Ratu Nisya Kencana

Online Category Executive - Fashion & Mom and Baby Kids at CT Corp Digital
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Contact Information
us****@****om
(386) 825-5501
Location
ID
Languages
  • Indonesian Native or bilingual proficiency
  • English Professional working proficiency

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Bio

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5.0

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Alvin Halim

Even though Nisya handle fashion and mom baby category, supporting her category manager, I always came to Nisya when I needed a partner to discuss related to marketing support and monetization. Her experience in managing good relationship with many merchants help us onboard many of merchants at the beginning of the project and get many support from merchants. As a person, Nisya has many ideas to support the business beyond her category. She was a good addition to our team at that time.

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Experience

    • Indonesia
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Online Category Executive - Fashion & Mom and Baby Kids
      • Nov 2021 - Present

      - Analyse data and sales performance to identify buying trends to create overall website campaign in line with the overall department strategy and goals - Implement the execution of the campaign and promotional plan across all platforms - Work closely with Content and Digital Marketing to prepare & execute effective content changes and promotions - Monitor analytics to measure performance of activity and make recommendations to change - Monitor competitor pricing strategy and campaign activities - Accountable to implement pricing strategy - Responsible to upload product to website and make sure its appear correctly

    • Singapore
    • Technology, Information and Internet
    • 700 & Above Employee
    • Relationship Management - Women Fashion Category
      • Mar 2019 - Nov 2021

      - Developing and maintaining a close relationship with Sellers- Constructing high level strategic business plans and identifying new sources of growth- Educating Sellers on methods to increase their traction in Shopee- Negotiating deals with sellers and curate SKUs for various campaigns, promotions, online marketing, and media as required- Analyzing sellers’ progress, activities, sales performances and category initiatives to drive transaction numbers and revenue- Identifying market gaps and managing pricing strategy, product assortment, stock availability of Sellers in the category- Securing exclusive partnerships for key campaigns (eg : 9.9/11.11)- Working closely with internal teams (eg: marketing, merchandising) to optimize the visibility and credibility of Sellers

    • Business Development Intern
      • Sep 2018 - Mar 2019

      - Building the pipeline of category by list-downing and analyze the potential sellers- Consolidate status of acquisition of potential sellers within the pipeline with category manager / sales team- Generate daily report for potential seller performance to top level management- Work closely with Category Manager to improve the category's performance

    • Indonesia
    • Telecommunications
    • 700 & Above Employee
    • Human Resources Intern
      • Jun 2017 - Aug 2017

Education

  • University of Indonesia
    Master's degree, Business Administration, Management and Operations
    2021 -
  • University of Indonesia
    Bachelor's degree, Business Administration and Management, General
    2014 - 2018

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