Experience

The Marketing Centre

• Marketing Services
• 1 - 100 Employee

• London Regional Director

  • 2015 - Present

  Sharp tongued consultants. Flash agencies. Endless tools, tactics and fads. It’s no wonder some business leaders struggle to take marketing seriously. My mission is to turn around what small and mid-size businesses can achieve from marketing. I’m part of The Marketing Centre which since 2010 has helped business leaders make sense of marketing. To make better decisions and make the most of their marketing investment. We’re not interested in ‘shiny new things’. We do real marketing that drives real business results. The kind that only real experts can deliver. So if you’re sick of switching from one thing to the next hoping one will stick, maybe it’s time to have your own Marketing Director from The Marketing Centre’s team. I provide flexible support to businesses who do not have, cannot afford, or do not feel the need for a full time Marketing Director. Working with you in-house, as your part-time Marketing Director I will help to grow a profitable business, achieve aspirational goals or even help secure a big exit. Real Results. Real Expertise. The Marketing Centre, Where Real Marketing Happens. If you are interested to know more, please contact me on 07880 507 399 or email me at Richard.hancock@themarketingcentre.com, and we can talk about your business.



Picklock Consultants

• Owner

  • Jun 2010 - Present

  Business consultancy,specialising in Digital Businesses, Customer Life Time Value,Operations, Marketing,M&A,strategic partnerships, new market entry and performance improvement. Specialist sectors: Marketing, Social media,Mobile Services, Digital products, FMCG Key clients include: Playphone Inc (playphone.com) 3 year project for Silicon Valley based App based Digital Entertainment Company, focused on Mobile Social Gaming & Virtual Currency. Funded by Menlo Ventures, Cardinal Ventures & Scale. Full accountability for European Operations,reporting to CEO in USA. Completed a business re-structuring program that turned the business around from losses in 2010 to Ebitda positive. On Global Management Board that managed the strategic move from traditional content distribution to Mobile Social Gaming. Responsibility for European Operations P&L including,product development, customer acquisition, M&A and strategic partnerships with game developers, content & distribution partners (Telcos, Handset manufacturers, Media companies). MobiForce (se below) Zed Worldwide.(see below)


MobiForce
• United Kingdom
• Software Development
• 1 - 100 Employee
• Chairman

  • Jan 2013 - 2015

BrainDash.com
• Board Advisor/Investor

  • 2009 - 2012


Zed Worldwide

• Spain
• IT Services and IT Consulting

• Founder Ventury Games Mobile Gambling

  • Sep 2007 - May 2010

• Senior C level Executive

  • 2000 - 2010


Paulig UK Ltd(Lyons Coffee)
• Managing Director

  • May 1990 - Apr 2000

Perrier
• Belgium
• Medical Practices
• 1 - 100 Employee
• Marketing Manager

  • Sep 1987 - May 1990

RHM Foods Ltd
• Various Brand Marketing Positions

  • Sep 1984 - Sep 1987

Worplesdon Golf Club
• Travel Arrangements
• 1 - 100 Employee
• Hacker

  • 1901 - 1901