Digital Marketing Intern

• Sep 2023 - Present

Director of E-Communications

• Jan 2022 - Present

-Manage, create content, & coordinate marketing strategies for the social media accounts of Chapman University’s Delta Gamma sorority, including Instagram & TikTok. - Completely redesigned our Squarespace website. -Reached 84.7% more accounts and increased user engagement by 115% since I began in January 2022. -Marketing efforts led to winning “Innovation in Marketing” Award in the 2021-22 College Panhellenic Association Awards. -Manage, create content, & coordinate marketing strategies for the social media accounts of Chapman University’s Delta Gamma sorority, including Instagram & TikTok. - Completely redesigned our Squarespace website. -Reached 84.7% more accounts and increased user engagement by 115% since I began in January 2022. -Marketing efforts led to winning “Innovation in Marketing” Award in the 2021-22 College Panhellenic Association Awards.

Social Media Coordinator

• Jan 2023 - Aug 2023

-Developed and executed marketing campaigns across social channels (Instagram, Tiktok, Pinterest, & YouTube). -Conducted market research to understand customer behavior and market trends. -Assisted with photoshoot production, creating shot lists and content briefs. -Increased monthly views on Pinterest from 0 to 1M+ in four months. -Developed and executed marketing campaigns across social channels (Instagram, Tiktok, Pinterest, & YouTube). -Conducted market research to understand customer behavior and market trends. -Assisted with photoshoot production, creating shot lists and content briefs. -Increased monthly views on Pinterest from 0 to 1M+ in four months.

Influencer Marketing Intern

• Jun 2022 - Jan 2023

-Assisted with creator marketing executions, including influencer outreach for song promotions and brand campaigns on TikTok. -Organized creator database by distinguishing creators by niches and piece together creator and campaign lists. -Assisted with creator marketing executions, including influencer outreach for song promotions and brand campaigns on TikTok. -Organized creator database by distinguishing creators by niches and piece together creator and campaign lists.

Social Media Manager

• Feb 2022 - Sep 2022

-Actively monitored and posted content to the social media accounts of The Little Red Schoolhouse, including Instagram & Facebook (@adventuresinthschoolhouse & @themagicmapletree). -Utilized advertisements and promotions, edited photos in photoshop for stories/posts, added to the Instagram shop, and applied marketing techniques that increased user activity and retention. -Utilized Squarespace by designing monthly blog posts, monthly newsletters, and sending out regular email blasts. -Actively monitored and posted content to the social media accounts of The Little Red Schoolhouse, including Instagram & Facebook (@adventuresinthschoolhouse & @themagicmapletree). -Utilized advertisements and promotions, edited photos in photoshop for stories/posts, added to the Instagram shop, and applied marketing techniques that increased user activity and retention. -Utilized Squarespace by designing monthly blog posts, monthly newsletters, and sending out regular email blasts.

Social Media Manager

• Oct 2021 - Apr 2022

-Created social content through Instagram for a Chapman University Dodge College TV Pilot in order to attract attention to the pilot and increase awareness. In this role, I provided updates of the release, cast background/interviews, and advertised fundraising opportunities, overall helping to generate attention/buzz about this pilot. -Created social content through Instagram for a Chapman University Dodge College TV Pilot in order to attract attention to the pilot and increase awareness. In this role, I provided updates of the release, cast background/interviews, and advertised fundraising opportunities, overall helping to generate attention/buzz about this pilot.

Campus Marketing Manager

• Sep 2021 - Jan 2022

-Identified key partners and locations in Orange to execute grassroots marketing campaigns and initiatives. -Pitched marketing ideas and execution plans to Bumble HQ for approval and implementation. -Worked on building brand awareness around campus and Orange. -Identified key partners and locations in Orange to execute grassroots marketing campaigns and initiatives. -Pitched marketing ideas and execution plans to Bumble HQ for approval and implementation. -Worked on building brand awareness around campus and Orange.

Recreation Specialist

• May 2021 - Aug 2021

-Directed daily functions for summer camp dedicated to creating engaging recreational opportunities for children, such as crafts, games, sports, reading, nature, etc. -Effectively communicated with parents regarding participant experiences/behavior and maintained accurate program records, including incident reports, daily logs, and daily attendance reports. -Provided leadership to campers in all areas and acted as a role model in all areas of camp activities, including cleanliness, punctuality, sportsmanship, and rules. Show less

Social Media Intern

• May 2021 - Aug 2021

-Learned key marketing techniques of a start-up app, focusing on user recruitment/engagement, content creation, and social media marketing. -Created TikToks for their account and captured high-quality spots throughout LA to post in the app. -Learned how to network for growth by acquiring users. -Learned key marketing techniques of a start-up app, focusing on user recruitment/engagement, content creation, and social media marketing. -Created TikToks for their account and captured high-quality spots throughout LA to post in the app. -Learned how to network for growth by acquiring users.