Raquel "Rocky" Raybon
Marketing and Business Development Manager at Verde Design, Inc.- Claim this Profile
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Bio
Avonlee Granville-Roberts
I have worked with Rocky for the past year and a half. I have always been impressed by her dedication and ability to successfully lead all her accounts with ease. I look forward to working with her again.
Emily Copperud
Raquel worked with me to bring the Share an Ice Cold Coke Tour (Summer 2017) to PIER 39. She ensured that all of our agency's and the PIER's questions were answered and we were ready for the footprint of this activation. Rocky coordinated our interaction with our local team, the brand team and the tour team. She led several meetings leading up to the activation itself and prepared each member of the team. Rocky was always prepared with the items required from her at previous meetings, and with the items that she needed from us. Prior to the activation, I really felt as though I had a firm grasp on each of the elements and the support needed from myself and the PIER. The tour team that she placed onsite was fantastic; they were always open for suggestion and extremely easy to work with. Post-event, she followed up regularly to ensure all recaps and payments were fulfilled or ready to be. This activation ended up as one of the most successful that the PIER has hosted, and I think that is due in large part to the easy teamwork and sense of accountability that Rocky promotes.
Avonlee Granville-Roberts
I have worked with Rocky for the past year and a half. I have always been impressed by her dedication and ability to successfully lead all her accounts with ease. I look forward to working with her again.
Emily Copperud
Raquel worked with me to bring the Share an Ice Cold Coke Tour (Summer 2017) to PIER 39. She ensured that all of our agency's and the PIER's questions were answered and we were ready for the footprint of this activation. Rocky coordinated our interaction with our local team, the brand team and the tour team. She led several meetings leading up to the activation itself and prepared each member of the team. Rocky was always prepared with the items required from her at previous meetings, and with the items that she needed from us. Prior to the activation, I really felt as though I had a firm grasp on each of the elements and the support needed from myself and the PIER. The tour team that she placed onsite was fantastic; they were always open for suggestion and extremely easy to work with. Post-event, she followed up regularly to ensure all recaps and payments were fulfilled or ready to be. This activation ended up as one of the most successful that the PIER has hosted, and I think that is due in large part to the easy teamwork and sense of accountability that Rocky promotes.
Avonlee Granville-Roberts
I have worked with Rocky for the past year and a half. I have always been impressed by her dedication and ability to successfully lead all her accounts with ease. I look forward to working with her again.
Emily Copperud
Raquel worked with me to bring the Share an Ice Cold Coke Tour (Summer 2017) to PIER 39. She ensured that all of our agency's and the PIER's questions were answered and we were ready for the footprint of this activation. Rocky coordinated our interaction with our local team, the brand team and the tour team. She led several meetings leading up to the activation itself and prepared each member of the team. Rocky was always prepared with the items required from her at previous meetings, and with the items that she needed from us. Prior to the activation, I really felt as though I had a firm grasp on each of the elements and the support needed from myself and the PIER. The tour team that she placed onsite was fantastic; they were always open for suggestion and extremely easy to work with. Post-event, she followed up regularly to ensure all recaps and payments were fulfilled or ready to be. This activation ended up as one of the most successful that the PIER has hosted, and I think that is due in large part to the easy teamwork and sense of accountability that Rocky promotes.
Avonlee Granville-Roberts
I have worked with Rocky for the past year and a half. I have always been impressed by her dedication and ability to successfully lead all her accounts with ease. I look forward to working with her again.
Emily Copperud
Raquel worked with me to bring the Share an Ice Cold Coke Tour (Summer 2017) to PIER 39. She ensured that all of our agency's and the PIER's questions were answered and we were ready for the footprint of this activation. Rocky coordinated our interaction with our local team, the brand team and the tour team. She led several meetings leading up to the activation itself and prepared each member of the team. Rocky was always prepared with the items required from her at previous meetings, and with the items that she needed from us. Prior to the activation, I really felt as though I had a firm grasp on each of the elements and the support needed from myself and the PIER. The tour team that she placed onsite was fantastic; they were always open for suggestion and extremely easy to work with. Post-event, she followed up regularly to ensure all recaps and payments were fulfilled or ready to be. This activation ended up as one of the most successful that the PIER has hosted, and I think that is due in large part to the easy teamwork and sense of accountability that Rocky promotes.
Experience
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Verde Design, Inc.
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United States
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Architecture and Planning
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1 - 100 Employee
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Marketing and Business Development Manager
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May 2022 - Present
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Shaw Sports Turf
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United States
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Spectator Sports
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1 - 100 Employee
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Territory Sales Manager
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Jan 2020 - May 2022
Responsible for providing synthetic turf product solutions and turn key installation services for sports facilities, commercial landscape and residential lawns in Southern California and Southern Nevada. Accountable for identifying prospective clients including; Architects and Engineers, General Contractors and End Users in Higher Education, K-12: Public and Private Sectors, Professional Sports Leagues, Government and City Municipalities. Create brand awareness and drive traffic to personal and corporate social media channels on a routine basis. Align new product roll outs and current trends with email marketing campaigns to increase leads and update existing clientele. Manage and attend the execution and logistics of annual trade shows and events to achieve business objectives.
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Regional Specifier - California
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Dec 2018 - Jan 2020
Responsible for executing educational events, promoting the adoption of best practices, and securing product specifications. Work hand in hand with project influencers for the selection of superior products and installation services. The Specifier educates key players in the market with content centered around the Shaw Sports Turf and Shaw Grass brands on the National, State, and Regional level with an emphasis on synthetic turf sports fields and landscape applications. Key channels include: Architects and Engineers, Higher Education, K-12 (Public and Private Sectors), Professional Sports Leagues, Government, Municipalities, Parks and Recreation, and Private Sports Facilities.
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Sporturf
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United States
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Textile Manufacturing
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1 - 100 Employee
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Southwest Regional Manager
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Sep 2017 - Sep 2018
Responsible for all sales activities under SporTurf™ on the west coast including (but not limited to) markets in California, Nevada, Utah, Arizona, Colorado, and New Mexico. Manage sales, quality, and consistency in product and service delivery across the business unit. Maintain extensive relationships within the architectural field audiences nationally including dealer and distributor networks. Responsible for all sales activities under SporTurf™ on the west coast including (but not limited to) markets in California, Nevada, Utah, Arizona, Colorado, and New Mexico. Manage sales, quality, and consistency in product and service delivery across the business unit. Maintain extensive relationships within the architectural field audiences nationally including dealer and distributor networks.
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Havas Play 🇫🇷
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France
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Advertising Services
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100 - 200 Employee
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Account Manager
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Jan 2017 - Aug 2017
Responsible for leading marketing campaigns and playing a key role in client management, while overseeing nationwide activations. During the course of my time with ignition, I worked in a variety of capacities. My achievements allowed for several promotions and management opportunities. I gained a diverse set of skills and experiences working with the following clients:Coca-Cola, AutoZone, and Hibbett Sports (see project descriptions below).
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Account Coordinator
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Jan 2014 - Jan 2017
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Account Consultant
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May 2013 - Jan 2014
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Education
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2010 - 2013
Clemson University
Bachelor's Degree, Business Administration and Management, General
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