Experience

Bio S.I. Technology

• United States
• Biotechnology Research
• 1 - 100 Employee

• Vice President, Sales & Marketing

  • Jul 2023 - Present



Helget Equipment

• Vice President of Business Development

  • Oct 2019 - Present

  Brookings, South Dakota, United States >Support President by driving consistency, efficiency and productivity of Helget Equipment >Drive revenue support of monthly, quarterly and yearly revenue targets >Manage expenses and optimize dollars spent to remain below expense plan >Construct formal business plan for Helget Equipment focused on sales activities targeted down to market segment and individual customer or partner level >Develop key metrics and analytics related to sales >Thought… Show more >Support President by driving consistency, efficiency and productivity of Helget Equipment >Drive revenue support of monthly, quarterly and yearly revenue targets >Manage expenses and optimize dollars spent to remain below expense plan >Construct formal business plan for Helget Equipment focused on sales activities targeted down to market segment and individual customer or partner level >Develop key metrics and analytics related to sales >Thought leadership >Develop and execute GTM strategy to consistently drive YOY growth Show less



Sound Agriculture

• United States
• Agriculture, Construction, Mining Machinery Manufacturing
• 100 - 200 Employee

• Sr. Manager Inside Sales

  • Feb 2022 - Jun 2023

  Build out and direct the Account Executive/Inside Sales team. Prioritize direct to grower renewal revenue with 150-225% growth YOY. Create and implement the AE onboarding and training materials for Sound Agriculture. Sales enablement for the AE team. Create and implement trade show strategy and execution to drive high ROI from events. Ownership of content creation/sequence strategy for Outreach lead management for AE team while ensuring alignment with other marketing campaigns… Show more Build out and direct the Account Executive/Inside Sales team. Prioritize direct to grower renewal revenue with 150-225% growth YOY. Create and implement the AE onboarding and training materials for Sound Agriculture. Sales enablement for the AE team. Create and implement trade show strategy and execution to drive high ROI from events. Ownership of content creation/sequence strategy for Outreach lead management for AE team while ensuring alignment with other marketing campaigns (Pardot). Work closely with Marketing, Revenue Operations, Customer Experience and Agronomy teams to provide value to growers throughout the entire customer journey. Represent Sound at trade shows and media interviews and events.

• Regional Sales Manager SD / ND

  • Sep 2021 - Apr 2022

  United States > Strategically build out the retailer and dealer network in the Dakotas to promote, sell and distribute SOURCE to growers in the region. > Create valued and trusted business relationships with a focus on retailer/dealer development and new business. > Present and represent “SOURCE” as a leader in the marketplace and communicate highly technical information to increase product adoption > Act as the primary contact for retailers, dealers and growers in the Dakotas to… Show more > Strategically build out the retailer and dealer network in the Dakotas to promote, sell and distribute SOURCE to growers in the region. > Create valued and trusted business relationships with a focus on retailer/dealer development and new business. > Present and represent “SOURCE” as a leader in the marketplace and communicate highly technical information to increase product adoption > Act as the primary contact for retailers, dealers and growers in the Dakotas to communicate the SOURCE story to generate excitement and product adoption. > Create demand at the grower level through retailer/dealer events and webinars, ensuring that the customer is knowledgeable about our products. > Accurately forecast and capture sales activity, client objectives, opportunities, and registrations in Sound’s CRM System.

• Inside Sales Representative

  • Jan 2021 - Sep 2021

  Brookings, South Dakota, United States *Exceeded 295% of sales quota* > Represent Sound and “SOURCE” as a leader in the marketplace and communicate highly technical information to increase product adoption. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Create demand at the grower level through Sound… Show more *Exceeded 295% of sales quota* > Represent Sound and “SOURCE” as a leader in the marketplace and communicate highly technical information to increase product adoption. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Create demand at the grower level through Sound distribution, ensuring that the customer is knowledgeable about our products. > Accurately forecast and capture sales activity, client objectives, opportunities, and registrations in Sound’s CRM System.



