Experience

Palmona Pathogenomics (An Avellino Company)

• United States
• Biotechnology Research
• 1 - 100 Employee

• Head of Sales & Marketing

  • Jun 2022 - Present

  The architect of a go-to-market strategy, transforming a genomic discovery concept from academics to a revenue driving Genomic SaaS product and service business in one year. This includes developing and resourcing the GTM (go-to-market strategy), market research, business model (direct and channel) development/execution, KOL/advisory board, corporate & product marketing, professional media, and IP strategy. The architect of a go-to-market strategy, transforming a genomic discovery concept from academics to a revenue driving Genomic SaaS product and service business in one year. This includes developing and resourcing the GTM (go-to-market strategy), market research, business model (direct and channel) development/execution, KOL/advisory board, corporate & product marketing, professional media, and IP strategy.



MicroSurgical Technology

• United States
• Medical Equipment Manufacturing
• 1 - 100 Employee

• VP of Marketing & Company Board Member

  • Apr 2022 - May 2022

  A corporate board position focused on architecting a global professional/corporate marketing department and medical advisory board for a $74M Ophthalmic Company. A corporate board position focused on architecting a global professional/corporate marketing department and medical advisory board for a $74M Ophthalmic Company.



Revance

• United States
• Biotechnology Research
• 400 - 500 Employee

• Sr. Director Professional Education & Training

  • Mar 2020 - Nov 2021

  Developed and launched comprehensive market building and education platform to engage and train injectors in live and on-demand settings supporting the introduction of a new aesthetic company and hyaluronic acid filler line in the US – in preparation for a new neurotoxin. Developed and launched comprehensive market building and education platform to engage and train injectors in live and on-demand settings supporting the introduction of a new aesthetic company and hyaluronic acid filler line in the US – in preparation for a new neurotoxin.



The Fundingsland Group

• United States
• Education Administration Programs
• 1 - 100 Employee

• Partner & VP, Global Business Development & Operations

  • Aug 2018 - Mar 2020

  Partner in global Medical Education company scaling society partnerships, industry supported peer-to-peer CME and physician training for established and new therapeutic categories - increasing revenue by 50% in 18 months. Partner in global Medical Education company scaling society partnerships, industry supported peer-to-peer CME and physician training for established and new therapeutic categories - increasing revenue by 50% in 18 months.



Allergan

• Pharmaceutical Manufacturing
• 700 & Above Employee

• Director, Eye Care Marketing Key Customer Development

  • Nov 2013 - Jul 2018

  Relocated for one of the most visible roles in the organization focused on scaling high-level customer facing initiatives within Professional Marketing, Education, KOL Advocacy and Media within the Eye Care Franchise for existing, acquisition, launch and upstream products.

• Senior Area Manager

  • Feb 2008 - Oct 2013

  Multiple President's Club award winning leadership of a high performing team of 10 specialty sales representatives across six states in ophthalmology, optometry and eye surgery centers and institutions.



IMedExchange

• Seattle, Washington

• Director Of Business Development

  • Feb 2007 - Jan 2008

  Led Business Development for a healthcare social media startup (Angel and Series A) that created a new channel for medical device and pharmaceutical companies to engage physicians. Led Business Development for a healthcare social media startup (Angel and Series A) that created a new channel for medical device and pharmaceutical companies to engage physicians.



Novartis

• Switzerland
• Pharmaceutical Manufacturing
• 700 & Above Employee

• District Sales Manager

  • Oct 2004 - Feb 2007

  Relocated for a turn-around, sales management role in Cardiology that included maximizing an operations budget, creating alignment with reimbursement providers, and developing/leading launch plans in Washington, Oregon and Alaska. Selected as the national lead for a model that revolutionized sales force execution to more regionally focused efforts - driving increased sales and satisfaction. Relocated for a turn-around, sales management role in Cardiology that included maximizing an operations budget, creating alignment with reimbursement providers, and developing/leading launch plans in Washington, Oregon and Alaska. Selected as the national lead for a model that revolutionized sales force execution to more regionally focused efforts - driving increased sales and satisfaction.



Johnson & Johnson

• United States
• Hospitals and Health Care
• 700 & Above Employee

• CNS Institutional Account Manager

  • 2001 - 2004

  Promoted and relocated for a role focused on on large, institutional accounts with the launch of a new buy-and-bill injectable, calling on C-Suite Leaders, P&T physicians, pharmacists, nurses, residents and faculty in the Psychiatry specialty earning multiple sales and development awards while participating in the selective, J&J Management Development Program.

• Pharmaceutical Sales Representative and Trainer

  • 1999 - 2001

  A role focused on successful launch and growth of pharmaceutical products in hospitals, GI labs and physician offices in the specialties of Dermatology, Podiatry, Gastroenterology and Internal Medicine, and promoted to Region Trainer within one year.



Laura Slay & Associates

• Greater St. Louis Area

• Media, PR, and Brand Consultant

  • 1998 - 1999

  Immediately after college graduation, this position focused on business development to expand client base and public relations campaigns to improve client’s market position leveraging multi-media promotion and experiences (TV, radio, print, events). Immediately after college graduation, this position focused on business development to expand client base and public relations campaigns to improve client’s market position leveraging multi-media promotion and experiences (TV, radio, print, events).