Richard Green
Senior Account Director at Harlech Print & Paper Management- Claim this Profile
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Bio
Experience
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Harlech Print & Paper Management
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United Kingdom
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Printing Services
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1 - 100 Employee
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Senior Account Director
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Jan 2017 - Present
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Gould Publication Papers
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United Kingdom
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Paper & Forest Products
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1 - 100 Employee
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Senior Account Director
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Jan 2017 - Present
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N Brown Group
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Retail
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700 & Above Employee
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Procurement & Contracts Manager - Offline Marketing
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Jan 2011 - Jan 2017
Accountable for the procurement, contract management, production, scheduling and end to end delivery of all offline marketing print & services of customer engagement collateral, (budget £80 million). Budget / forecast seasonal / annual marketing programs and ensure all projects are cost effective and delivered to the agreed commercial business requirements, technically underwriting and strategically inputting to ensure the offline and online communication complement the overall brand ethos. Contract manage the supply base to ensure all business demands are being met and all new development opportunities explored. Strategic development of the marketing collateral with the marketing department to deliver significant hard or soft business benefits to maximize their budgets. Show less
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CDMS
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Advertising Services
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1 - 100 Employee
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Commercial Manager / Head of Bid Management
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Oct 2006 - Oct 2009
Acting as the commercial interface between sales and the internal service delivery cost base. Responsible for the procurement of 3rd party marketing services and data licences. Ensuring the internal and external cost base were managed to enable competitive sales propositions to be achieved. Reviewing and understanding all client proposals to technically underwrite and ensure all service delivery functions fully supported the initial requirements and also addressed the development opportunities to ensure propositions remained 'fit for purpose'. Show less
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Shop Direct
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United Kingdom
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Retail
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700 & Above Employee
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Marketing Operations Manager
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2005 - 2006
I joined the business venture to drive their marketing activity forward co-ordinating and developing opportunities through the group marketing channels. Switch2 Telecoms was a new business that had been developed to create incremental value by leveraging group-marketing platforms to introduce a range of home telecom (landline) services to the customer base. Involved from the initial concept, in March ’05 to advise and develop the marketing collateral and communication strategy to meet all budgetary constraints and maintain a high level of group customer perception. Achievements in role:Recruited over 100,000 new customers within the first year of trading.Developed and implemented the recruitment & retention strategies across all media channels. Show less
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Publications Print Procurement Manager
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Mar 2002 - Oct 2005
Provided the procurement and strategic management / development of group print – approximately 500 million publications and mailing packs per annum. To, control and manage the relationships with a wide range of national and European suppliers. Budget (£35 million), setting and reporting on financial performance on each publication. •Proposal for standardisation of all group publications to utilise common page creative across all six, catalogue brands.•Key member in the group negotiations for print rates on Littlewoods Shop Direct Group catalogues. Resulting in a 12% saving. (£2.2M).•Paperweight reduction of Littlewoods brochures. Resulting in a saving of 3% on the paper budget, but more importantly a reduction in postage weight / mailing costs. (Circa £500k pa).•Research, development and implementation of a ‘Midi’ size Index store catalogue to aid customer distribution through a lighter more tactile book. This also resulted in a 25% saving on the print and paper budget. (£1.5M pa).•Research, development and implementation of standardised formats for all mailing packs to reduce lead-times and leverage group marketing spend. Show less
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Account / Procurement Manager
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Apr 1998 - Feb 2002
1998 (April) – 2002 (February) I was seconded to provide the account management and procurement of all publications across every brand. Annual budget forecast and sign-off (£10 million). Reporting of the financial expenditure for budget management of each brand publication upon launch. Managing the relationship between both businesses to ensure all marketing and sales objectives where achieved. Dial was a joint venture between Littlewoods Home Shopping and the Arcadia Group. Developed to maximise the sales of the Arcadia high street fashion ranges and Littlewoods Home Shopping delivery infrastructure. Achievements in role: Management control over all printed material for the venture – technical agreement of specifications and schedules for all Promotional mailing packs, store leaflets, through to the seasonal catalogues for each brand. (Principles, Racing Green, Dorothy Perkins, Hawkshead, Burtons & Evans). Development, implementation and sign-off of the publication specifications for all brand titles with the respective Marketing Directors to truly reflect and differentiate each of the individual business marketing brand values. Achieved over £1M of savings against budget. Print Account Manager – (internal promotion) 1991 (March)– 1998 (March) Promoted to manage the production, scheduling, procurement and logistical control of Index store publications and the Littlewoods home shopping brochure programme, non-ordering and tactical mailing packs. Achievements in role: Implementation of a 3rd catalogue binder, working within the constraints of a long-term supplier contract. As a result catalogue output was increased enabling faster and greater distribution to the customer base increasing group revenue at launch, plus a 3% saving on the binding budget was achieved. Show less
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Education
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Holy Family catholic high school liverpool