Experience

DAI Magister

• United Kingdom
• Investment Banking
• 1 - 100 Employee

• Marketing Director

  • Nov 2021 - Present



EmpiricAI

• United Kingdom
• Software Development
• 1 - 100 Employee

• Marketing Director

  • Nov 2020 - Nov 2021

  EmpiricAI is an innovative start up providing AI-powered advanced analytics solutions aimed at industrial process engineers and health & safety professionals. Their software solves business challenges from improving operational performance, reducing costs, improving productivity and reliability, to minimising health and safety risks at work. My responsibilities: Positioning | Mission, values and key messaging | Marketing strategy/plans | Budgeting | Brand awareness | Brand management | Social media | Demand/lead generation campaigns | Account Based Campaigns | Content marketing | Media relations/PR | Website management | Sales enablement Show less



7bridges

• United Kingdom
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee

• Head of Marketing

  • Aug 2019 - Mar 2020

  7Bridges is a SaaS start-up disrupting the supply chain and logistics industry with its AI-powered platform which allows businesses to manage day-to-day logistics operations through automated and intelligent workflows. This improves process control, reduces the average time spent on each shipment, and drives down costs from procurement to payment. My responsibilities: Positioning | Mission, values and key messaging | Marketing strategy/plans | Budgeting | Brand awareness | Brand management | Social media | Demand/lead generation campaigns | Account Based Campaigns | Content marketing | Media relations/PR | Website management | Event management | Sales enablement Show less



ShipServ

• United Kingdom
• IT Services and IT Consulting
• 100 - 200 Employee

• Head of Marketing

  • Feb 2014 - Jul 2019

  ShipServ is the marine and offshore industry's online trading platform, largest e-marketplace and search engine, helping buyers find the best suppliers, trade efficiently and build trusted relationships. Key customers are: ship owners, managers and suppliers to the industry. My responsibilities: Marketing strategy/plans | Budgeting | Brand management | Brand awareness | Demand generation campaigns | Account Based Campaigns | Content marketing | Retargeting | Paid social | PPC | Social media | Media relations/PR | Direct marketing | Event management | Sponsorship | Website management | SEO | Sales | Product launches | Sales enablement | E-Newsletters | Marketing analytics | Agency management | Staff management Show less



Autodata

• United Kingdom
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • May 2005 - Jan 2014

  Autodata is a B2B online solution for workshops and dealerships, providing comprehensive technical information for vehicle service, maintenance, diagnostic and repair procedures. My responsibilities: Setting up a new function | Marketing strategy | International marketing plans | Marketing communications | Budgeting | Lead generation | Digital campaigns | Brand management | Brand awareness | Media relations | Event management | Dealer campaigns | Content marketing | Social media | Product launches | Sales enablement | Staff management Show less