Experience

ethix.id

• Indonesia
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee

• Social Media Specialist Freelance

  • Aug 2023 - Present



LOKET

• Indonesia
• Events Services
• 1 - 100 Employee

• Social Media Specialist

  • Aug 2021 - Jul 2023

  Through the most advanced technology, LOKET, which had been acquired by Gojek in 2017, answers the industry problem to create the best experience in every event by providing end-to-end event technology solutions. As a Social Media Specialist, I'm responsible to manage day-to-day LOKET's social media activities (Instagram, Twitter, Facebook, Youtube, TikTok). Starting from research trends, observing the audience, and generating ideation. I also conduct monthly reports for Social Media performance reviews and make a recommendation for the next campaign. - I initiate a TikTok account for LOKET and execute ideas related to the video content (concept, execute, and report) - I create a new segment to reach more audiences, there are "Supported Event Poster" and LOKET News. This brought positive results, I succeed to increase more than 50% followers with good reach and impression. - I improve social media activation by creating a segment "LOKET Bagi-bagi Tiket". Show less



Gojek

• Indonesia
• Technology, Information and Internet
• 700 & Above Employee

• Social Media Specialist at GoTix

  • Aug 2021 - Jul 2023

  I work for GoTix, one of Gojek's businesses, focusing on entertainment (selling movie tickets, events, and attractions). Working for GoTix gives me a chance to collaborate with other business units and partners. As Social Media Specialist, I was assigned to manage all GoTix's social media (Instagram, Twitter, Facebook, TikTok). Start from making weekly editorial plans, providing copy on visual, activation strategy, and report analysis for GoTix's social media. - I created a new segment to reach more audiences there are Movie News, Movie Trivia, and Movie Review. My content generates over 35% of new followers and 12 million reach on Instagram as GoTix's main social media channel. - To increase reach and engagement, I created current and upcoming movie trivia on Instagram Stories. - I collaborated with the KOL agency to do an analysis & give suggestions in order to choose the right influencers/KOL. Show less



digitalkrew.id

• Indonesia
• Advertising Services
• 1 - 100 Employee

• Content Strategist

  • Jul 2021 - Aug 2021

  I handle 3 different product brands, each of which has a tone of voice. I was assigned to make a monthly editorial plan, copy on visual content (30 contents per brand) and ensure the brief was executed well by the graphic designer. I handle 3 different product brands, each of which has a tone of voice. I was assigned to make a monthly editorial plan, copy on visual content (30 contents per brand) and ensure the brief was executed well by the graphic designer.



1011 Group

• Indonesia
• Technology, Information and Internet
• 1 - 100 Employee

• Social Media Officer

  • Jan 2020 - Aug 2021

  Milikumi is an educational-entertainment (Edutainment) platform that was originally called Kuis Milioner. The branding process of becoming Milikumi.com aims to focus on providing knowledge through quizzes in a fun way. I managed @kuismilionercom (rebrand into Milikumi) social media accounts for daily and campaign content (Instagram, Facebook, Tiktok). Involved in all phases of social media activity for rebranding from Kuismilioner to Milikumi, from brainstorming, execution, and also observation to gain insight. Show less



Fourtyfive Radio

• Indonesia
• Media Production
• 1 - 100 Employee

• Program Director

  • Dec 2018 - Jan 2020



ANTARANEWS.com

• Indonesia
• Information Services
• 1 - 100 Employee

• Social Media Assistant

  • Jul 2019 - Aug 2019

  I was assigned to scan & organizing news from Antara online platform (Instagram, Twitter, and Website) for Kominfo Database. I was assigned to scan & organizing news from Antara online platform (Instagram, Twitter, and Website) for Kominfo Database.