Sound Agriculture

• United States
• Agriculture, Construction, Mining Machinery Manufacturing
• 100 - 200 Employee

• Agronomic Advisor

  • Oct 2019 - Aug 2020

  Brookings County, South Dakota, United States > Represent Sound “SOURCE" as a leader in the marketplace and promote highly technical educational seminars to increase product adoption. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Create demand at the grower level through Sound distribution, ensuring that the customer… Show more > Represent Sound “SOURCE" as a leader in the marketplace and promote highly technical educational seminars to increase product adoption. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Create demand at the grower level through Sound distribution, ensuring that the customer is knowledgeable about our products. > Accurately forecast and capture sales activity, client objectives, opportunities, and registrations in Sound’s CRM System. Select Accomplishments ═════════════════════ > Maintain an average closing ratio 33.5%, well above industry standard. On pace to produce 150 sales, Q1 2020. > #1 Sales performer every month consistently meeting and exceeding monthly goals, quotas and objectives. Show less



Crossfit Brookings

• Personal Trainer | Business Developer

  • Oct 2017 - Oct 2019

  Brookings, SD Consulted with clientele as a wellness expert regarding fitness management programs including exercise, weight management, functional training, nutrition and personal training programs. Emphasis on marketing, promotion and selling memberships, personal training programs as well as nutritional products and supplements. > Effectively utilized upsell and add on techniques to increase revenues and average sale. > Gained referrals through the development of strong client… Show more Consulted with clientele as a wellness expert regarding fitness management programs including exercise, weight management, functional training, nutrition and personal training programs. Emphasis on marketing, promotion and selling memberships, personal training programs as well as nutritional products and supplements. > Effectively utilized upsell and add on techniques to increase revenues and average sale. > Gained referrals through the development of strong client relationships, effective client management, and exceptional fitness knowledge. Coordinated client referral services ensuring a complete wellness solution. > Organized and taught nutritional workshops to assist clients in achievement of fitness and weight management goals. > #1 personal training salesperson at the location, consistently exceeding goals and quotas. Show less



Beck Ag, Inc.

• United States
• Information Technology & Services
• 1 - 100 Employee

• Market Contact Representative | Agronomic Advisor (Remote)

  • Nov 2015 - Oct 2019

  Brookings, SD Market Contact Representative: > Assist start ups and current companies with new product launch, product sales and grower education. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Recruit growers, ranchers and veterinarians to participate in teleconferences with the… Show more Market Contact Representative: > Assist start ups and current companies with new product launch, product sales and grower education. > Act as the primary contact for AG partners and accounts within the territory to influence end-user demand and roll out of grower programs. > Develop and maintain strong and trusted relationships with growers and ranchers within assigned territory. > Recruit growers, ranchers and veterinarians to participate in teleconferences with the goal of educating and improving operation/practice productivity and sustainability across the agriculture value chain. Show less



AdvoCare

• United States
• Wellness and Fitness Services
• 700 & Above Employee

• Independent Distributor/Business Advisor

  • Mar 2012 - May 2019

  Brookings, SD Responsible for direct outside sales and marketing of health and wellness products and services throughout the nation. Developed and implemented marketing plans in support of organizational objectives. Emphasis on new business development, marketing/growth initiatives, strategic partnerships, and sales/revenue growth of current client base. > Successfully recruited and led a team of 125 marketing executives providing leadership and coaching to teams to achieve business objectives… Show more Responsible for direct outside sales and marketing of health and wellness products and services throughout the nation. Developed and implemented marketing plans in support of organizational objectives. Emphasis on new business development, marketing/growth initiatives, strategic partnerships, and sales/revenue growth of current client base. > Successfully recruited and led a team of 125 marketing executives providing leadership and coaching to teams to achieve business objectives ensuring a customer-focused organization. > Designed and implemented sales and marketing structures; and developed national distribution channels and detailed territory plans to identify customer contact strategies and propose solutions that meet revenue and sales goals. > Developed and implemented marketing campaigns to generate prospects and close new business. > Kept clients informed of current product developments, new products in the market, and served as a continual resource. > Developed ongoing referral business through relationship building, marketing and sales presentations. Key Sales Results ══════════════ > Consistently a top sales performer meeting and exceeding monthly quotas. Winner of multiple national sales contests and awarded company trips. > Leadership Pin Earner (Top 1%) Show less



