Rebecca Patterson

Director of Global Sales & Marketing at iheed
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Contact Information
us****@****om
(386) 825-5501
Location
Dublin, County Dublin, Ireland, IE

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Sue Philpott

Position #1: Marketing Manager (International), UCD College of Engineering and Architecture Duration: October 2012 – April 2015 Responsible for the marketing and promotion of all UCD Engineering and Architecture programmes in both the Irish and International marketplaces, delivering key objectives of the programmes, namely to increase student numbers and quality across our portfolio of products while maintaining and growing the programme brands domestically and internationally. Position#2: Marketing and Engagement Manager, UCD College of Engineering and Architecture Duration: May 2015 – May 2017 In response to the University Strategic Plan 2015-2020, the UCD College of Engineering and Architecture has identified the requirement for a strategic marketing, communications, outreach and impact manager for Engineering and Architecture to lead, develop, implement and manage the relevant strategies of the College, with particular emphasis on raising the profile, awareness and research impact of the College across the EU and International regions of interest. This senior post will have oversight of all aspects of marketing and recruitment operations for the College including the national market at both graduate and undergraduate level to ensure students of the highest quality are recruited onto its programmes. *********************** Rebecca Patterson is a highly competent, hard-working, marketing professional with strong leadership, communication and management qualities. From her commencement in October 2012, Rebecca provided exceptional commitment to her role, developing and delivering on a marketing strategy which significantly raised the profile of the UCD College of Engineering and Architecture, and its constituent Schools both nationally and internationally. In the international arena, Rebecca provided high level marketing direction and targeted recruitment advice and professional services to the College, to complement central University initiatives, particularly in relation to global engagement and related international student admissions. She travelled extensively to represent the College in China, India and destinations in Europe. Rebecca has very strong communications skills, both written and verbal. She has contributed to the development of several important international collaborations for the College. She was actively involved in the strategic promotion of our academic programmes and the recruitment of both undergraduate and graduate taught students in the target global markets. She has provided key insights on regional recruitment strategies and represented the College of Engineering and Architecture with international delegations both on campus and abroad, along with participating on international recruitment missions and attending conferences. Rebecca is a very hard-working, organised and focussed manager. She is adept at efficiently managing a complex, multi-faceted workload with multiple timelines and over-lapping deadlin

David FitzPatrick

I had the pleasure of working with Rebecca for over 5 years. Her contribution to our International marketing strategy, recuitment and engagement was directly informed by her extensive and in-depth market knowledge, experience and expertise. Continually enthusiastic, positive, innovative and a tireless contributor to our success. Key strengths are expert market knowledge, excellent inter-personal skills and an ability to work across teams to meet challenging targets.

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Experience

    • Ireland
    • E-Learning Providers
    • 1 - 100 Employee
    • Director of Global Sales & Marketing
      • Jun 2017 - Present

    • Ireland
    • Higher Education
    • 700 & Above Employee
    • Marketing and Engagement Manager UCD College of Engineering & Architecture
      • Jun 2015 - Jun 2017

    • Marketing Manager (Intl) UCD College of Engineering & Architecture
      • Oct 2012 - Jun 2015

    • Director
      • Jan 2012 - Aug 2012

      Business Development Business Development

    • Marketing Manager
      • Jan 2004 - Nov 2011

      PR, Advertising Management, Sales Management (National & international), Web, SEO, CRM, International Trade Missions, Event Management, Budget Management PR, Advertising Management, Sales Management (National & international), Web, SEO, CRM, International Trade Missions, Event Management, Budget Management

Education

  • Trinity College Dublin
    Bachelor of Science (BSc), Marketing
    1995 - 1999
  • Griffith College Dublin
    Post Graduate Diploma, Computing Science
    2000 - 2001

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