Marketing And Public Relations Manager

• Oct 2023 - Present

Digital Marketing Freelancer

• Jan 2023 - Present

Marketing Executive

• Mar 2020 - Oct 2022

Ingram Micro helps businesses fully realise the promise of technology, helping them maximise the value of the technology they resell or implement. With its vast global infrastructure and focus on cloud, mobility, technology life-cycle, supply chain and technology solutions, Ingram Micro enables business partners to operate more efficiently and successfully in the markets they serve. Main Responsibilities: - Digital Marketing & Content Creation: Being in charge of handling all the marketing activities for specific vendors such as Zebra, Ergotron, Apple, & Eaton. Create email marketing content, build banners, and upload it on IM Website. Create LinkedIn Organic posts & Paid Ads, manage Website Visits and traffic, create Lead Generation Marketing Campaigns. - Marketing Operation: Send the Profitability Report to the team, manage the marketing department target and explain the carrying marketing activities at the SKU level with pricing and reconciliation of marketing activities against Target set activities by Marketing exec. Handling the execution of Ingram Micro marketing programs and rewards fulfilment, whether e-gift cards, prizes, or loyalty programs. - Product Promotion & Implementation: Pitch the marketing campaigns to vendors and managing the Marketing Development Fund (MDF) & PM Budgets. Execute the product mix elements relating to various marketing activities. Running the quarterly marketing campaigns and Provide Proof- of-Performance assets to vendors and maintain clear communication with all stakeholders. - Events Management: Manage Face to Face marketing events and Virtual Webinars and Run Key Accounts meetings, prepare presentations, send the invitation and email marketing content, send the updated RSVP list and promote the event across different social media platforms Show less

Marketing Executive - Temporary Contract (Covering Maternity Leave)

• Mar 2019 - Dec 2019

Grundfos Pumps Australia Pty Ltd was established in 1980, and for the past 35 years has provided sustainable pumping solutions to customers throughout the country, covering a range of applications across the entire water life cycle. Grundfos is a global company headquartered in Denmark, strives to be the global leader in advanced pump solutions and a trendsetter in water technology. Main Responsibilities: • Marketing Material Preparation: Coordinate Marketing Projects, carry thorough follow up activities and report these activities & events of Grundfos Australia to Regional Management. Handling RSVP, manage time and budget planning activities. Provide internal and external stakeholders with a summary of performance. • Content Marketing: create the written content of promotion and critically proofread to ensure clear and concise communication of marketing activities written and follow the company branding guidelines to the end user. • Coordinate and Implement Marketing Campaigns: based on data acquired from 3rd parties, carried thorough study to identify market opportunities, build and execute marketing campaigns that lead to high awareness of company services and solutions • Marketing Events: preparing a study for different marketing events that we can participate in, build SWAT and feasibility studies relating to these events, work with management into which events to participate Show less

Brand Manager

• Jan 2015 - Dec 2016

MADL is the primary FMCG distributor at Nader Group and the largest distribution FMCG company in Jordan for 39 of biggest brands, including Kellogg’s, Wrigley’s, Unilever, Kraft, Maxim’s, Pelikan, Energizer and Philips. Being in charge of the Red Team which contains a five Brands Energizer, Pelikan, Banana Boat, Schick and Philips. Main Responsibilities: • Setting Strategic Marketing Plans: create long and short marketing plans in the region; once approved, work on delivering these marketing activities and meet the deadlines. Maintained an excellent record in achieving Market Growth for local markets vertically and horizontally. • Custodian and executor of Marketing Activities: handle the execution of Products Pricing, Market Analytics, Products Catalogue, Promotional Campaigns, Marketing Artifacts, and coming up with ideas for new cross-packaging designs, POS materials including shape, size, colours, fonts and imagery. • Brand Positioning: refers to the unique value a brand presents to the end customer, differentiating the brand to stand out on the shelf. Dealing with vendors & suppliers and sending an annual and quarterly report for products P&L at the SKU level, preparing summary presentations for the marketing campaigns implemented in the Jordanian market, and providing insights on opportunities available as a part of the marketing quarterly planning sessions. Show less

Sales Development Supervisor (HORECA)

• Jul 2013 - Dec 2014

The Coca-Cola Bottling Company of Jordan (CCBCJ) was established in 1993, and its core business is to produce, sell and distribute sparkling and still beverages of The Coca-Cola Company (TCCC) in Jordan. Main Responsibilities: • Manage overall Direct & Indirect Sales and Marketing Operations, implement Sales SOPs (Sales and Operations Plan). This included Budget Planning and distribute target achievements among team members • Manage Key Accounts from meetings, presentation and sale signage. Deal Signage at Coca-Cola is an intensive and thorough process starting from negotiations and discussing through all of the discounts, summer promotion, marketing support fund and how it’s going to be implemented and executed in their place. Show less

Conventions Sales Executive

• Aug 2010 - Jun 2013

InterContinental Jordan established in Amman in 1963, to be the first five-star hotel in Jordan at the time. Currently, the hotel is the largest with a total capacity of 440 guest rooms that hosted key figures and millions of guests over the past five decades. Started as Food & Beverage Coordinator and promoted to Conventions Sales Executive. Main Responsibilities & Achievements: • Promoting the hotel banqueting facilities included direct and indirect sales via written communication, email campaigns and exclusive offers • Marketing events and planning concerning preparing, arranging & delivering related to planning big conferences & events, wedding, etc. Make sure the right logo and IHG standard brand appears correctly on the menus, hotel signage and magazine ads promotion • Maintained marketing the hotels benefits and implement all sales and marketing activities that maximize business opportunities in assigned area of responsibility. Assist with compilation of annual budgets, business plan (IBP) and regular action plans • Conduct a market analysis and do a research on competitors and try to maintain a high level of exposure for the hotel in the local and global market. Liaising with all hotel departments to ensure guest needs are met to deliver outstanding customer experience Show less