Rebecca Padrick
Account Director at Area 23- Claim this Profile
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Bio
Experience
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Area 23
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United States
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Advertising Services
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500 - 600 Employee
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Account Director
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Apr 2019 - Present
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Grok
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United States
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Advertising Services
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1 - 100 Employee
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Account Director
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Mar 2017 - Mar 2019
i-Health i-Health
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Pereira O'Dell
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United States
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Advertising Services
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100 - 200 Employee
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Account Director
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Jul 2016 - Oct 2016
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OBERLAND
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United States
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Advertising Services
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1 - 100 Employee
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Account Director
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Feb 2016 - May 2016
#MADVOCACY #MADVOCACY
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Havas Creative Network
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United States
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Advertising Services
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700 & Above Employee
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Account Supervisor
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Oct 2013 - Jan 2016
Woolite & Resolve, Reckitt Benckiser Dr. Scholl's, Bayer Consumer Care - Manage brief development, creative development, production, and incorporation of quant test findings for broadcast and digital campaigns - Build strategic development plan for upcoming campaigns - Develop Agency POVs and recommendations - Concept innovative projects with the goal of gaining incremental business - Oversaw broadcast and digital production for the launch of the DreamWalk brand, utilizing Heidi Klum - Sole Account Supervisor on brand with 5 sub-brands that each refresh creative annually; reporting directly to Group Account Director - Manage Account Executive Show less
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J. Walter Thompson Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Account Manager
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May 2009 - Sep 2013
New Business, JWT Ethos, HSBC, Kleenex, Nestle - Manage creative development, production, and incorporation of quant test findings for campaigns including print, OOH, radio, TV, and website - Build strategic development plan for upcoming campaigns - Develop creative briefs, Agency POVs and recommendations - Cultivate key relationships with clients - Manage Account Associate and Account Coordinator - Manage 50 person partner agency team, ensuring all thinking brought to client is holistic - Concept pitch proposals and innovative projects with the goal of gaining new business - Prospect new business opportunities - Report directly to Business Director Show less
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Cengage Group
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United States
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E-Learning Providers
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700 & Above Employee
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Associate Product Manager
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Mar 2006 - Jul 2008
- Managed creation of online content and CDs to accompany college textbooks for computer software, including the launch of the Microsoft Office 2007 suite - Conducted market research in order to assess customer needs - Developed and oversaw budgets and schedules to meet publication dates - Managed authors, copy-editors, quality assurance, and outside vendors - Managed creation of online content and CDs to accompany college textbooks for computer software, including the launch of the Microsoft Office 2007 suite - Conducted market research in order to assess customer needs - Developed and oversaw budgets and schedules to meet publication dates - Managed authors, copy-editors, quality assurance, and outside vendors
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Education
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Boston University
BA, English