Refilwe Methikge
Marketing and Brand officer at Tshela Healthcare- Claim this Profile
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Bio
Experience
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Tshela Healthcare
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South Africa
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Health, Wellness & Fitness
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1 - 100 Employee
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Marketing and Brand officer
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Nov 2023 - Present
City of Johannesburg, Gauteng, South Africa
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Primedia Broadcasting
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South Africa
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Broadcast Media Production and Distribution
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200 - 300 Employee
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Account Executive
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Apr 2023 - Aug 2023
City of Johannesburg, Gauteng, South Africa
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Independent Media (Pty) Ltd
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South Africa
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Newspaper Publishing
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100 - 200 Employee
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Marketing and Brand Officer
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Jun 2022 - Sep 2022
City of Johannesburg, Gauteng, South Africa - Responsible for planning and implementing marketing initiatives for core and new brands. - Grow existing revenues from core marketing and brand activities. - Develop new marketing and brand opportunities from title brands. - Seek sponsorship and partnerships for marketing and circulation growth activities. - Manage multiple marketing and brand projects from implementation to finalisation within budget and set timeframes. - Develop briefs for marketing and brand campaigns as it… Show more - Responsible for planning and implementing marketing initiatives for core and new brands. - Grow existing revenues from core marketing and brand activities. - Develop new marketing and brand opportunities from title brands. - Seek sponsorship and partnerships for marketing and circulation growth activities. - Manage multiple marketing and brand projects from implementation to finalisation within budget and set timeframes. - Develop briefs for marketing and brand campaigns as it relates to advertising and marketing and communication material. - Develop marketing material , publicity and communication from brand activations and engagements. ' - Seek sponsorships and partnerships fro marketing and circulation growth activities. - Work with internal and external parties in developing marketing collateral. - Provide regular progress reports and submit a comprehensive report after each activations - Pro-actively promote brand and marketing campaigns on social media platforms. - Ensure that all procurement aligns with Independent Media's BEE objectives. - Build and maintain relationships with all internal and external stakeholders. - Manage ad-hoc projects. Show less
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Marketing Intern
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Feb 2019 - Aug 2019
Johannesburg Area, South Africa
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Vee Station
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South Africa
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Client Services
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Mar 2016 - May 2017
Northlands corner, North riding Johannesburg o Checking the quality of the work leaving the Agency. (marketing material, proofing documents etc.) o Answering all Clients’ queries promptly. o Providing creative teams with the necessary products to assist in generating top quality work. o Working with the creative team to produce the most relevant presentation materials for new work. o Ensures that the work in progress will meet with the set deadlines. Controls work in progress through meetings with Traffic together with the… Show more o Checking the quality of the work leaving the Agency. (marketing material, proofing documents etc.) o Answering all Clients’ queries promptly. o Providing creative teams with the necessary products to assist in generating top quality work. o Working with the creative team to produce the most relevant presentation materials for new work. o Ensures that the work in progress will meet with the set deadlines. Controls work in progress through meetings with Traffic together with the Creative Director, and prepares a progress report for o Assists the Marketing coordinator in the production of all social media campaigns. o Updates the Traffic Controller as soon as any changes happen to the status of the job. o Reviewing status of all jobs with Traffic on a weekly basis. o Starting jobs as soon as required and regularly closing jobs. o Submitting timing plans / estimates to client for approval. o Giving a clear indication of dates by which work is required. o Where possible, giving sufficient time for briefs to be worked on to standard timings. o Immediately informing client of revisions to timing plans/estimates, supplying and gaining approval of supplementary estimates where necessary. o Checking the quality of all advertising and marketing material produced on my account (e.g. checks spelling and grammatical accuracy of print advertising and marketing materials). Website; o Updating clients’ database on WordPress for email campaigns. o Updating content on clients’ website. Media; o Liaising with the Media companies in preparing media plans for the Client. o Keeping Media companies informed of developments with creative work, etc. o Keeping abreast of developments in all areas of media. o Updating the clients’ electronic database for the distribution of monthly newsletters through mailchimp. o Taking responsibility for the execution and implementation of approved social media campaigns. o Delegating work effectively to graphic designers and website designers. Show less
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Absa
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Banking
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100 - 200 Employee
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Remediation analyst
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Jun 2015 - Mar 2016
Fox street, Marshaltown, Johannesburg Ensuring KYC due diligence reviews is undertaken on the banks clients to the required quality and detail on a timely basis. Analyzing the risk associated with the client from a technical perspective. Performing research via internal and external sources, gather and analyze documentation in accordance with regulatory and KYC requirements. Working effectively with key stakeholders using strong influencing skills to ensure mutually satisfactory resolution of key issues… Show more Ensuring KYC due diligence reviews is undertaken on the banks clients to the required quality and detail on a timely basis. Analyzing the risk associated with the client from a technical perspective. Performing research via internal and external sources, gather and analyze documentation in accordance with regulatory and KYC requirements. Working effectively with key stakeholders using strong influencing skills to ensure mutually satisfactory resolution of key issues and the respective responsibilities are understood and discharged. Checking if all documents comply with FICA and all bank requirements Clarifying with the coverage support manager if FICA documents are valid Making sure that the bank products linked to the entity correspond with what is on bank system (IMSP, Midbase) Show less
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AIG
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Egypt
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Oil and Gas
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1 - 100 Employee
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Graduate
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Mar 2014 - Mar 2015
Parktown, Johannesburg Assisting management and account executives maintain existing accounts to enhance potential and existing customer relationships to develop new business opportunities to generate revenue, growth of the business. Ensuring that the Cost Estimates are prepared and then discussed with the Account manager prior to presenting for Client approval. Reconciling monthly statements against Company’s systems and production budgets. Responsible for budget control over… Show more Assisting management and account executives maintain existing accounts to enhance potential and existing customer relationships to develop new business opportunities to generate revenue, growth of the business. Ensuring that the Cost Estimates are prepared and then discussed with the Account manager prior to presenting for Client approval. Reconciling monthly statements against Company’s systems and production budgets. Responsible for budget control over account(s). Assisting with the development and implementation of sales and marketing strategies and positioning in accordance to a specific niche market to address value propositions, pricing, marketing, mobile/digital campaigns and marketing initiatives. Worked with call centres and financial services companies (Banks) for outbound and inbound calls on mobile and digital campaigns. Checking Clients monthly statement and invoices, and writing the appropriate covering explanatory letter. Chasing Clients for payment of invoices and clears up invoice queries promptly. Ensures that timesheets are always up to date and given to Finance timeously. Provided sales targets and budgets to support the achievement of digital/mobile sales and marketing objectives including updating daily sales, campaign performing and pipeline reports. Persistency reporting on the sales achieved, contact rate, response rate and the number of converted sales on a sponsor that is tested an insurance product on a segment. Worked closely with lead generating companies and trade unions to provide data for potential and current customers. Show less
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Education
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North-West University/Noordwes-Universiteit
Bachelor of Commerce (B.Com.), BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES -
Google
Certificate, The online marketing fundamentals -
Institute of Marketing Management (GSM)
Postgraduate Diploma in marketing management, Marketing/Marketing Management, General, Strategic marketing -
Shaw Academy
Foundation Diploma, Digital marketing -
Batswana High school
Grade 12, Business/Commerce, General -
University of South Africa/Universiteit van Suid-Afrika
Bachelor of honours in Business management, BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES