Experience

BF S.p.A.

• Italy
• Farming
• 1 - 100 Employee

• National Account Manager

  • Apr 2022 - Present

  • Management of 1st and 2nd level agreements • 7 categories managed: pasta - riso - rossi - surgelati - olio - infusi - panificati • Promotional planning and implementation of marketing / trade marketing levers with key customers • Design and implement useful files for sales analysis • People management: Tutoring and support 1 sales analyst and 1 Sell-out representative • Customers managed: o GDO: Esselunga – Carrefour – Bennet – Finiper – Pam o E-commerce: all customers o Consorzi Agrari: internal pos structure Show less



Bel

• France
• Food and Beverage Manufacturing
• 700 & Above Employee

• • Feb 2018 - Apr 2022

  • Support NAM in the management of 1st level agreements• Independent management of 2nd level agreements• Promotional planning and implementation of marketing / trade marketing levers with customers• Customers managed: Bennet - Pam - Agorà - Tosano - Codè Crai - Consorzio Europa

• • Oct 2015 - Jan 2018

  • Define medium / long term development strategy of the Brand;• Management of the strategy of digital channels;• Management of products in charge;

• • Jan 2013 - Sep 2015

  • Conception, design and production of pop materials and the implementation of in-store activities;• Data analysis (sell in / sell out);• Support to the sales force in the planning and implementation of Business Plans



CHANEL

• United Kingdom
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• • Nov 2010 - Jul 2011

• • May 2010 - Oct 2010