Experience

MTN Irancell

• Iran
• Telecommunications
• 700 & Above Employee

• General Manager of Brand Management

  • Aug 2020 - Present

  Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long termPlanning and execution of all communications and media actions on all channels, including online and social media, digital marketing, OOH, TV, ATL & BTLAssisting with product development, products management pricing and new product launchesCreating and managing promotional collateral to establish and maintain product brandingManaging the budget for advertising and promotional items, OPEX CAPEXCompetitor and customer insights analysisCarrying out market research in order to keep up to date with customer trends,Developing strategies and managing marketing campaigns across print, broadcast and online platforms Analyzing the success of marketing campaigns, Campaign effectiveness Organizing events such as product launches, exhibitions, SponsorshipSport Marketing, Digital MarketingSaaSProduct Management Achievements: Get first place of BHT survey in Iran for first time during Irancell life in 2022Select as top Telecom Brand and being between Iran top 20 Brand in 1400Change MTNIrancell Logo after 15 years Show less

• Senior Manager Sales and Marketing

  • Nov 2016 - Aug 2020

  Implementing Sales and Marketing strategies across the company and monitoring effectiveness.Implementing a variety of new business initiatives to drive sales.Ensuring the organization has an effective sales training program.Implementing an effective sales pipeline and lead tracking process.CAPEX and OPEX management for capital and operational costAll Regional Marketing ATL and BTL activityLaunch more than 130 exclusive sales point in 12 province of west region

• Regional Sales Manager

  • Oct 2009 - Nov 2016

  - Distribution channel management, - Retail channel development, channel support- Channel (Point of sale) branding/ merchandising to ensure brand visibility- Customer management via MTN service centers- Run local campaign to increase number of customer- Cover 7 provinces in west and north west of Iran- Achieve highest score of E-Charge Sles

• Corporate Sales Representative

  • Oct 2006 - Oct 2009

  Drive B2B Sales in NW region of IranAchievement : Sales 1000 Post Paid Sim in first month and reach annual Target



Azad System

• Tabriz - Iran

• Export Manager

  • Jan 2002 - Oct 2006

  I am working in Exporter company in Iran my job was: - find potential customer in neighbor country of Iran Like Turkey - Russia - manage sales from company goods to customer - monitor competitor action in customer countries - increase number of buyer in different country I am working in Exporter company in Iran my job was: - find potential customer in neighbor country of Iran Like Turkey - Russia - manage sales from company goods to customer - monitor competitor action in customer countries - increase number of buyer in different country