Reagan Kelly

Digital Marketing Specialist at Hudson&Canal
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Contact Information
us****@****om
(386) 825-5501
Location
West Palm Beach, Florida, United States, US
Languages
  • English -

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Bio

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Credentials

  • The Fundamentals of Digital Marketing
    Google Digital Garage
    Jun, 2020
    - Oct, 2024
  • Google Ads Search
    Skillshop
    Jun, 2020
    - Oct, 2024

Experience

    • United States
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • May 2021 - Present

      • Foster cross functional relationships with internal and external teams by acting as a liaison across our retail channels by managing and filtering the flow of information between teams (Design, Product Management, Creative, Operations, and Inventory Planning) • Help update and maintain the digital content for our product line across our retailers through our Product Database • Learn a basic understanding of SEO concepts and how to massage content to maximize conversion • Help develop a data-driven strategy and processes to scale content output, syndicate content across multiple channels and retailers and improve conversion rates of all products • Assist in running campaigns and sales events across retailers and help monitor and report on the performance of these events • Study how to optimize sales while maintaining a healthy Gross Profit Margin • Assist with internal status updates across retailers and help facilitate growth• Help oversee retailer launches and ensure all deadlines are met and assets are delivered to the retailer in a timely manner • Proactively think about opportunities to innovate workflow and production processes

    • Order Processing Specialist
      • Dec 2020 - May 2021

      • Reviewed daily orders for potential issues and identified necessary action to avoid issues• Communicated with retailers regarding order status and stock status questions• Monitored various customers portals to ensure that all orders are shipped off properly and all backorders are updated accordingly• Manually processed split shipments as well as backorders as stock becomes available• Created SOP and on-boarded new hires

    • France
    • Retail Office Equipment
    • Category Assistant
      • Jan 2020 - May 2020

      • Managed negotiations for funding and creation of O&A claims for promotions and shelf product placement• Assisted in forecasting, managing assortments, and setting price points for promotional activities consistent with established pricing strategies to drive incremental sales and margin• Analyzed and tracked strategies and processes established to sustain profitability and margin goals by identifying drivers of trends, misses, and places of opportunities

    • Merchandising Operations Assistant
      • Sep 2018 - Jan 2020

      • Created new items through new item set-ups• Maintained UPC/item maintenance• Collected content/images from vendors for a presence among our omni-presence• Worked closely with vendors to obtain needed information for projects and tasks

    • United States
    • Apparel & Fashion
    • 1 - 100 Employee
    • Key Holder/Social Media Assistant
      • May 2018 - Sep 2018

      • Opened and closed the store when managers were off duty, followed daily operations and achieved high sales• Styled customers to make them look and feel their best• Processed new shipment daily and generated RAs for damaged goods• Merchandised product into window displays weekly along with changing table displays to generate the flow of sales• Constructed new social media content regularly along with interactive Instagram stories to a high following count

    • United States
    • Retail
    • 1 - 100 Employee
    • Intern
      • Mar 2018 - May 2018

      • Bought apparel for boutique within a budget for the season• Curated RAs for damaged goods and followed-up with past RAs• Generated deposits from cash drawer weekly, and then dropped off deposits to bank• Coordinated the scheduling of employees with availability and request off days• Merchandised product around floor on a weekly basis

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Customer Service Representative
      • May 2017 - Dec 2017

      • Processed An Order Away (AOA) and in-store pick-ups at highly successful rates• Created a positive shopping experience for customers starting fitting rooms, offering personal styling suggestions, knowledge of products and cash wrap assistance• Acted as manager on duty (MOD) when managers were off the selling floor for long periods of time• Up held store standards throughout shifts and closed with perfect closes on a regular basis• Unpacked new shipment and re-stock; hung, hard-tagged, and steamed

    • United States
    • Retail
    • 300 - 400 Employee
    • Sales Associate
      • May 2015 - Dec 2016

      •Posted unique photos (often reposted by corporate Alex & Ani accounts) frequently on social media accounts to prioritize new merchandise and drive business•Enrolled in Alex & Ani University to become more knowledgeable on past and current collections •Maintained visual standards and merchandised new products for monthly floor sets•Committed to giving the highest level of customer service and positive energy to both loyal and new customers

    • United States
    • Internet Publishing
    • 1 - 100 Employee
    • Style Guru Intern
      • Jan 2016 - Apr 2016

      •Created original, creative blog content including photos and text•Connected with the community to feature well-dressed individuals

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Greeter
      • Jan 2014 - Apr 2014

      •Greeted guests with a welcoming attitude and with directions whenever needed•Passed out flyers and maps to guests

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Housekeeper
      • May 2012 - Apr 2014

      •Maintained the salon’s cleanliness, interacted with customers to fulfill their needs•Kept the salon in order by routinely stocking up on clean towels, robes, and color mixing bowls

Education

  • Florida State University
    Bachelor of Science (B.S.), Retail Merchandising Product Development
    2016 - 2018
  • Florida Atlantic University
    Associate of Arts (AA), Pre-Business
    2015 - 2016

Community

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