Experience

Dreamcore

• Singapore
• Computer Hardware Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Apr 2023 - Present

  Leads Dreamcore's in-house Marketing team and takes charge of day-to-day Marketing activations.This includes social media management, creative content, manpower management and digital advertising among other aspects.

• Social Media Manager

  • Jul 2021 - Present

  Leads the management of Dreamcore's social media channels, including Instagram, Facebook, TikTok, Twitter, Email channels and more to a combined audience of over 30,000 accountsOversees the planning, creation and execution of social media content, ranging from photo sets, trendy short-form videos, high-quality video serieses and copywriting for all channels.Other responsibilites include:- Mentoring a team of digital marketing interns- Management of online advertising via Meta to an average monthly reach of 400,000 in 2022.- Heading Photography for Dreamcore's social media and more than 15 projects.- Creation of graphics for Dreamcore, adhering to a consistent branding and identity guideline.- Management and maintenance of display products in a 20,000 sqft showroom.- Engagement and management of up to 5 KOLs simultaneously.- Planning and execution of marketing events with brand partners, KOLs and the public. (e.g. Showroom Launch Event with 70+ invited KOLs, COMEX IT Show, and others.) Show less

• Operations Executive

  • Aug 2020 - Aug 2021

  Led Dreamcore's Production team after initially joining as a custom PC assembler.- Oversaw the assembly line and managed the productivity of 5+ production team members.- Worked with the fulfilment team to effectively meet client deadlines and send out over 20 systems a day.- Assembled and quality-control tested custom about 24 PCs and laptops a day.- Introduced procedures and systems to boost productivity.Led the building of bespoke 1-of-1 liquid-cooled systems.- Designed and conceptualized more than 5 bespoke PC build projects in less than a year.- Selected and procured over 15 suitable components per build.- Handcrafted custom liquid cooling systems, manipulating hardline tubing.- Designed one-of-a-kind builds for marketing purposes such as events or product launches. Show less



State of Shiok

• Social Media Manager

  • Oct 2021 - Oct 2022

  Heading the Marketing and Social Media for State of Shiok - Singapore's newest and most unique art jam experience studio featuring the country's only Tattoo Art Jam Experience. Heading the Marketing and Social Media for State of Shiok - Singapore's newest and most unique art jam experience studio featuring the country's only Tattoo Art Jam Experience.



Singapore Armed Forces (SAF)

• Armed Forces
• 700 & Above Employee

• Infantry Sergeant and Ammunition Specialist

  • Aug 2018 - Aug 2020

  Section Commander, Trainer and Ammunition Specialist at Basic Military Training Centre, Singapore Section Commander, Trainer and Ammunition Specialist at Basic Military Training Centre, Singapore



SICK

• United Kingdom
• Book and Periodical Publishing
• 1 - 100 Employee

• Research And Development Intern

  • Mar 2017 - Aug 2017

  22-week attachent to Sick’s Research and Development department. Worked in the Safety Sensors Division; took part in big development projects and led smaller research projects. 22-week attachent to Sick’s Research and Development department. Worked in the Safety Sensors Division; took part in big development projects and led smaller research projects.