Raymond Leong

Assistant Marketing Manager at Mecan
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Contact Information
us****@****om
(386) 825-5501
Location
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia, MY

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Credentials

  • Brand Management: Aligning Business, Brand and Behaviour
    London Business School
    Jun, 2021
    - Nov, 2024
  • The Fundamentals of Digital Marketing
    Google
    Mar, 2020
    - Nov, 2024

Experience

    • Brazil
    • Construction
    • 1 - 100 Employee
    • Assistant Marketing Manager
      • Sep 2022 - Present

  • BE International Marketing Sdn. Bhd.
    • Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
    • Product Management Senior Executive
      • Jul 2018 - Sep 2022

      JOB DESCRIPTION: - Create product content, market analysis & strategy for new and existing products life cycle (launching & post launching, road show, health program), focus on 3 supplement products for immune system, blood circulation,complete nutrition supplement and 1 FMCG product (Coffee) - Able to achieve target sales of RM 1 million/product per month consecutively since early January 2019 until now. - Create POSM and provide training to distributors across Malaysia, Singapore, Brunei and Hong Kong. - Conduct presentation and seminar to public with more than 1,000 audiences, across all states in Malaysia, Singapore, Brunei, and Hong Kong. - Support digital marketing by creating content to be published in social media like Facebook, Instagram, and share it to members via multiple communication channel. - Lead and manage 2 junior team members. Show less

    • Marketing Nutritionist
      • May 2017 - Jul 2018

      JOB DESCRIPTION: 1. Product Development: - End to end product development planning: create new product nutritional formulation, conduct survey & research on market share, recommend cost & selling price, identify potential manufacturers and distributors, and product launch strategy. - Successfully create and launch nutritional bar with probiotic in 2018 with name "Grab & Fit", it generates RM100,000 at the same year. 2. Training & Content Development: - Create content for product and marketing strategy. - Provide training and presentation about health and product for distributors, healthcare providers, and internal staffs. For both in local Malaysia and other countries (Singapore, Myanmar, China). - Successfully recruit product distributors in average of 3 distributors per month after conduct the training and presentation, to increase and boost the product sales by 10% to 20% on monthly basis. 3. International Trade: - Open possible market in overseas (Singapore, Myanmar, China) by open booth in international trade exhibition and visit potential distributors to present company products. - Successfully engage and recruit distributors from Myanmar and China in 2018. Show less

    • Singapore
    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Nutritionist cum Marketing Support
      • Mar 2016 - May 2017

      JOB DESCRIPTION: 1. Product Nutritionist - Conduct presentation about health supplement products to public with around 300 audiences, across all states in Malaysia. - Create training material and provide training to distributors across Malaysia in average of 2 times per month. 2. Marketing Support: - Create product content to be published in company magazine, local Chinese newspaper named Sin Chew, social media, and share it to members via WhatsApp & WeChat. - Plan exhibition and liaise with event organizer to be part of exhibitor in Health Expo 2017, in Mid Valley Megamall. Show less

  • Al Insaan Sdn. Bhd.
    • Kuala Lumpur, Malaysia
    • Nutritionist
      • Jul 2012 - Apr 2014

      JOB DESCRIPTION: - Conduct presentation about health supplement products to public with around 500 audiences, across all states in Malaysia. - Create training material and provide training to distributors across Malaysia in average of 2 times per month. - Create product content information to be published on company website and social media (Facebook, Blogger). JOB DESCRIPTION: - Conduct presentation about health supplement products to public with around 500 audiences, across all states in Malaysia. - Create training material and provide training to distributors across Malaysia in average of 2 times per month. - Create product content information to be published on company website and social media (Facebook, Blogger).

    • Malaysia
    • Hospitals and Health Care
    • 300 - 400 Employee
    • Nutritionist (internship)
      • Jan 2011 - Apr 2011

      JOB DESCRIPTION: - Internship program, responsible for sales support to explain customer more detail information about health screening package and supplement product. - Perform body analysis of the customer via DEXA scan to measure bone mineral, body muscle and body fat. - Provide result explanation and consultation to the client on helping them to maintain a healthy diet and lifestyle. JOB DESCRIPTION: - Internship program, responsible for sales support to explain customer more detail information about health screening package and supplement product. - Perform body analysis of the customer via DEXA scan to measure bone mineral, body muscle and body fat. - Provide result explanation and consultation to the client on helping them to maintain a healthy diet and lifestyle.

Education

  • UCSI
    Master's degree, Food Science With Business Management
    2014 - 2016
  • Universiti UCSI
    Bachelor of Applied Science (BASc), Food Science and Nutrition
    2009 - 2012
  • Methodist Boys' Secondary School Kuala Lumpur
    science

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