Raquel Cordero, MBA
Project Manager Director at de la cruz- Claim this Profile
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Bio
Credentials
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Design Thinkers Lab
de la cruzAug, 2022- Nov, 2024 -
4A's Workplace Enlightenment Certification
4A'sJul, 2022- Nov, 2024 -
Social Media Week Santo Domingo
Social Media Week Santo DomingoSep, 2019- Nov, 2024 -
200201 PMP Exam Prep Coaching
Project Management InstituteDec, 2017- Nov, 2024 -
Entendiendo el Impacto Social
NovoEdAug, 2016- Nov, 2024 -
Public Relations Specialist
Junta Reglamentadora de Relacionistas de Puerto RicoFeb, 2020- Nov, 2024 -
Photoshop CS5
Universidad del Sagrado Corazón -
The 21 Irrefutable Laws of Leadership - Master Mind Study
The John Maxwell Team
Experience
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de la cruz
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United States
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Advertising Services
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100 - 200 Employee
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Project Manager Director
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Jan 2021 - Present
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Academia de Música y Artes Simbiosis
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Puerto Rico
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Musicians
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Owner & Administrator
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Nov 2020 - Present
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MOZart Advertising
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Advertising Services
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1 - 100 Employee
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Account Executive
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Sep 2020 - Nov 2020
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Project Manager
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Feb 2020 - Sep 2020
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JMD Communications
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Puerto Rico
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Advertising Services
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1 - 100 Employee
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Digital Project Manager
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Jul 2019 - Feb 2020
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Chief Projects Officer
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Aug 2018 - Jul 2019
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Senior Project Manager
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Jun 2018 - Jul 2019
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Project Manager
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Dec 2017 - Jun 2018
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Traffic Coordinator
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Jan 2017 - Dec 2017
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ARCO
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Puerto Rico
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Advertising Services
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1 - 100 Employee
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Account Executive
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Oct 2016 - Dec 2016
- Coordinate all account activities and serve as liaison between clients and agency to benefit both interests. - Prepare Jobs for the creative, traffic, social media and production departments, and manage the workflow. - Prepare estimates, bill and develop P.O.s of out of pocket expenses of clients. - Develop agency ideas and recommendations additional from what is assigned from the client. - Coordinate all account activities and serve as liaison between clients and agency to benefit both interests. - Prepare Jobs for the creative, traffic, social media and production departments, and manage the workflow. - Prepare estimates, bill and develop P.O.s of out of pocket expenses of clients. - Develop agency ideas and recommendations additional from what is assigned from the client.
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DOT
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Puerto Rico
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Public Relations and Communications Services
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1 - 100 Employee
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Public Relations Supervisor
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Sep 2014 - Sep 2016
- Supervise employees, organize teams and assign tasks. - Specialist in Brand Experience Events- Develop & execute strategic planning of integrated communications campaigns, including: receive client brief, develop ideas, prepare presentation, present to clients, develop estimates, budget management, campaign execution, events coordination, public relations, blogger, influencer & media relations and social media strategy to multiple accounts of clients mentioned below. - Plan and implement public relations efforts. - Develop and apply internal communications plans and documents.
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Account Executive
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Aug 2011 - Sep 2014
- Apply brands strategy in the market for global clients of premium food (General Mills - Cheerios, Nature Valley, Yoplait, Betty Crocker, Fiber One, etc.), and luxury liquors (Diageo’s brands: Gold, Platinum & Blue Label, Ron Zacapa, Tequila Don Julio, Ketel One Vodka, Ciroc, Baileys, etc.).- Develop & execute strategic planning of integrated communications campaigns, including: receive client brief, develop ideas, prepare presentation, present to clients, develop estimates, budget management, campaign execution, events coordination & public relations, to multiple accounts of clients mentioned below and beauty brands (L’Ebel, Esika, Cyzone, L’Oreal, Maybelline, Essie, Garnier), community programs (Box Tops for Education, Learning Skills for Life, Fundación Cultural Latin GRAMMY), educational platforms (Worldclass, Craft Beer Academy, Beer Guru), local business (Viande, Aquacross, Luks Esthetique, Cocina Abierta, Nonna, Atelier, Touro, VidaUna Crossfit), premium & craft beers (Brooklyn, Sierra Nevada, Magic Hat, Shiner, Presidente, Schaefer, Samuel Adams) and regular consumer products (Colgate, Pepsi, Gatorade, Brisk, Aquafina, Clorox, All, Snuggle, Brookfield, Magnum Ice Cream, Purina, Friskies, Kotex, Nestle, Gerber), among others. - Plan and implement public relations efforts: media tours, press releases, press kits, press conferences, media visits, launching events, anniversaries, special events, blogger, influencer and media relations.- Manage social media platforms (Company social media networks, Learning Skills for Life, Craft Beer Academy, among others).
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Jr. Account Executive
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Apr 2011 - Aug 2011
- Support the Account Executive in all the public relations roles. - Coordinate public relations efforts like media tours, press releases & press conferences, launching events, special events and press kits.- Manage social media platforms for Box Tops for Education, an educational schools program and Worldclass, an educational bartending global platform.
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Education
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Universidad de Puerto Rico
Master of Business Administration (MBA), Marketing -
Universidad de Puerto Rico
Bachelor's degree in Communications, Public Relations, Advertising, and Applied Communication