Experience

Nirus Agrointelligence

• Farming
• 1 - 100 Employee

• Business Strategist - CEO- Board Member - Professor - Palestrante

  • Aug 2023 - Present



Tecno S/A

• Brazil
• Farming
• 1 - 100 Employee

• Board Member

  • Jan 2022 - Present



Fundace FEARP USP

• Brazil
• Higher Education
• 1 - 100 Employee

• Professor Inovação no Agronegocio - MBA Gestao Agronegocio

  • Sep 2021 - Present



Cumbre Agro

• Brazil
• Farming
• 1 - 100 Employee

• Professor Associado

  • Mar 2022 - Present

• Board Member

  • Mar 2022 - Present

  startup de educação com o objetivo de desenvolver e transformar profissionais do agronegócio, acelerando suas carreiras, através de capacitação direcionada para o que o mercado necessita.



UPL

• India
• Farming
• 700 & Above Employee

• Chief Marketing Officer

  • Jul 2022 - Aug 2023

  Chief Marketing Officer UPL - Main deliveries Restructure the marketing area and divide into 6 ( Business intelligence , Portfolio, Tactical, GTM, Branding, and Food chain) Build a Strategic Agenda with Ambition, initiatives, and deliverables for the next five years Simplify the branding message by taking advantage of sports to improve the communication Chief Marketing Officer UPL - Main deliveries Restructure the marketing area and divide into 6 ( Business intelligence , Portfolio, Tactical, GTM, Branding, and Food chain) Build a Strategic Agenda with Ambition, initiatives, and deliverables for the next five years Simplify the branding message by taking advantage of sports to improve the communication



6th Grain

• United States
• Information Technology & Services
• 1 - 100 Employee

• Operating Partner

  • Feb 2021 - Jun 2022



Multcom

• Advertising Services
• 1 - 100 Employee

• Vice Presidente Associado de Consultoria em Negócios Agropecuários

  • Mar 2021 - Apr 2022



Valeouro Biotec

• Brazil
• Farming
• 1 - 100 Employee

• CEO ValeOuro Biotec

  • May 2021 - Jan 2022



Flex Interativa

• Brazil
• IT Services and IT Consulting
• 1 - 100 Employee

• Board Member

  • Nov 2020 - Oct 2021



Self-employed

• Sao Paulo, Brazil

• Chief Executive Officer / Board

  • Oct 2020 - May 2021



Agro100

• Brazil
• Farming
• 100 - 200 Employee

• CEO

  • May 2019 - Oct 2020

  Leading and consolidate Agro100 and Agroferrari as one of the most important and admired distributor for brazilian farmers Doubled the sales, revise and build new process, redefine the portfolio and the alliances. Gain Share and increase the penetration Increase the number of sales point from 35 to 52 Create new business model Leading and consolidate Agro100 and Agroferrari as one of the most important and admired distributor for brazilian farmers Doubled the sales, revise and build new process, redefine the portfolio and the alliances. Gain Share and increase the penetration Increase the number of sales point from 35 to 52 Create new business model



Albaugh Brasil

• Brazil
• Chemical Manufacturing
• 100 - 200 Employee

• Presidente

  • Mar 2016 - Mar 2019

  Lead and Implement the creation of Albaugh in Brazil. Albaugh is a industry leading post patent company committed to a broad portfolio offering a true choice to our distribution partners and farmers globally. Lead and Implement the creation of Albaugh in Brazil. Albaugh is a industry leading post patent company committed to a broad portfolio offering a true choice to our distribution partners and farmers globally.



Bayer

• Chemical Manufacturing
• 700 & Above Employee

• Marketing Director Brazil

  • Feb 2014 - Feb 2016

  Lead the creation and the implementation of Customer Marketing Area in Brazil.Bayer's Brazil has the highest NPS of Market among the agribusiness companyThe better loyalty program with mpre than 70000 growers in the program

• Diretor Comercial DN Cerrados

  • Jun 2012 - Feb 2014

  Lead and implement the Marketing and Sales Transformation in cerrados region. Responsible for lead one team with 100 people in marketing and sales where we have been reached in this period one strong growth in net sales, market share and profitability mainly due the best capture value and channel management



Syngenta

• Switzerland
• Farming
• 700 & Above Employee

• Diretor de Novos Negócios - Latin America Region

  • May 2011 - Jun 2012

  Ensure the conception and development for new business projects and integrated planning for Latin america region.

• Business Development Manager - Latin America Region

  • Mar 2010 - May 2011

  Responsible for restructuring the area of Business Development for Latin America, In this department we aim to discover new technologies, new products, services and new business with the goal of increasing the firm's revenues outside the current core business and increase revenue with current products. Among the main projects of the new area we have 5 pilot phase, and 20 in the pipeline. Our job is to incubate new projects that can be assimilated by the current core business. The implementation of the projects consist in five phases being the stage one with an exploration of ideas through internal and external ideas originated from universities, research centers and other companies, where we do the positioning of these projects, it are stored or go ahead . The second phase is to make the study of the potential of the idea and evaluate profitability, investment and P & L, if approved the project moves into a phase of concept development / design and with the positive move towards the pilot phase. Approved the pilot the projects are delivery to operation. Among the five pilot projects, I detach the sales of cotton seeds from Embrapa, the Nucotton which is the exports of special cotton to Asia, development of markets for forest and the Sunflower and a business model in conjunction with the TOTVUS and Mosaic. I Manage 5 people in this area with the primary objective of generating an additional $ 200 Mio sales over the next five years. Show less

• Brazil Crop & Solutions Manager

  • Jul 2008 - Mar 2010

  Responsible for management nine people, each one responsible for its respective crop. Among the main challenges was to lead a team of senior managers, and structure plans to capture opportunities in different markets. Among the key facts highlight the unity of time and commitment from this team in search of challenges and often achieve results. Retake the lead in cotton, integration of offerings of seeds and Crop Protection in soybeans and corn, to be top three in sugarcane were some of our accomplishments. During this period we got the leadership share in almost all crops, the creation of TV Syngenta, the formatting of the first offering agricultural insurance in the Brazilian market, the creation of CESB, the sale of coffee through a coffee farmer from reaching low-income farmers, the idealization and project implementation of rice with sales of $ 10 Mio in the first and the resumption of growth in the market for citrus. At that stage we reached $ 1.5 Bn in 2009. Among the milestones in terms of promotion of products highlight the idealization of a Road show that integrated throughout the organization in order to show the market integration of both Syngenta (Crop and Seeds) Show less



Syngenta

• Switzerland
• Farming
• 700 & Above Employee

• Technical Manager Insecticides Latam

  • Aug 2006 - Jan 2008

  2005-2006) Syngenta Crop Protection, Sao Paulo - Ensuring the reputation of Syngenta for the region as the leader of agronomic expertise working close to the Latin countries and in conjunction with global collaborators, developing excellent technical platform for products and solutions to the farmer. Ensure cost effectiveness and time for product development in the region and in line with global strategies, improving the use and funding of R & D for the region, promote the exchange of ideas and best practices between countries and regions. I had the responsibility in conjunction with MKT, identify and prioritize opportunities for new products and new uses of our products, monitor competitors and their offerings, provide technical reports to all countries and ensure that regional needs are covered, and also to ensure understanding and alignment of regional and global development process. Among the major breakthroughs was the design and the development of one products based on CTPL, one product from Dupont, which was designed, developed and originated in a record time of launch with sales of $ 200 Mio Show less



Syngenta

• Switzerland
• Farming
• 700 & Above Employee

• Technical Support

  • 2000 - 2002