Experience

PT Bestari Jaya

• Apparel & Fashion
• 1 - 100 Employee

• Sales Manager

  • Jan 2019 - Present

  Develop and distribute sales strategies, develop domestic and international markets retail, wholesale and online. Ensure that all operational implementation and sales administration are managed effectively and according to the standards set. Develop a sales team and develop product development and sales services to increase customer satisfaction and sales potential. - Achieves all store sales target of each month for all store ( Rip Curl , Palm Lagoon & Shine Accessories ) - Designing sales plan, forecasting & strategy, managing by control sales team, inventory product, visual merchandise & store promotion to assure the success of sales strategy - Evaluating sales achievement and sales component support such as inventory product, visual merchandise and sales team, reporting the result and do an action plan for any issue - Creating standard UPT, ATV, and staff productivity sales team and ensure achieve the target - Leading and directing the team to organize activities running according to the action plan specified - Monitor Division Manager activities against sales targets, remedial actions and development from their respective sales teams - Improve the skills and knowledge of the sales team through training or other development methods - Evaluate team performance and propose strategic actions to Management to continue to build divisions with the best people (Talent Mapping) and work with HRD to recruit, train and maintain the best people to do their jobs well and work long at the company - Control and optimize the level of operational expenses and other supporting costs as efficiently as possible without reducing the team's creativity level to maximize sales potential - Cooperate with external parties that are directly or indirectly related to stability and optimization of sales from POS so that there is no lost opportunity either from licensees of the Brand (principal), mall management, contractors, and related vendors Show less



Rip Curl

• Australia
• Retail Apparel and Fashion
• 700 & Above Employee

• • Jul 2017 - Jan 2019

  Main Responsibility- Achieves all store sales target of each month for all store Planet Surf in Indonesia- Designing sales plan, forecasting & strategy, managing by control sales team, inventory product, visual merchandise & store promotion to assure the success of sales strategy - Evaluating sales achievement and sales component support such as inventory product, visual merchandise and sales team, reporting the result and do an action plan for any issue - Creating standard UPT, ATV, and staff productivity sales team and ensure achieve the target- Create standard sales team by doing regular selling skills training by doing role play & practical training - Designing sales promotion, organizing sales promotional campaigns and evaluating the promotion- Prepared clear sales analysis, forecasting as well as sales report, and presentation- Creating sales system improvements and assess the progress of sales activities - Overseeing and evaluating any alterations to sales team- Designing standard customer service and evaluating the implementation on store- Designing store structure organization and standard operation procedure on store- Identifying trend and recommend to merchandise manager to ensure right product to right store - Developed and sustained relationship with potential and existing clients by coordinating professional - meetings, attending promotional events and providing administrative support- Handling and solving complex issues regarding complain or sold product- Recommend expansion area, supervising store developing and opening preparation- Overseeing and controlling store expenses and store profit - Evaluating space & staff productivity Show less

• • Jan 2013 - Jun 2017

  Main Responsibility- Make sure the sales achievement target of each month for Bali, Sulawesi, Kalimantan, Papua and Planet Surf Store- Developed, managing, and control sales team, develop & design sales plan and manage running sales strategy and control the sales team to assure the success of sales strategy- Developed and sustained relationship with potential and existing clients by coordinating professional meetings, attending promotional events and providing administrative support- Prepared clear sales analysis, as well as sales report, and presentation- Handling and solving complex issues regarding complain or sold product- Designing sales promotion, organizing sales promotional campaigns and evaluating the promotion- Assess the progress of sales activities - Overseeing and evaluating any alterations to sales team- Make sure of the visual merchandising representative as the principal standardAchievement- Achieve 113% from sales target and growth 10% from prior year’s sales for east area on sales period Jul’16 – Jun’17- Achieve 100% from sales target and growth 2% from prior years for Planet Surf on period Jul’16 – Jun’17- Develop in-house training product knowledge for retail store staff (non flagship store)- Design in house training & training course program for sales team to upgrade sales team performance in leadership, problem solving, and creative sales person- Create standard operation procedure visit store and action plan - Creating store visit form to control store performance- Creating retail promo program such as Rip Curl Voucher, Incentive Staff Program, Slow Moving Program- Creating standard visual merchandise for retail store non flagship and applied to all non flagship store- Creating standard promotion for retail store non flagship and applied to all non flagship store- Meet most of expectation on fiscal 2016/2017 Show less



