Rena El Soufi

Business Development Executive at Lucidica | IT Support London
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK

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Bio

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Experience

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Business Development Executive
      • Oct 2022 - Present

      I am a results driven Business Development Executive, leveraging my business acumen and technical expertise to deliver tailored IT solutions that drive business success. I navigate the full sales cycle and consult clients on their IT infrastructure, ensuring their systems are secure, efficient and cost effective. With a keen eye for identifying growth opportunities and a track record of exceeding targets, I manage a diverse portfolio of nearly 50 key accounts. I am a results driven Business Development Executive, leveraging my business acumen and technical expertise to deliver tailored IT solutions that drive business success. I navigate the full sales cycle and consult clients on their IT infrastructure, ensuring their systems are secure, efficient and cost effective. With a keen eye for identifying growth opportunities and a track record of exceeding targets, I manage a diverse portfolio of nearly 50 key accounts.

    • United Kingdom
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Business Development Executive
      • Oct 2022 - Apr 2023

    • Netherlands
    • Venture Capital and Private Equity Principals
    • 100 - 200 Employee
    • Entrepreneur Assistant
      • Jun 2020 - Sep 2020

      My time at SBC was transformational and a stepping stone to achieving my MSc in Entrepreneurship and Management from Imperial. I executed marketing and business development solutions for seed stage startups, centered around developing their business and revenue models, value propositions, target markets, and technology stacks. I also helped the team advance StartupBootCamp's digital education platform, proposing in-house solutions for startup-focused data like newsletters, blogs, research papers, and videos. Show less

    • Saudi Arabia
    • Media Production
    • 1 - 100 Employee
    • Strategy and Business Development
      • Jan 2020 - Feb 2020

      I stepped out of my comfort zone at We The Loft. I never joined in on creative/design conversations, however, I quickly adjusted to the nature of the work and found a space i could create value to the team and client. I developed a new social media strategy on Instagram for the rebranding of the company in order to increase brand presence. I also gained client relationship experience through in-person meetings and drafted strategies by leveraging effective team communication to help clients achieve their marketing goals. Lastly, i created strategy pitch decks and presented recommendations for new client business that were used by managing director and account manager in sales process and consumer engagement. Show less

    • Marketing Executive
      • Apr 2018 - Oct 2019

      • Worked alongside the CEO to co-develop the vision, strategy, and organizational structure of NGO to enable long term growth and success. • Drafted job descriptions for new hires and devised short and long term implementation game plans for new hires, along with long term headcount goals • Fostered professional communication skills by meeting with key government and UN officials in order to obtain their support and gather funding for the NGO leading to around $4,000 after only 4 months of initiation Show less

    • Advertising Services
    • 400 - 500 Employee
    • Strategy and Business Development
      • Jul 2019 - Aug 2019

      - Provided branding recommendations concentrated on brand positioning, value, perception and target audience for B2C companies - Leveraged solution-based communication and effective market penetration strategies to exceed client goals and objectives - Developed case studies, competitive analyses, and creative briefs to accelerate and optimize marketing objectives of multi-national clients across various industries including; FMCG, telecommunication, and banking - Provided branding recommendations concentrated on brand positioning, value, perception and target audience for B2C companies - Leveraged solution-based communication and effective market penetration strategies to exceed client goals and objectives - Developed case studies, competitive analyses, and creative briefs to accelerate and optimize marketing objectives of multi-national clients across various industries including; FMCG, telecommunication, and banking

    • Lebanon
    • International Affairs
    • 1 - 100 Employee
    • Director of International Faculty and Delegate Relations
      • Oct 2017 - Apr 2019

      - Hired, managed, and worked alongside seven top candidates to execute a detailed 9month strategy to host international delegates to the Beirut Model United Nations conference - Facilitated leading-edge partnerships with world leading Model United Nations and Politically and Legally focused Debate clubs - Collectively worked through nation-wide touristic, safety and economic adversities to eventually accommodate over 50 international delegates, doubling the previous years’ results - Hired, managed, and worked alongside seven top candidates to execute a detailed 9month strategy to host international delegates to the Beirut Model United Nations conference - Facilitated leading-edge partnerships with world leading Model United Nations and Politically and Legally focused Debate clubs - Collectively worked through nation-wide touristic, safety and economic adversities to eventually accommodate over 50 international delegates, doubling the previous years’ results

Education

  • Imperial College Business School
    Master of Science - MS, Innovation, Entrepreneurship and Management
    2021 - 2022
  • American University of Beirut
    Bachelor of Arts - BA, Mass Communication/Media Studies
    2016 - 2020
  • Dar Jana International School
    High School Diploma, 4.0
    2005 - 2016

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