Rebecca Davidson

Senior Media Strategist at SYZYGY London
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Location
London, England, United Kingdom, UK

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Media Strategist
      • Nov 2022 - Present

      London, England, United Kingdom Sygyzy London create differentiated, personalised and profitable digital experiences for brands through the intelligent use of data. We are the experts in delivering strategies, digital products, media campaigns and experiences to drive businesses forward.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Digital Marketing Manager
      • Jan 2021 - Nov 2022

      London, England, United Kingdom In 2021 I returned back to global agency Seven Brands, where I was appointed key projects and accounts to manage. As the senior account manager for a successful global project with Meta, I was responsible for the end to end delivery of a digital strategy, research, performance marketing and influencer project. Other ongoing projects include the management of a SaaS web-app development going from prototype to launch. As well as leading the digital strategy and social content for a key client in… Show more In 2021 I returned back to global agency Seven Brands, where I was appointed key projects and accounts to manage. As the senior account manager for a successful global project with Meta, I was responsible for the end to end delivery of a digital strategy, research, performance marketing and influencer project. Other ongoing projects include the management of a SaaS web-app development going from prototype to launch. As well as leading the digital strategy and social content for a key client in Abu Dhabi. Show less

    • South Korea
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Digital Channel Planner
      • Jun 2019 - Jan 2021

      London, United Kingdom Working as a key component to the Online Retail team for each of Samsung’s product divisions. My role at Samsung involved projects with the largest external retail partners to deliver online marketing and website optimisation. My other responsibilities included executing projects with the internal brand and marketing teams to support on all digital aspects of Go-To-Market product launches.

    • Digital Marketing Manager
      • Nov 2018 - May 2019

      London, United Kingdom Seven Brands is a global agency which creates, markets and manages brands that appeal to multicultural audiences in high growth markets. My core role at 7B involved planning and buying digital media and developing content for a consumer focused tourism board. With an organised approach, I planned and managed innovative strategies to place and optimise engaging content across multiple online channels, countries and segments for a destination brand. During my time at Seven Brands I… Show more Seven Brands is a global agency which creates, markets and manages brands that appeal to multicultural audiences in high growth markets. My core role at 7B involved planning and buying digital media and developing content for a consumer focused tourism board. With an organised approach, I planned and managed innovative strategies to place and optimise engaging content across multiple online channels, countries and segments for a destination brand. During my time at Seven Brands I also account managed key accounts working on aspects including pitch, client management and media, content planning, campaign launch and optimisation. Show less

    • United Arab Emirates
    • Transportation, Logistics, Supply Chain and Storage
    • 100 - 200 Employee
    • Digital Marketing Specialist
      • Jul 2017 - Oct 2018

      London, United Kingdom Quiqup is a disruptive tech company in the SaaS logistics space. As the lead marketer, I managed the company’s digital marketing strategy and implementation for both B2B and B2C business units. In this role I continued to develop my digital skill set, where I delivered on key strategies in an exciting, ever evolving, start-up environment.

    • Digital Marketing Executive
      • Jul 2014 - Jul 2017

      Ascot, United Kingdom Marketpoint is a global cloud based technologies agency where I worked as the lead marketer on both the client and agency sides of the business. In-house I built and managed the, always on, day to day running of digital media, successfully establishing awareness, driving traffic and generating leads. The channels I managed included social media, SEM, email marketing, events and the website for Marketpoint and the sister companies Zuant, Naccent and Marketpoint Recall. On the agency side, I… Show more Marketpoint is a global cloud based technologies agency where I worked as the lead marketer on both the client and agency sides of the business. In-house I built and managed the, always on, day to day running of digital media, successfully establishing awareness, driving traffic and generating leads. The channels I managed included social media, SEM, email marketing, events and the website for Marketpoint and the sister companies Zuant, Naccent and Marketpoint Recall. On the agency side, I implemented, managed and trained clients on Marketing Automation. Building and maintaining strong relationships with key accounts. Show less

    • United Kingdom
    • Advertising Services
    • 700 & Above Employee
    • Web Associate
      • Aug 2013 - Jul 2014

      Returning back to Yell after a brief career break to travel. My time in the Web Associate role at Yell, the global media agency, entailed the fast turn around of quality websites whilst building and maintaining strong relationships with clients. Day to day my responsibilities included SEO copywriting for websites and successfully managing the accounts for hundreds of B2B and B2C clients in a production line environment.

    • Customer Liaison Executive
      • Jan 2012 - Dec 2012

      Reading, United Kingdom As my first role after university, I learnt a lot of soft skills working on customer service and complaints teams at Yell. As well as developing negotiation and problem solving skills on the team, I was promoted to develop and train other team members.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Administrator (Temporary contract)
      • 2011 - 2011

      Assisted with marketing campaigns for clients including: - Lindt - Pepsi Co - Bacardi

Education

  • University of the Arts London
    Bachelor of Arts (B.A.), Marketing and Advertising
    2008 - 2011
  • The Henley College
    A Levels, Media Studies, English Language, Photography
    2005 - 2007
  • St Joseph's College
    GCSE's
    2002 - 2005
  • Dolphin School
    Common Entrance
    1996 - 2002

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