Robert Brockman
at Meiyume- Claim this Profile
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English Native or bilingual proficiency
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Japanese Elementary proficiency
Topline Score
Bio
Experience
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Meiyume
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Hong Kong
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Personal Care Product Manufacturing
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300 - 400 Employee
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Apr 2023 - Present
- Lead the digital product and service development process across all channels, from ideation to launch.- Oversee digital marketing initiatives to drive online engagement and growth.- Head of Meiyume's data analytics team, supporting internal reporting and analytics initiatives and customer facing analytics projects.- Ensure Meiyume’s externally facing digital infrastructure and platforms are secure and compliant with industry standards and regulations.- Assess and optimize Meiyume’s online presence, including website, mobile apps, and social media channels.- Monitor and analyse digital performance metrics to inform data-driven decision-making.- Collaborate with the management committee to align digital strategies with overall business goals and objectives.- Keep up-to-date with emerging digital trends, innovations, and best practices, and incorporating relevant insights into the organization's digital product and marketing roadmap.- Develop and manage the digital solutions budget, ensuring optimal allocation of resources for maximum impact. Show less
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Mar 2018 - Apr 2023
- RS Asia commercial budget, global sales presentations, innovations, solutions portfolio, installation, & support for digital/interactive offline retail projects.- Engage new and existing customers, presenting Meiyume’s solutions and latest innovations, with emphasis on scalable and recurring revenue projects.- Manage team of Technical Sales Support Experts in Asia, North America, and Europe to support commercial sales activity in their respective regions.- Manage large scale retail technology deployments across Asia Pacific region (9+ countries), including hardware staging, shipment from factory, installation, and post installation support.- Head of Meiyume's data analytics team, supporting internal reporting and analytics initiatives and customer facing retail solutions analytics projects.- Co-inventor and product owner of OneHome estate management SaaS platform. Show less
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Ralph Lauren
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United States
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Apparel & Fashion
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700 & Above Employee
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Nov 2016 - Mar 2018
- In charge of end to end process including budgeting, forecasting, procurement, equipment staging and installation for 150+ new store openings, renovations, and store closures per annum.- Support day to day operations and enhancements across 800+ stores for over 3,500 employees for traffic counting, front end point of sale, customer data capture, task management, mobile applications, network equipment, systems integrations, & all back-end application database monitoring & maintenance.- Deployed iOS mobile applications with supporting business process SOPs for associate productivity in Asia-Pacific region to facilitate in-store BOH to FOH replenishment and inventory search capabilities.- Implemented customer facing tablets in factory chain for faster and more accurate customer data capture to support CRM and marketing initiatives.- Switched all new store openings to new RetailNext traffic counting cloud solution to take advantage of cost savings and future R&D such as mobile demographics and AI machine learning for further customer data insights.- Initiated RFP for new store opening & hardware support contract with global technology services vendor to reduce new store opening costs by 14% and consolidate all regional support centers into a single point of contact with Hong Kong PMO team. Show less
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Jul 2014 - Nov 2016
- In charge of the global IT infrastructure for Workforce Management application which supports 20,000+ employees across 1,000+ locations.- Support all HRIS infrastructure for Asia-Pacific.- Established offshore team for all global level 2-3 support incidents resolution.- Globally deployed employee self-service mobile application and piloted geo-location-based employee punching & activity tracking in Asia-Pacific.- Implemented interfaces for several downstream global HR systems to support regional e-learning, single sign on, intranet & charity donation initiatives.- Created interactive “e-learning” training course for new managers to become proficient in scheduling and labor allocation best practices.- Completed Schedule Optimization initiative for factory chain stores in China, Hong Kong, Taiwan, Australia, Japan & Korea by conducting labor standard time & motion studies with 3rd party consultants to gather configuration requirements for application.- Implemented Kronos Workforce Management solution in 200+ locations in China, Hong Kong, Macau, Taiwan, Singapore, Malaysia, & Korea through requirements gathering, solution build, testing, training & deployment. Show less
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Jul 2012 - Jul 2014
- Temporarily relocated to Japan to manage the successful deployment of Workforce Management solution in Japan for approx. 1,800 employees across 340+ retail locations and corporate offices. Documented business requirements and facilitated UAT for all payroll and scheduling configurations. Responsible for end to end project management of all integration between HRIS and payroll systems.- Provided guidance & support during successful handover from licensee to Ralph Lauren of all Ralph Lauren Australia & New Zealand stores onto Workforce Management solution.- Technical lead for European Time & Attendance and Basic Scheduling deployment. Facilitated requirements for HRIS integration across 6 countries and payroll systems integration for United Kingdom.- Conducted time & motion studies for RFID implementation in factory chain and AOS order fulfilment in luxury chain, collaborating on end-to-end process definition and measuring results for labor allocation.- Implemented Kronos Operations Planner module to supplement full year budgeting process in combined $1.7 billion per annum retail divisions to allocate $90+ million in store salary payroll.- Sit on 3 Customer Advisory Boards for Kronos to advise on future enhancements and feature functionality for the global application. Show less
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Nov 2009 - Jul 2012
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Apr 2005 - Nov 2009
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Sep 2004 - Apr 2005
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Education
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Brookdale Community College