted as digital publicity consultant for film, television, theatre and comedy talent including Emma Watson, Tom Hiddleston, Cynthia Erivo and Sarah Millican. Show less

  • Dewynters
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Digital Project Manager
      • Dec 2010 - Dec 2011

      Lead digital strategist responsible for integrating new social media and digital technology innovations into client campaigns and new business pitches including Ghost The Musical, We Will Rock You, Les Misérables, Phantom of The Opera - 25th Anniversary, and The Lion King. Lead digital strategist responsible for integrating new social media and digital technology innovations into client campaigns and new business pitches including Ghost The Musical, We Will Rock You, Les Misérables, Phantom of The Opera - 25th Anniversary, and The Lion King.

  • Hopedell
    • Sydney, Australia
    • Project Director
      • Oct 2008 - Nov 2009

      Developing strategic marketing and management solutions for government and commercial brands like Sydney Water and Western Sydney Parklands, The Australia Channel, Spin Communications, Kidney Health Australia and Carbon Planet. Developing strategic marketing and management solutions for government and commercial brands like Sydney Water and Western Sydney Parklands, The Australia Channel, Spin Communications, Kidney Health Australia and Carbon Planet.

  • OFA Marketing Production
    • Advertising Services
    • 1 - 100 Employee
    • Senior Project Manager
      • Mar 2008 - Sep 2008

      Localising outdoor, digital advertising and managing co-promotions for all of Universal Pictures Australasia’s movie campaigns across Australia and New Zealand. Campaigns included: Mamma Mia! The Movie, Forgetting Sarah Marshall, Step Up 2, Nim’s Island, Wanted, Hellboy II: The Golden Army, Wanted, Wild Child, The Mummy: Tomb of the Dragon Emperor, and the Sydney Writer's Festival. Localising outdoor, digital advertising and managing co-promotions for all of Universal Pictures Australasia’s movie campaigns across Australia and New Zealand. Campaigns included: Mamma Mia! The Movie, Forgetting Sarah Marshall, Step Up 2, Nim’s Island, Wanted, Hellboy II: The Golden Army, Wanted, Wild Child, The Mummy: Tomb of the Dragon Emperor, and the Sydney Writer's Festival.

  • Kennedy Monk Ltd
    • London, United Kingdom
    • Senior Account Manager
      • May 2004 - Feb 2008

      Head account manager and responsible for new business. Developing branding, key art creative, outdoor, press, EDM, direct mail, digital display advertising for nationwide and international campaigns within film distribution for Universal Pictures, Working Title Films, Momentum Pictures, also EA Games, Avalon Television, ITV, Whizz-Kidz and Cancer Research UK. Head account manager and responsible for new business. Developing branding, key art creative, outdoor, press, EDM, direct mail, digital display advertising for nationwide and international campaigns within film distribution for Universal Pictures, Working Title Films, Momentum Pictures, also EA Games, Avalon Television, ITV, Whizz-Kidz and Cancer Research UK.

  • Avalon Entertainment
    • United Kingdom
    • Entertainment
    • 1 - 100 Employee
    • Marketing Manager
      • Apr 2003 - May 2004

      Managed the advertising and marketing communications for several television series, live tours including John Oliver, Russell Howard, Frank Skinner Show, Harry Hill’s TV Burp, The Comedy Network and the Edinburgh Fringe Festival, and the launch of the multi-award-winning Jerry Springer - The Opera in the West End and National Theatre. Managed the advertising and marketing communications for several television series, live tours including John Oliver, Russell Howard, Frank Skinner Show, Harry Hill’s TV Burp, The Comedy Network and the Edinburgh Fringe Festival, and the launch of the multi-award-winning Jerry Springer - The Opera in the West End and National Theatre.

  • Feref
    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Client Services Manager
      • May 2002 - Apr 2003

      Account manager and copywriter working on press and outdoor campaigns for UIP International, Disney Pictures, Paramount Pictures, Twentieth Century Fox, Icon Distribution, Sony Pictures and UBISOFT. Account manager and copywriter working on press and outdoor campaigns for UIP International, Disney Pictures, Paramount Pictures, Twentieth Century Fox, Icon Distribution, Sony Pictures and UBISOFT.

  • Isobar
    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Art Director/Copywriter
      • Jan 2000 - Oct 2001

      Part of the original four-man team who launched Deepend’s first digital advertising agency in the UK. Developing creative campaigns for UIP, One2One, Channel 4, E4, Thomas Cook.com, Virgin Trains and Virginmoney. Part of the original four-man team who launched Deepend’s first digital advertising agency in the UK. Developing creative campaigns for UIP, One2One, Channel 4, E4, Thomas Cook.com, Virgin Trains and Virginmoney.

Education

  • University of the Arts London
    BA (Hons) Graphic Design, Advertising
    1996 - 1999

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