Rasmus Lindersgaard
Head of Marketing at Corpay One- Claim this Profile
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Bio
Experience
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Corpay One
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United States
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Financial Services
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100 - 200 Employee
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Head of Marketing
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Jun 2021 - Present
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Content Specialist
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Oct 2020 - Jun 2021
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Digital Hub Denmark
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Denmark
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Information Technology & Services
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1 - 100 Employee
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Editor-in-Chief
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Apr 2020 - Jul 2020
København, Hovedstaden, Danmark Identifying compelling narratives and stories within the Danish tech scene to create engaging content, which aimed at persuading foreign tech talent, startups and investors to consider Denmark as their next destination. Responsible for planning an editorial flow, writing content, PR, monitoring results in GA, sending out newsletters and optimising them along the way.
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OfficeHub - Denmark
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Denmark
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Real Estate
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1 - 100 Employee
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Head of Content
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Sep 2019 - Jan 2020
Took part in an SEO effort at both the strategic and operational level. Followed up on the results through monitoring in Ahrefs. Conducted live user interviews to generate insights as a part of a CRO process that aimed at optimising our UX and website. Created content for our blog and followed up on the results in GA. Created lead magnets and built the supporting marketing automation structure behind. Ownership of the company newsletter and optimised for relevant outcomes such… Show more Took part in an SEO effort at both the strategic and operational level. Followed up on the results through monitoring in Ahrefs. Conducted live user interviews to generate insights as a part of a CRO process that aimed at optimising our UX and website. Created content for our blog and followed up on the results in GA. Created lead magnets and built the supporting marketing automation structure behind. Ownership of the company newsletter and optimised for relevant outcomes such as opening rate and CTOR.
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Customer Journey & Content Manager
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Mar 2019 - Aug 2019
Københavnsområdet, Danmark Created a complete an unbiased customer journey from the clients perspective by conducting 20+ qualitative interviews, which was subsequently analysed using an external framework. The findings were communicated and utilised mainly in marketing.
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TechSavvy Media
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Denmark
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Media Production
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1 - 100 Employee
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Journalist
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Nov 2017 - Feb 2019
Journalist ved Danmarks største digitale medie om iværksætteri og teknologi: - Lavede interviews med en række stiftere, reporterede fra iværksætterevents i både ind- og udland. - Skrev lange portrætter (http://bit.ly/2TDKDOA), featureartikler (http://bit.ly/2TFcMot) og et væld af nyheder om det danske iværksætterøkossystem. - Publicerede på tværs af mediets sociale kanaler (Facebook, Twitter, Linkedin, Instagram) - Skrev og konceptudviklede et nyhedsbrev og vækstede antallet af… Show more Journalist ved Danmarks største digitale medie om iværksætteri og teknologi: - Lavede interviews med en række stiftere, reporterede fra iværksætterevents i både ind- og udland. - Skrev lange portrætter (http://bit.ly/2TDKDOA), featureartikler (http://bit.ly/2TFcMot) og et væld af nyheder om det danske iværksætterøkossystem. - Publicerede på tværs af mediets sociale kanaler (Facebook, Twitter, Linkedin, Instagram) - Skrev og konceptudviklede et nyhedsbrev og vækstede antallet af læsere - Stod for udvikling af journalistiske koncepter og eksisterende forretningsområder - Leverede indhold til en række magasinindstik i JP, Børsen og andre større nyhedsmedier Det blev til mere end 150 artikler i Techsavvy-regi, som du kan læse her: https://techsavvy.media/author/rasmus/
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Journalistpraktikant
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Aug 2017 - Dec 2017
Københavnsområdet, Danmark
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Kuanhsi Consulting
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Denmark
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Advertising Services
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Junior Analyst
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Aug 2014 - Aug 2015
Copenhagen
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Education
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Danmarks Medie- og Journalisthøjskole
Analytisk Journalistik (Cand. Public), 9,3 GPA -
University of Pennsylvania - The Wharton School
Exchange Student, Electives, focusing on finance and marketing. -
Copenhagen Business School
Business Administration and Sociology (Bsc. Soc), Organisatoriske Adfærdsstudier