Experience

Hinterland Times

• Australia
• Newspaper Publishing
• 1 - 100 Employee

• Features Writer

  • 2018 - Present

  Feature articles with photography. Focus on local people, community groups and their stories. Feature articles with photography. Focus on local people, community groups and their stories.



Pink PR

• Public Relations

  • Mar 2016 - Present

  Freelance Public Relations. Interviews, press releases, events, event marketing, author tours, product launches, website content, media campaigns, expert profile builds, bio building, PR-campaigns Features have included: The Great South East, 7 News, WIN News, 10 News, SBS Insight, Totally Wild, A Current Affair, ABC Geelong/Sydney/Brisbane/Melbourne/Bundaberg radio, WHO, Vogue, Woman's Day, Nourish, Body + Soul, Kidspot, That's Life, Newscorp (various), community newspapers and more. Freelance Public Relations. Interviews, press releases, events, event marketing, author tours, product launches, website content, media campaigns, expert profile builds, bio building, PR-campaigns Features have included: The Great South East, 7 News, WIN News, 10 News, SBS Insight, Totally Wild, A Current Affair, ABC Geelong/Sydney/Brisbane/Melbourne/Bundaberg radio, WHO, Vogue, Woman's Day, Nourish, Body + Soul, Kidspot, That's Life, Newscorp (various), community newspapers and more.



Freelance writer, editor and photographer

• Book and Periodical Publishing
• 1 - 100 Employee

• Freelance Writer

  • 2008 - Present

  Freelance writer Articles, business writing, ghostwriting. Freelance writer Articles, business writing, ghostwriting.



Penguin Random House

• United States
• Book Publishing
• 700 & Above Employee

• Author

  • 2008 - Present

  Published by Random House As seen on A Current Affair and various other media Won the 2011 National Ausmumpreneur People's Choice Award for Best Product Published by Random House As seen on A Current Affair and various other media Won the 2011 National Ausmumpreneur People's Choice Award for Best Product



Sunny Coast Times

• Newspaper Features Writer

  • Oct 2020 - Nov 2021

  Feature writer. Pitching, sourcing and writing feature stories. Included photography and interviews. Feature writer. Pitching, sourcing and writing feature stories. Included photography and interviews.



MamaBake

• Food Writer

  • 2016 - Mar 2021

  Food writer. 3000+ words monthly pieces, publishing deadlines. Recipe creation, recipe writing with tips and shopping suggestions and lists, meal plans, Food writer. 3000+ words monthly pieces, publishing deadlines. Recipe creation, recipe writing with tips and shopping suggestions and lists, meal plans,



Freelance

• Local Food Promotion & Events

  • Apr 2013 - Aug 2016

  Food promotions. Supported by my blog atm with 52,000 views a month At various times sponsored by Maleny Supa IGA, Nutworks and other food businesses. Hired 3 years in a row by the Sunshine Coast Agricultural Show for cooking demonstrations Engaged by Sunshine Coast Council to present a series of local food talks and taste-testing events/cooking demonstrations. Engaged by Sunshine Coast Council library for a series of events teaching healthy cooking classes for kids. Achievements: 2013 Sunshine Coast Business Awards finalist for 'Outstanding Business Person of the Year' Launched Facebook page, 'Healthy, Happy lunchboxes' to support upcoming events grew that from 0 to 4,500 followers in two weeks. Accompanies with PR campaign that had the events featured in the newspaper, on the radio, on Kidspot and other parenting websites. Included: Events Event promotion Cooking demonstrations Recipe development Blogging Community engagement PR Promotional prize and sponsorship sourcing Food saftey and handling Catering Promotional writing material Promotional interviews with media Food styling and photography



Why Fitness Magazine

• Columnist

  • 2014 - 2014

  6-month gig for a healthy food column, creating recipes to promote a gourmet food market business within the magazine for a set number of issues. 6-month gig for a healthy food column, creating recipes to promote a gourmet food market business within the magazine for a set number of issues.



Maleny Supa IGA

• Food Promotions and Recipe Developer

  • Jan 2013 - Dec 2013

  12-month contract to develop recipes and content for 52 recipe cards, promote local products and producers, blog about local food and cater for monthly taste-testing events to the public featuring each of the recipes. During my contract, I was successful in pitching to and securing an interview and feature on The Great South East TV show that also promoted my employer, Maleny Supa IGA and an interview on 7 news and in the Sunshine Coast Daily. Note: I went on to further promote local food producers through the Sunshine Coast Show, Sunshine Coast Council Libraries and Cooroy Fusion Festival, backed by Maleny Supa IGA.



Pink Pram Push

• Event Organizer

  • 2012 - 2012

  Co-organiser (with Lara Hodgson) of The Pink Pram Push charity event and Guinness World Record attempt. Endorsed by then Prime Minister Julia Gillard, included a speech, written by PM Gillard, read aloud by an official representative. The event raised money for the Cindy MacKenzie Breastcancer Foundation. The event was successfully created, run, designed and publicised by Lara and myself Co-organiser (with Lara Hodgson) of The Pink Pram Push charity event and Guinness World Record attempt. Endorsed by then Prime Minister Julia Gillard, included a speech, written by PM Gillard, read aloud by an official representative. The event raised money for the Cindy MacKenzie Breastcancer Foundation. The event was successfully created, run, designed and publicised by Lara and myself



Bunnings

• Australia
• Retail
• 700 & Above Employee

• Horticulturist and Garden Club Marketing

  • Feb 2003 - Nov 2005

  Nursery Manager and Head Horticulturalist. Duties included: Supervision of the nursery Plant and stock ordering Stock planning, display planning, special store planning (Mother's day, Spring, Christmas etc.) Stock control, rotation, refill and maintenance Nursery presentation Horticultural advice Wastage and loss Pests and diseases Health and saftey Staff training and supervision Customer service While in this role: Launched a Bunning Warehouse Garden Club Launched, wrote and edited Bunnings Warehouse garden Club Newsletter with supplier interviews and Yates Gardening expert pages, articles, crosswords and information Designed award-winning business floats for Bundy in Bloom Designed and set up displays for Agro Trend Designed a carpark planting Delivered a regular community radio show segment on gardening Special guest judged several community gardening competitions