Reginald “Reggie” Herring

Music Publishing Specialist at BeatStars
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Contact Information
Location
New York City Metropolitan Area
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency
  • Spanish Limited working proficiency

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Cierra Johnson

I have known Reggie for around 5 years now, and he has a talent when it comes to working with others. His charisma, passion for music and entertainment, and vast knowledge of the industry make him wonderful to know and work with. While working at the House of Blues in Boston, I recommended Reggie for my position shortly after leaving, and he took it and ran with it. My former supervisor let me know how happy they were with my recommendation and how well Reggie had adapted to the role. I recommend him for any job or opportunity that may come his way!

Christopher Mckay

I had the pleasure of hiring and managing Reginald. Reginald was a quick study and a dynamic thinker focused on going above and beyond the call of duty. He has high character and works well within the team structure. I would hire him again in a heartbeat.

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Credentials

  • Social Media Marketing Certification
    HubSpot
    Jan, 2021
    - Sep, 2024
  • Digital Marketing Certification
    Udemy
    Nov, 2020
    - Sep, 2024
  • YouTube Music Certification
    YouTube
    Aug, 2020
    - Sep, 2024

Experience

    • United States
    • Musicians
    • 200 - 300 Employee
    • Music Publishing Specialist
      • Aug 2022 - Present

    • Publishing Administrative Assistant
      • Jul 2021 - Aug 2022

    • Founder + Music Business Consultant
      • Oct 2020 - Present

      • Coordinate the onboarding and management of independent artists, shaping the clients’ careers by promoting their works and running their business affairs. • Design and implement a marketing program, including scouting for interviews and performance opportunities, that increased all prospect traffic to artists’ music and turned the traffic into revenue. • Ensure client retention by analyzing client issues and promptly resolving complaints and concerns as stipulated in contracts, mitigating client loss. • Implements social media management to improve each artist’s brand by creating social media campaigns and ensuring consistent, engaging, uniform content across the artists’ social media platforms. Show less

    • United States
    • Musicians
    • 700 & Above Employee
    • Global Member Services Representative
      • Nov 2018 - Oct 2020

      • Leveraged inventory control by utilizing an inventory tracking system that reviewed domestic and international royalty distribution earnings of members to clarify royalty statements. • Validated high levels of customer satisfaction providing outstanding service and establishing customer needs through questions to 60-70 ASCAP writer and publisher members via telephone and email. • Executed subject matter expertise in cue sheets, licensing, publishing deals, and general music business practices to educate members on the music industry, minimizing conflict caused by lack of knowledge. • Provided administrative support to management, including mentoring team members while maintaining a professional demeanor, streamlining processes, and boosting the team's efficiency. • Trained new team members by employing shadow training, listening to them, and encouraging innovation - increasing overall performance quality significantly. • Demonstrated brand knowledge by responding to clients’ inquiries about ASCAP, and making service suggestions to members, cultivating a loyal clientele that trusted service reps' advice. Show less

    • United States
    • Musicians
    • 700 & Above Employee
    • Senior Student Program Manager
      • Sep 2017 - Sep 2018

      • Drove sales and daily administration of a team of 7 student activities center assistants,leading to the generation of 25-35 sales interactions daily.• Collected and maintained data to formulate forecast reports and other documentation necessary for analyzing trends in the music business.• Amplified customer retention by targeting music clients’ goals through tailor-made offers.• Managed the official Berklee College of Music website by curating original and engaging content to increase local exposure and expand customer reach through Search Engine Optimization (SEO), increasing customer base.• Collaborated with senior management to execute business strategies aimed at surpassing setquotas such as organizing 3-4 campus events monthly. Show less

    • Social Media Assistant
      • Jun 2017 - Sep 2017

      • Boosted office sales by increasing marketing efforts on the official college website and through social media.• Served as the lead staff member for the office's divisional leadership team providing oversight to team members to amplify efficiency.• Spearheaded outreach initiatives in order to increase student participation for on-campus events.

    • United States
    • Individual and Family Services
    • 1 - 100 Employee
    • Assistant Music Therapist
      • May 2017 - Sep 2018

      • Provided support services to mentally challenged youth aged between 6-22 through music therapy sessions, promoting stability daily. • Trained non-verbal clients in expressive language by leveraging the multi-sensory qualities of music, improving gross motor skills and non-verbal language significantly. • Implemented music as a calming agent during the therapy sessions to help clients with mental health issues such as autism and schizophrenia calm down - improving the quality of clients’ lives. • Guided clients towards developing positive emotional behavior through music therapy by using different styles of music as tools of increasing emotional regulation. Show less

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Program Coordinator
      • Sep 2017 - Jan 2018

      • Drove the organizational and logistical coordination of musical events for 500+ high school students from various schools weekly. • Oversaw the timely setup and breakdown of sets for special events including live concerts, ensuring activities ran according to schedule. • Served as liaison between venue staff, teachers, and students to ensure smooth flow of communication, resulting in improved operational efficiency during events. • Drove the organizational and logistical coordination of musical events for 500+ high school students from various schools weekly. • Oversaw the timely setup and breakdown of sets for special events including live concerts, ensuring activities ran according to schedule. • Served as liaison between venue staff, teachers, and students to ensure smooth flow of communication, resulting in improved operational efficiency during events.

Education

  • Berklee College of Music
    Music Business, Artist Management & Marketing
    2015 - 2018
  • NEW WORLD SCHOOL OF THE ARTS PTSA
    High School Diploma, Vocal Performance
    2010 - 2014

Community

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