Rich Melin
Media Director at Watauga Group- Claim this Profile
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Bio
Experience
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Watauga Group
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United States
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Advertising Services
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1 - 100 Employee
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Media Director
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sept. de 2021 - - actualidad
Watauga Group is an independent, omnichannel media agency focused on becoming the Outdoor & Recreation industry’s preeminent provider of media strategy, planning, and buying services. Grounded in our deep understanding of outdoor & recreation enthusiasts and their unique media behaviors, Watauga helps brands lift advertising performance and drive increased sales by uniquely orchestrating the highly complex worlds of traditional and digital media into optimized, omnichannel solutions encompassing Linear TV & OTT, Radio & Streaming Audio, Out-of-Home, Digital Display, Paid Search, Paid Social, Sponsorships, and more. Certified by the WBENC, Watauga is one of the largest women owned media agencies in North America with offices in Orlando, Atlanta, and Birmingham. Our outdoor & recreation client experience includes Smith & Wesson, Dollywood, Campers Inn RV, American Outdoor Brands, Harrah’s Entertainment, Florida Fish & Wildlife Conservation, and Visit Lake Tahoe, among others. Watauga has also worked with major consumer brand advertisers including GM, The Home Depot, AT&T, Comcast, and Fairwinds Credit Union.
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Phase 3 Marketing and Communications
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United States
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Advertising Services
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100 - 200 Employee
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Media Director
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nov. de 2016 - sept. de 2021
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bohan Advertising
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United States
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Advertising Services
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100 - 200 Employee
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VP Engagement Director
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jul. de 2004 - oct. de 2016
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Cramer-Krasselt
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United States
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Advertising Services
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200 - 300 Employee
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Vice President/Media Director
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jul. de 1996 - jul. de 2004
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VP/Media Director
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ene. de 1991 - jul. de 1996
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