Operations and Service Manager

• Jun 2021 - Present

Digital Marketing Consultant

• Apr 2019 - Jun 2021

Founder // Producer // Noisemaker

• Sep 2004 - Present

As founder of the Garfield Sound Labs—a multi-studio recording and rehearsal facility in sunny Saskatoon—supporting SK musicians at the core of their creation process has always been a guiding factor behind my efforts. We have spent over a decade refining what has become a premier destination for musicians, bands, multi-media projects, and production rehearsals. As founder of the Garfield Sound Labs—a multi-studio recording and rehearsal facility in sunny Saskatoon—supporting SK musicians at the core of their creation process has always been a guiding factor behind my efforts. We have spent over a decade refining what has become a premier destination for musicians, bands, multi-media projects, and production rehearsals.

Juror

• May 2020 - Present

Juror

• Jan 2020 - Present

Digital Marketing Manager

• May 2014 - Jan 2019

Responsible for leading the strategy, development, growth and execution of 5 core digital marketing channels to support the online brand presence for one of Canada's top 50 largest companies. These channels included Web, Mobile Apps, Email Marketing, Social Media and eFlyers. These core channels were used to represent a large portfolio of distinct business lines to a wide variety of audiences split into 3 groups Consumer (1.8 million members), Corporate and Internal (25,000 employees)- Digital presence strategy (Corporate, Retail & Consumer)- Online location and reputation management- Mobile applications strategy & development- Social media strategy, policy, training and channel management- Digital communications- Enterprise-level email marketing- Online consumer flyers, contests & promotions- Digital indoor signage strategy

Social Media Manager

• Nov 2012 - May 2014

Responsible for influencing corporate brand, culture, marketing, corporate and crisis communications, and reputation management through social media.- Policy development- Multi-brand, multi-location strategy development- Social advertising and promotion- Assisted development of creative and production process- Content strategy, development and management- Managed online conversations through several social channels for several brands and business lines- Consulted with and guided Retail Co-ops within the Co-operative Retailing System (CRS)

Account Manager

• Nov 2009 - Nov 2012

Western Canada's Premier Non-Traditional Media CompanyExperiential - Indoor - Social Experience: Advertising & Media Sales - Account Management - Brand Development & Design - Media Planning - Experiential Marketing – Management & Development of online, multimedia and social media strategies. Western Canada's Premier Non-Traditional Media CompanyExperiential - Indoor - Social Experience: Advertising & Media Sales - Account Management - Brand Development & Design - Media Planning - Experiential Marketing – Management & Development of online, multimedia and social media strategies.

Brand Manager

• Sep 1997 - Nov 2009

One of Canada’s leading independently owned group of Actions Sports Retailers. Experience: Marketing & Communications, brand development & design, creation and deployment of various advertising campaigns using a multitude of media suppliers, overall retail management and staffing, purchasing and inventory management. One of Canada’s leading independently owned group of Actions Sports Retailers. Experience: Marketing & Communications, brand development & design, creation and deployment of various advertising campaigns using a multitude of media suppliers, overall retail management and staffing, purchasing and inventory management.

Mountain Operations / Sign Shop / Graphic Design

• Oct 2006 - May 2007

Design & production of various marketing materials for Sunshine Village and Aramark (Food & Beverage). Design & production of on mountain signage. Establishing new sales opportunities and revenue sources within the Bow Valley and area. Design & production of various marketing materials for Sunshine Village and Aramark (Food & Beverage). Design & production of on mountain signage. Establishing new sales opportunities and revenue sources within the Bow Valley and area.

Owner / Creative Director

• Jan 2003 - Feb 2005

Sourcing, Branding, Design, Print, Sales and Forecasting, Shipping and Distribution to Western Canadian Retailers. Sourcing, Branding, Design, Print, Sales and Forecasting, Shipping and Distribution to Western Canadian Retailers.