Social Media Manager

• Jan 2023 - Present

Copywriting Content creation, briefing and management. Community and client Management Drooling over food 🍔 Copywriting Content creation, briefing and management. Community and client Management Drooling over food 🍔

Social Media Manager

• Jul 2021 - Present

Key Achievements: Grew Instagram by 700% and launched an affiliate program.Duties Included: Created content in line with brand guidelines.Social media management, (Instagram).B2B demand generation activities (social and email). Pay-per-click advertising (Facebook, Google).Email marketing (Mail Chimp) and Copywriting. Campaign analytics and A/B testing.

Digital Designer

• Jan 2020 - Nov 2021

Create highly polished design prototypes, mockups, and other communication artifacts.Create wireframes, storyboards, sitemaps and website prototypes.Usability testing.User personas and user scenario development. Proficiency in Figma and other design tools.

Marketing Manager

• Nov 2022 - Jan 2023

•Tracking and analysing the performance of advertising campaigns (PPC, EDM +) - Managing the marketing strategy and implementation. - Deploying successful marketing campaigns from ideation to execution Content creation across social platforms i.e IG, FB, YouTube, LinkedIn. Lead generation campaigns, copywriting, performance analysis. Competitor analysis •Tracking and analysing the performance of advertising campaigns (PPC, EDM +) - Managing the marketing strategy and implementation. - Deploying successful marketing campaigns from ideation to execution Content creation across social platforms i.e IG, FB, YouTube, LinkedIn. Lead generation campaigns, copywriting, performance analysis. Competitor analysis

Consultant

• Nov 2021 - Nov 2022

Key Achievements: Mentor to team of 4 Associate Consultants. Lead auditor on ISO27001 compliance, bringing 40 key accounts in line with compliance regulations.Interviewing key account stakeholders.Generating and presenting reports.Conducting informative control remediation training.

Associate Consultant

• Dec 2020 - Nov 2021

Founder

• Jul 2021 - Jul 2022

Founded a skincare brand targeted at athletic women, promoting a holistic approach to skincare. Key Achievments: Developed and launched brand, exceeded sales targets for Y1. Grew social media following across multiple platforms. Designed and managed content across EDM's, socials, website and other communication platforms. Developed personas and usage scenarios. Created and refined user journeys using heatmaps and other methods. Creating wireframes, storyboards, sitemaps and screens. Managed influencer reach out and established an affiliate program. Shopify store development and web traffic analytics. Pay-per-click advertising (Google, Facebook, TikTok). Show less

Sales Development Representative

• Sep 2019 - Aug 2021

Focused on identifying and creating new qualified sales opportunities for regional account executives. A trusted resource, developing relationships with prospects, acting as the initial point of contact. Key responsibilities • Lead generation • Pre-Sales Management • In-bound and out-bound business development, APAC region. Achievements • #1 ranking for SDR role across global markets Focused on identifying and creating new qualified sales opportunities for regional account executives. A trusted resource, developing relationships with prospects, acting as the initial point of contact. Key responsibilities • Lead generation • Pre-Sales Management • In-bound and out-bound business development, APAC region. Achievements • #1 ranking for SDR role across global markets

Office Administration Assisant

• Mar 2018 - Mar 2019

Administrative Services Assistant

• Dec 2014 - Mar 2019

Maintain office services and to provide support to the Director while assisting with recruitment and enrolment of prospective families.Key responsibilities• Preparation of payroll• Managing correspondence • Policy reform assistanceAchievements• Promotion to assist with Enfant Group, Roseville.

Macquarie University PACE partnership with The Red Cross Red Crescent Movement

• Aug 2018 - Dec 2018

Professional and Community Engagement opportunity connecting undergraduate students with experiential learning opportunities with global partners. Engaging with organisations through participation. Key responsibilities • Explore key challenges related to the dissemination of humanitarian law • Generate a final advisory report • Present findings to board members Achievements • Team lead. Professional and Community Engagement opportunity connecting undergraduate students with experiential learning opportunities with global partners. Engaging with organisations through participation. Key responsibilities • Explore key challenges related to the dissemination of humanitarian law • Generate a final advisory report • Present findings to board members Achievements • Team lead.