Sr. Public Information Officer

• Sep 2022 - Present

Marketing Specialist

• Dec 2015 - Sep 2022

--Leads special project management of public relations efforts related to the planning of high-level commemorations, programming, and stakeholder partner initiatives.--Liaison between the marketing division and library programming organizers, City of San Antonio (CoSA) departments, stakeholders, community partners, and patrons. --Supports brand awareness through marketing strategy and social media concept contributions. --Drives process improvement creation and efforts to continually elevate department performance. --Assists with coordination of high-profile meetings, programs, and events at local and state levels, as related to the Library system.--Directs execution of facilities management requirements of Central Library, related to programming and events.--Serves as library representative, working with partner organizations to coordinate Central Library’s role in large-scale initiatives such as the San Antonio Book Festival with upwards of 20K attendees.--Manages gallery artist selection, Show less

Interim Sr. Public Information Officer

• Aug 2018 - Nov 2018

--Served as an information expert on Library services, programs and positions to the media, community and other stakeholders. --Served as lead on the Library's social media channels and led efforts to organize press conferences and other events with speaking programs including drafting remarks and program run of shows.--Researched information and interviews for both internal and external clients and partners to create public relations tools such as requests for coverage, news releases, marketing collateral content and ad copy to promote the Library. Show less

Marketing Outreach Director

• Jul 2015 - Dec 2015

Oversaw agency marketing, prevention education and testing departments, as related to outreach and community initiatives. Provided special focus on marketing communications including branding, public relations, social media, advertising, white papers, seminars and event collateral materials, market research management website design and content either directly or on an outsourced basis. Promoted high level of agency recognition in the community. Aided in reaching target numbers and demographics for community outreach in the form of prevention education to over 13 area school districts and testing support to Bexar and surrounding counties. Assisted in promoting a high level of agency recognition in the community. Show less

Marketing Director

• May 2010 - Jun 2015

Responsible for company media, marketing, coordination, and implementation of all events. As well as negotiations, budget management and sponsor/corporate solicitations. Community liaison. Provided special focus on marketing communications including branding, public relations, social media, advertising, content and art direction. Oversaw all design and print development.

Communications Consultant

• Oct 2008 - Mar 2015

Advised clients and managed projects ranging from media relation campaigns, marketing strategies and event coordination. Clients have included the City of San Antonio NCR Program, Women's Final Four Spring Fling, Wheelie Gourmet Food Truck and Cameo Theatre, to name a few. Advised clients and managed projects ranging from media relation campaigns, marketing strategies and event coordination. Clients have included the City of San Antonio NCR Program, Women's Final Four Spring Fling, Wheelie Gourmet Food Truck and Cameo Theatre, to name a few.

Talent/Programmer/Engineer

• Sep 2007 - Aug 2008

On-air radio talent. Responsible for producing promos for WOUB-AM. Assisted with music programming for triple-a and urban/hip-hop formats. Developed feature segments for broadcast on WOUB Radio; responsible for producing, editing and reporting. Assisted with video editing at WOUB television news. On-air radio talent. Responsible for producing promos for WOUB-AM. Assisted with music programming for triple-a and urban/hip-hop formats. Developed feature segments for broadcast on WOUB Radio; responsible for producing, editing and reporting. Assisted with video editing at WOUB television news.

Development Associate

• Jan 2005 - Jun 2005

Responsible for marketing/public relations, revenue generating events, recruitment of volunteers, sponsors and committee members. Other duties include solicitation of funds from the corporate sector, management of event budgets and building relationships. Responsible for marketing/public relations, revenue generating events, recruitment of volunteers, sponsors and committee members. Other duties include solicitation of funds from the corporate sector, management of event budgets and building relationships.

Events Manager

• Mar 2000 - Jan 2005

Responsible for the creation, planning, execution of revenue-producing special events, which included the San Antonio Wine Festival (over 5000 attendees), previously named the San Antonio Express-News Wine Festival and the KLRN Women's Health Conference. Responsible for budgets, project plans/outlines, developing marketing plans and materials as well as secure corporate sponsors and donors. Supervised Development Assistant staff. Coordinated and negotiated contracts as well as booked talent. Provided voice over talent for on-air promotions and advertising. Experience with conducting on-air interviews. Show less