Responsabile marketing e comunicazione

• Sep 2021 - Present

Marketing specialist

• Nov 2018 - Jul 2021

- Management and support to distributors and agents at national and international level; - Training and updating of the sales force on new and existing brands, go-to-market sales tools and catalogs; - Participation in fairs and their management (definition of space, product layout, brand visibility and communication); - Support to local and global distributors in the organization of fairs and events with particular attention to the positioning of the brand; - Participation and organization of PR events to launch new and existing products; - Support to the Marketing Director for the design and implementation of sales and communication strategies (both internal and external); - Execution of the activities included in the marketing plan; - Management of relations with the main printing sectors; - Analysis of brands and price positioning; - CRM of existing customers and leads; - Marketing intelligence analysis collecting documentation on competitors. Show less

Marketing Executive

• Nov 2016 - Nov 2018

Development of global B2B and B2C marketing strategies both at corporate and brand level. - Organization of national events with management and coordination of partners, licensees and suppliers (Giffoni film festival, Lucca Comics ...); - Operational management of marketing projects related to corporate brands in the Italian market; - Management of co-marketing projects and media partnerships with key partners in the target audience (Sky, Deakids, RDS, MSC cruises ...); - Design and management of edutainment and charity projects; - Coordination with the different company departments for the creation of graphic and video material, communication plan, contents, management of regulations and competitions, definition of the partners involved in the support of all the activities developed; - Support to the "communication manager" for press office coordination (PR, editorial, advertising and media promotion, selection and management of local press agencies, organization of press tours and PR events); - Design and implementation of marketing plans for corporate brands in the Italian market; - Development, management and support to licensees in the implementation of marketing plans by supporting them in the creation of dedicated cross promotions and tailored actions (exclusive promotions, instore events); - Development and execution of the marketing strategy by managing the budget and reporting the results to the Marketing Director with accuracy and punctuality. Show less

Traduttrice

• Apr 2013 - 2017

Commerciale estero

• Jan 2016 - Sep 2016

- Management of foreign relations;- Customer relationship management;- Public relations;- Participation in fairs;- Management of the "school department" (manage relations with external collaborators, customers and school staff, preparation of the material, resolution of problems arising during the journey

Responsabile comunicazione marketing

• 2014 - Sep 2016

- Marketing office manager;- Public relations;- Participation in fairs;

Vice presidente

• Nov 2013 - May 2016

- Management of the internal organization of the cooperative (division of tasks, organization of boards and assemblies, management of internal relations, search for new members, participation in institutional meetings); - Search for foreign customers for third parties; - Contact management and business correspondence in Spanish; - Management of contacts with shippers; - Management of contacts with embassies (Equatorial Guinea and Latin American countries); - Management of relationships with potential customers; - Participation in the realization of European projects; - Research for foreign fairs in various sectors; - Trip to Mexico for contact with potential customers. Show less

Addetta info point

• Aug 2013 - Aug 2013

Addetta info point per la manifestazione Summer Jamboree di Senigallia. Informazioni generali, tramite tra artisti stranieri e italiani, fotografi, giornalisti e organizzazione Addetta info point per la manifestazione Summer Jamboree di Senigallia. Informazioni generali, tramite tra artisti stranieri e italiani, fotografi, giornalisti e organizzazione

Tirocinante segretaria

• Oct 2011 - Jul 2012

Relazioni con il pubblico, gestione iscrizioni e pagamenti, gestione posta elettronica e agenda, organizzazione progetti e compiti di segreteria in generale. English camp ( campo estivo di inglese per bambini dai 6 agli 11 anni): organizzazione progetto, monitoraggio e aiuto insegnante Relazioni con il pubblico, gestione iscrizioni e pagamenti, gestione posta elettronica e agenda, organizzazione progetti e compiti di segreteria in generale. English camp ( campo estivo di inglese per bambini dai 6 agli 11 anni): organizzazione progetto, monitoraggio e aiuto insegnante

Collaboratrice segreteria orientamento e tutoraggio

• Jan 2011 - May 2011

Collaborazione di 150 ore presso la segreteria orientamento e tutorato presso l'università per stranieri di Perugia.Relazioni con studenti e insegnanti, attività di tutor, aggiornamento sezione "opportunità lavorative" del sito internet dell'università, contatto docenti per organizzazione orari esami. Collaborazione di 150 ore presso la segreteria orientamento e tutorato presso l'università per stranieri di Perugia.Relazioni con studenti e insegnanti, attività di tutor, aggiornamento sezione "opportunità lavorative" del sito internet dell'università, contatto docenti per organizzazione orari esami.

Barista, cameriera

• May 2009 - Aug 2009

Cassa, servizio al tavolo, bar e gelateria Cassa, servizio al tavolo, bar e gelateria