Renata Groll Blasi

Directora de estrategia at Digital Gurues
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Contact Information
us****@****om
(386) 825-5501
Location
Buenos Aires, Buenos Aires Province, Argentina, AR
Languages
  • Español Native or bilingual proficiency
  • Inglés Native or bilingual proficiency
  • Italiano Full professional proficiency
Skills

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Credentials

  • Audience Product Expert
    Google Partners
    Feb, 2017
    - Sep, 2024
  • Mobile Advertising
    Google AdWords Certified
    Jan, 2016
    - Sep, 2024
  • Shopping Advertising
    Google AdWords Certified
    Jan, 2016
    - Sep, 2024
  • Video Advertising
    Google AdWords Certified
    Jan, 2016
    - Sep, 2024
  • Google Tag Manager
    Google AdWords Certified
    Nov, 2015
    - Sep, 2024
  • Display Advanced
    Google AdWords Certified
    Mar, 2014
    - Sep, 2024
  • Search Advanced
    Google AdWords Certified
    Jan, 2014
    - Sep, 2024
  • AdWords Fundamentals
    Google AdWords Certified
    Dec, 2013
    - Sep, 2024
  • Google Analytics 4 Certification
    Google
    Aug, 2022
    - Sep, 2024
  • Google Analytics
    Google AdWords Certified

Experience

  • Digital Gurues
    • Argentina
    • Advertising Services
    • 1 - 100 Employee
    • Directora de estrategia
      • Apr 2023 - Present
  • R/GA
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Sr. Data Analyst
      • Oct 2020 - Apr 2023
  • Agrofy
    • Argentina
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Performance Marketing Analyst
      • Nov 2019 - Mar 2020

      Responsable de optimización de campañas de publicidad digital orientadas a performance para más de 50 clientes corporativos de gran escala en Argentina en plataformas de Google AdWords y Facebook Ads. Responsable de optimización de campañas de publicidad digital orientadas a performance para más de 50 clientes corporativos de gran escala en Argentina en plataformas de Google AdWords y Facebook Ads.

  • Rise Interactive
    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Senior Internet Marketing Consultant
      • Feb 2018 - Nov 2019

      Responsible for creation, management and optimization of Search campaigns (both AdWords and Bing) for large and medium clients within US market. I also train and supervise people within my team and others. Main clients I manage: - Colourpop - MassMutual - Atkins Diets Well-versed in working under pressure, managing large budgets, and working with optimizing tools to maximize performance at large scale. Responsible for creation, management and optimization of Search campaigns (both AdWords and Bing) for large and medium clients within US market. I also train and supervise people within my team and others. Main clients I manage: - Colourpop - MassMutual - Atkins Diets Well-versed in working under pressure, managing large budgets, and working with optimizing tools to maximize performance at large scale.

  • The Strategist Company
    • Argentina
    • Advertising Services
    • 1 - 100 Employee
    • Account Strategist
      • Sep 2013 - Dec 2017

      Diseño, creación y optimización de cuentas de publicidad digital en Google AdWords y Facebook for Business. Manejo avanzado de herramientas de optimización y medición como Google Analytics y Google Tag Manager. Experiencia en cuentas medianas y grandes dentro de varios verticales (B2B, B2C, Retail). Diseño, creación y optimización de cuentas de publicidad digital en Google AdWords y Facebook for Business. Manejo avanzado de herramientas de optimización y medición como Google Analytics y Google Tag Manager. Experiencia en cuentas medianas y grandes dentro de varios verticales (B2B, B2C, Retail).

  • Ernst & Young
    • China
    • Accounting
    • 700 & Above Employee
    • Asistente Junior - Markets
      • Jun 2013 - Aug 2013

      Manejo, supervisión y coordinación de tareas administrativas de eventos empresariales, edición, redacción y manutención de listas de datos confidenciales.

    • Executive Assistant
      • Dec 2012 - May 2013

      Agenda, trámites y tareas administrativas varias; facturación, manejo de Lotus Notes.

Education

  • Universidad Argentina de la Empresa
    Lic. en Comercialización y Marketing, Marketing
    2019 - 2022
  • Universidad Argentina de la Empresa
    Lic. en Gobierno y Relaciones Internacionales
    2012 - 2013

Community

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