Rasmus Lindersgaard

Head of Marketing at Corpay One
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Contact Information
us****@****om
(386) 825-5501
Location
Copenhagen, DK

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Experience

    • United States
    • Financial Services
    • 100 - 200 Employee
    • Head of Marketing
      • Jun 2021 - Present

    • Content Specialist
      • Oct 2020 - Jun 2021

    • Denmark
    • Information Technology & Services
    • 1 - 100 Employee
    • Editor-in-Chief
      • Apr 2020 - Jul 2020

      København, Hovedstaden, Danmark Identifying compelling narratives and stories within the Danish tech scene to create engaging content, which aimed at persuading foreign tech talent, startups and investors to consider Denmark as their next destination. Responsible for planning an editorial flow, writing content, PR, monitoring results in GA, sending out newsletters and optimising them along the way.

    • Denmark
    • Real Estate
    • 1 - 100 Employee
    • Head of Content
      • Sep 2019 - Jan 2020

      Took part in an SEO effort at both the strategic and operational level. Followed up on the results through monitoring in Ahrefs. Conducted live user interviews to generate insights as a part of a CRO process that aimed at optimising our UX and website. Created content for our blog and followed up on the results in GA. Created lead magnets and built the supporting marketing automation structure behind. Ownership of the company newsletter and optimised for relevant outcomes such… Show more Took part in an SEO effort at both the strategic and operational level. Followed up on the results through monitoring in Ahrefs. Conducted live user interviews to generate insights as a part of a CRO process that aimed at optimising our UX and website. Created content for our blog and followed up on the results in GA. Created lead magnets and built the supporting marketing automation structure behind. Ownership of the company newsletter and optimised for relevant outcomes such as opening rate and CTOR.

    • Customer Journey & Content Manager
      • Mar 2019 - Aug 2019

      Københavnsområdet, Danmark Created a complete an unbiased customer journey from the clients perspective by conducting 20+ qualitative interviews, which was subsequently analysed using an external framework. The findings were communicated and utilised mainly in marketing.

    • Denmark
    • Media Production
    • 1 - 100 Employee
    • Journalist
      • Nov 2017 - Feb 2019

      Journalist ved Danmarks største digitale medie om iværksætteri og teknologi: - Lavede interviews med en række stiftere, reporterede fra iværksætterevents i både ind- og udland. - Skrev lange portrætter (http://bit.ly/2TDKDOA), featureartikler (http://bit.ly/2TFcMot) og et væld af nyheder om det danske iværksætterøkossystem. - Publicerede på tværs af mediets sociale kanaler (Facebook, Twitter, Linkedin, Instagram) - Skrev og konceptudviklede et nyhedsbrev og vækstede antallet af… Show more Journalist ved Danmarks største digitale medie om iværksætteri og teknologi: - Lavede interviews med en række stiftere, reporterede fra iværksætterevents i både ind- og udland. - Skrev lange portrætter (http://bit.ly/2TDKDOA), featureartikler (http://bit.ly/2TFcMot) og et væld af nyheder om det danske iværksætterøkossystem. - Publicerede på tværs af mediets sociale kanaler (Facebook, Twitter, Linkedin, Instagram) - Skrev og konceptudviklede et nyhedsbrev og vækstede antallet af læsere - Stod for udvikling af journalistiske koncepter og eksisterende forretningsområder - Leverede indhold til en række magasinindstik i JP, Børsen og andre større nyhedsmedier Det blev til mere end 150 artikler i Techsavvy-regi, som du kan læse her: https://techsavvy.media/author/rasmus/

    • Journalistpraktikant
      • Aug 2017 - Dec 2017

      Københavnsområdet, Danmark

    • Denmark
    • Advertising Services
    • Junior Analyst
      • Aug 2014 - Aug 2015

      Copenhagen

Education

  • Danmarks Medie- og Journalisthøjskole
    Analytisk Journalistik (Cand. Public), 9,3 GPA
    2016 - 2018
  • University of Pennsylvania - The Wharton School
    Exchange Student, Electives, focusing on finance and marketing.
    2013 - 2013
  • Copenhagen Business School
    Business Administration and Sociology (Bsc. Soc), Organisatoriske Adfærdsstudier
    2011 - 2014

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