Oakley Indonesia

• Retail Apparel and Fashion
• 1 - 100 Employee

• • Feb 2010 - Jan 2013

  Main Responsibility- Make sure the sales achievement target of each month for Bali, Sulawesi and Kalimantan.- Conducting market research to identify selling possibilities and evaluate customer East Area.- Developed, managing, and control sales team, develop & design sales plan and manage running sales strategy and control the sales team to assure the success of sales strategy- Developed and sustained relationship with potential and existing clients by coordinating professional meetings, attending promotional events and providing administrative support- Prepared clear sales analysis, as well as sales report, and presentation- Handling and solving complex issues regarding complain or sold product- Designing sales promotion, organizing sales promotional campaigns and evaluating the promotion-Assess the progress of sales activities - Overseeing and evaluating any alterations to sales team- Make sure of the visual merchandising representative as the principal standard Show less

• • Jul 2009 - Feb 2010

  Main Responsibility- Entering account data from source documents within time limits- Compiling, verifying accuracy and sorting information to prepare source data for computer entry- Reviewing data for deficiencies or errors, correcting any incompatibilities and checking output- Research and obtain further information for incomplete documents - Apply data program techniques and procedures - Generate reports, store completed work in designated location and perform backup operations- Scan document and print files, when needed- Keep information confidential- Respond to queries for information and access relevant files- Comply with data integrity and security policies- Ensure proper use of office equipment and address any malfunctions Show less

• • Jul 2008 - Jul 2009

  Main Responsibility- Manages the overall store - Developing store strategies to raise customer pool, expand store traffic and optimize profitability - Meeting sales goals by training, motivating, mentoring and providing feedback to sales staff- Ensuring high levels of customers satisfaction through excellent service- Complete store administration and ensure compliance with policies and procedures - Maintain outstanding store, condition and visual merchandising standards- Report on buying trends, customer needs, profits- Propose innovative ideas ti increase market share- Conduct personnel performance appraisals to assess training needs and build career paths- Deal with all issues that of well behavior and high performance- Additional store manager duties as needed Show less

• • Oct 2007 - Jul 2008

  Main Responsibility- Manage retail staff, among which includes people working on the floor, and the cashiers- Meet financial goals by analyzing variances; initiating corrective actions in preparing an annual budget; formulating pricing policies and scheduling expenditures- Make sure pricing is correct- Work on store displays- Attend trade shows in order to identify new services and products- Recruit, Coach, counsel, discipline and train employees- Evaluate self-on-the-job performance, as well as other staff- Identify market trends that appeal to customers- Ensure products are clean and ready to be displayed- Approve contracts with store vendors- Maintain inventory and ensure items are in stock- Analyze financial statements in order to enhance profit making opportunities- Ensure promotions are accurate and in tune with company’s standards- Utilize computers to record sales figures, for data analysis and forward planning- Make sure that health and safety measures are met- Monitor brand competitors- Ensure that hours of operation are in compliance with local laws- Maintain health and safety measures and store’s cleanliness- Organize and distribute staff schedules- Preside over staff meetings- Help, drive, motivate, and encourage retail sales staff to achieve sales targets- Handle customer complaints, issues and questions Show less

• • Nov 2006 - Oct 2007

  Main Responsibility- Excellent sales service to ensure high level of customer satisfaction through - Welcoming customers to the store and answering their queries - Follow and achieves department’s sales goals on a monthly, quarterly and yearly basis- Maintain in-stock and presentable condition assigned areas - Actively seek out customer in store- Remain knowledgeable on product offered and discuss available options - Process POS ( Point of sales ) purchases - Cross sell & up selling products- Handle returns of merchandise- Team up with co-workers to ensure proper customer services- Build productive trust relationship with customers - Comply with inventory control procedures - Suggest ways to improve sales ( Planning marketing activities, changing the store’s design ) Show less