Experience

Crohn's & Colitis UK

• United Kingdom
• Non-profit Organizations
• 1 - 100 Employee

• Senior Digital Marketing Lead

  • Jun 2023 - Present

• Digital Marketing Lead

  • Aug 2019 - Jul 2023

  Hatfield, Hertfordshire, United Kingdom



BuzzFeed

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Freelance Writer

  • Feb 2022 - Present



Screen Bunny

• Writer and Content Creator

  • Jan 2021 - Feb 2022



Mast Cell Action

• United Kingdom
• Wellness and Fitness Services
• 1 - 100 Employee

• Volunteer Digital Marketing Lead

  • Sep 2020 - May 2021

  Remote



University of Hertfordshire

• United Kingdom
• Higher Education
• 700 & Above Employee

• Social Media Executive

  • Apr 2019 - Jul 2019

  Hatfield

• Senior Marketing and Recruitment Coordinator

  • May 2016 - Apr 2019

• Marketing and Recruitment Coordinator

  • Nov 2015 - May 2016



Torus

• United Kingdom
• Non-profit Organization Management
• 200 - 300 Employee

• Communications Advisor

  • Apr 2015 - Nov 2015

  - Supporting the creation of content for communications campaigns across a variety of channels, including digital, print and social media - Creating engaging copy in the voice of the brand for a variety of audiences across a number of channels, both digitally and traditionally - Monitoring, managing and evaluating communications across multiple channels including social media and websites - Supporting the delivery of communications across multiple brands, utilising customer insight and… Show more - Supporting the creation of content for communications campaigns across a variety of channels, including digital, print and social media - Creating engaging copy in the voice of the brand for a variety of audiences across a number of channels, both digitally and traditionally - Monitoring, managing and evaluating communications across multiple channels including social media and websites - Supporting the delivery of communications across multiple brands, utilising customer insight and bringing new ideas to the table - Liaising with local press outlets to gain coverage - Assisting and advising on the creation of new brands and accompanying websites and delivering launch campaigns - Maintaining relationships with both internal clients and external customers, stakeholders and suppliers - Assisting and leading on email campaigns to a variety of audiences, both B2C and B2B - Managing photographers and graphic designers to produce on-brand material for campaigns - Keeping up to date with sector news, communications best practice and new tools to spot potential opportunities to expand and improve - Representing the company and supported sub-brands positively and in an engaging way with all customer/stakeholder groups in all forms, including on social media - Providing support to colleagues by performing admin tasks such as uploading content, maintaining diaries and logging work requests - Maintaining and updating websites both internally and externally using CMS systems Show less



Helena Partnerships

• Trainee Communications Advisor

  • May 2014 - Apr 2015

  St Helens Responsibilities *Monitoring and updating social media and new website, compiling findings into a monthly report in order to gauge what customers like and dislike and how best to interact with them *Responding to customer enquiries on social media quickly and efficiently *Creating a forward plan of social media each month, keeping ears to the ground to ensure everything the company's social media followers need to know about gets to them on time *Ensuring social media updates and… Show more Responsibilities *Monitoring and updating social media and new website, compiling findings into a monthly report in order to gauge what customers like and dislike and how best to interact with them *Responding to customer enquiries on social media quickly and efficiently *Creating a forward plan of social media each month, keeping ears to the ground to ensure everything the company's social media followers need to know about gets to them on time *Ensuring social media updates and website news is fresh, frequent, timely, relevant and informative for audience *Thinking of ideas for website and social media content to stay ahead of the game and engage, interest and inform our audience *Monitoring local, regional, national and online press to see where the company is mentioned and why, again compiling this into a monthly report to keep track of where people hear about the company and how much of this is through proactive press releases *Sourcing and writing stories and press releases for use both internally and externally *Monitoring the general enquiries email address, dealing with the enquiries I can and ensuring others are sent to the relevant person quickly and efficiently *Assisting with internal communications *Researching areas at the request of fellow team members *Updating and keeping track of new website, responding to enquiries about it and assisting team members with uploads and technicalities surrounding it *Minute taking at team meetings, in order to compile information into a weekly schedule for team members to keep an accurate track of work and work progress. This also improves awareness of other people's tasks, allows team members to assist others with tasks when they have capacity to do so and ensures each task is done on time *Helping with planning, implementation and running of events *Assisting with launch, planning and promotion of new youth website Show less



HerDMU

• Marketing and Social Media Officer

  • Mar 2012 - May 2014

  Leicester, England Co-founded an award-winning media society called HerDMU in second year of university, set up to write up-to-date, quirky web content for female students. Responsibilties *Recruiting members through proactive social media, recruitment events and simply approaching people *Organising events for team members and recruitment drives to gain new members *Working with local businessses close to university campus to advertise through word of mouth, posters and other promotional… Show more Co-founded an award-winning media society called HerDMU in second year of university, set up to write up-to-date, quirky web content for female students. Responsibilties *Recruiting members through proactive social media, recruitment events and simply approaching people *Organising events for team members and recruitment drives to gain new members *Working with local businessses close to university campus to advertise through word of mouth, posters and other promotional materials *Publishing a yearly magazine of best pieces, liaising with graphics students and using personal design and sub editing skills to put together an aesthetically pleasing, effective and appropriate design for the magazine's audience *Chairing meetings in chair's absence and minute taking otherwise *Assisting with set up of fast-growing website with plans to expand onto other sites such as YouTube. The society had previously been writing for a blog aimed at female students in general, which had an award from Cosmopolitan magazine, but following success there, decided to set up a more niche website for students at De Montfort University. Originally aiming the site at female students, the society added a Men's Section and recruited male writers after a few months *Keeping the site fresh with ideas for new sections *Running social media accounts with engagement being top of the list. We once received a reply from Oscar winning singer and actress Jennifer Hudson following our tweet regarding a piece one of our writers had uploaded about her as a role model *Editor for a section of the website, working with writers work under my guidance Show less



NHS Hertfordshire

• PR Intern

  • Jun 2013 - Jul 2013

  Helped to plan, co-ordinate and run a large celebration for the Queen Elizabeth II Hospital in Hertfordshire upon its closure. Responsibilities *Sending out invitations to local dignitaries *Covering events, photography and writing press releases for local media and internal communications (regarding both on the main event and other local events) *Brainstorming ideas for the event and assisting with their implementation *Assisting with organising the event itself, from layout… Show more Helped to plan, co-ordinate and run a large celebration for the Queen Elizabeth II Hospital in Hertfordshire upon its closure. Responsibilities *Sending out invitations to local dignitaries *Covering events, photography and writing press releases for local media and internal communications (regarding both on the main event and other local events) *Brainstorming ideas for the event and assisting with their implementation *Assisting with organising the event itself, from layout and decoration to organising catering *Assisting on the day to ensure smooth running and help and guide guests *Setting up visual display boards and electronic presentations for use of day of event *Preparing presentations, purchasing gifts for the awards ceremony of the celebration, and creating guestbooks and memory books for presentation on the day of the event Show less