South Dakota State University

• United States
• Higher Education
• 700 & Above Employee

• Graduate Research & Teaching Assistant

  • Sep 2013 - May 2016

  Brookings, SD Conducted a 2-year soybean variety trial utilizing 12 species to determine trends in nutrient composition with the objective of developing an index of soybean tissue nutrient values at multiple growth stages. Collected and documented high-quality data and interpreted results. > Conducted tissue sampling throughout the growing season to determine nutrient uptake of plants; determine best growth stages for sampling; develop a sampling protocol; and update nutrient value sufficiency… Show more Conducted a 2-year soybean variety trial utilizing 12 species to determine trends in nutrient composition with the objective of developing an index of soybean tissue nutrient values at multiple growth stages. Collected and documented high-quality data and interpreted results. > Conducted tissue sampling throughout the growing season to determine nutrient uptake of plants; determine best growth stages for sampling; develop a sampling protocol; and update nutrient value sufficiency ranges. > Conducted soil tests and applied fertilizer amendments at over 20 locations in eastern SD to confirm fertilizer recommendations were current. Collaborated with IPNI to update the global repository of nutrient data. > Coordinated and instructed undergraduate students in PS 213 (Soils) and PS 103 (Crop Production) labs. > Served as the Public Relations Officer for Plant Science Graduate Student Association (PSGSA). Show less



Sun Tan City

• United States
• Retail
• 100 - 200 Employee

• Salon Director/Manager

  • May 2009 - Nov 2011

  Sioux Falls, South Dakota Area Accountable for sales, operations, customer service, visual merchandising, marketing, special promotions, product development, inventory management, vendor relations, HR, staff management/training, and fiscal results for annual revenues of $700k+. > Recruited, hired, trained and mentored staff to achieve maximum productivity, excellence in customer service, and sales growth. > Networked within the local business community to generate referrals to the location and promote the… Show more Accountable for sales, operations, customer service, visual merchandising, marketing, special promotions, product development, inventory management, vendor relations, HR, staff management/training, and fiscal results for annual revenues of $700k+. > Recruited, hired, trained and mentored staff to achieve maximum productivity, excellence in customer service, and sales growth. > Networked within the local business community to generate referrals to the location and promote the Brand. > Tracked and analyzed sales data and adjusted strategy with consistent record of exceeding sales forecast and budget objectives. > Created visual merchandising plans/strategies which increased buyer awareness and product sell-through. > Sales Trainer for all 7 stores in the region to educate sales staff on upselling techniques, products and industry trends through one-on-one training sessions, in-service education programs, and group seminars. > Coached/motivated team to suggestive sell to clientele/customers to achieve plan and maximize sell-through. Key Sales Results ══════════════ > Increased store volume 10% each year. Ranked #2 store for regional volume in the district. > Store ranked 7th in the nation for gross margin improvement as well as revenue and profitability growth of all operations. > Highest KPIs in the region for sales volume; product $/ticket; package $/ticket; add-on service, and repeat customers. > Maintained Top 3% for individual sales volume nationwide, 2009, 2010 & 2011. > Consistently received outstanding reviews from corporate regarding store operations and fiscal performance. Show less



Daktronics

• United States
• Manufacturing
• 700 & Above Employee

• Services Coordinator, Live Events

  • Aug 2007 - May 2009

  Sioux Falls, SD Provided direct service/maintenance coordination for the #1 manufacturer of electronic scoreboards, programmable display systems and large-screen video displays. Duties included delivery/installation scheduling, service agreement sales, customer relations, inventory management, warranty issues, correspondence, and reporting. > Provided the highest quality customer service, accurate and timely service coordination, precise order-entry, and focused customer responsiveness for major… Show more Provided direct service/maintenance coordination for the #1 manufacturer of electronic scoreboards, programmable display systems and large-screen video displays. Duties included delivery/installation scheduling, service agreement sales, customer relations, inventory management, warranty issues, correspondence, and reporting. > Provided the highest quality customer service, accurate and timely service coordination, precise order-entry, and focused customer responsiveness for major national account customers including the NFL, NBA, NHL, and MLB. > Effectively managed inventory ensuring the flow of material was seamless. Continuously tracked orders to meet on-time delivery expectations. > Supported clients with any warranty issues with the goal of building and maintaining long-term customer relationships. Show less