Experience

Advance 360 Education
• United States
• Advertising Services
• 1 - 100 Employee
• Chief Operating Officer

  • Mar 2020 - Present


NJ Advance Media

• United States
• Book and Periodical Publishing
• 200 - 300 Employee

• Vice President, Digital & Expansion

  • Mar 2018 - Present

  NJ Advance Media is both a marketing agency and the #1 provider of local news and information in the State of New Jersey, driving daily conversations and engaging millions through stories on NJ.com, newsletters, social channels and print publications including The Star-Ledger and other daily and weekly newspapers throughout the State. We are in unique position, as a modern publisher, to impart our deep connections with consumers onto businesses looking to engage audiences. As part of Advance Local, one of the leading media companies in the US, we also have the knowledge, experience and resources we to provide, innovative and effective cross-channel marketing solutions for our clients in New Jersey, regionally and nationally. We have first-party data on more than 170 million devices owned by consumers of Advance Local’s 12 affiliated websites across the US. Additionally, we partner with some of the world’s largest data providers which, when combined with our first-party data, becomes even more powerful. This gives us and our marketing partners insights into consumer behavior that we then categorize into targetable audiences. We connect data to strategy. We add the skill that comes with experience and make deep and lasting connections to help companies achieve their goals. Show less



NJ Advance Media- Advance Publications

• Associate Vice President, Digital

  • Dec 2016 - Mar 2018

• Director of Digital Development

  • Dec 2013 - Dec 2016


Star-Ledger/ NJ.com- Advance Publications
• Director, Digital National Client & Agency Relations

  • Dec 2013 - May 2014


Philly.com

• United States
• Retail

• Director Digital Client Development

  • Aug 2011 - Nov 2013

  • Increased overall national digital growth 20% from 2011-2012 • Awarded 2012 “Above & Beyond” Award for being one of just a few sales reps to go over their 2012 goal. • Responsible for efforts to usher a traditionally print-driven model into the digital age via oversight of sales staff whose primary background is not in online media. • In charge of driving digital advertising revenue while simultaneously managing/mentoring the traditional sales staff and leading their online sales education process. • Lead digital sales team working with large clients such as Comcast and Bank of America to develop presentations, customized proposals, and partnership extensions • Work with Digital Director to create digital packages for special sections of the print products in order to drive additional digital revenue • Work collaboratively with multiple divisions across the company including content producers, tech, social, creative, and operations, to ensure creation of sellable products resulting in company’s growth in digital revenue. • Show less



American Greetings Interactive

• Telecommunications

• Regional Sales Manager

  • Mar 2008 - Aug 2011

  Increased close ratio by 27% from ‘08-‘09 and by 50% from ‘09-‘10. Increased year over year revenue by 16% from ’08-09 and 43% from ’09-‘10. Given Southeast territory in November 2009 and increased revenue 250% in one year. Recently given part of the Mid-West as well due to strong performance and market penetration. Won several sales contests- Awarded “Heavy Hitter” Sales in 2008, 2009, and 2010 for most ability to get most meetings (of 8 sales reps). Strong relationships with ad agencies including OMD, Mindshare, Starcom, Digitas, Mediacom. Have built direct client relationships with companies such as Turner, Coca Cola, Kellogg, Pepsi, Gillette, Unilever, & Colgate Show less



Conde Nast

• United States
• Media Production
• 700 & Above Employee

• WWD and Modern Bride

  • Mar 2003 - Feb 2008

  Sales Manager for both WWD and Modern Bride worked there from 2003-2005 and then again from 2006-2008. Sales Manager for both WWD and Modern Bride worked there from 2003-2005 and then again from 2006-2008.



Stuff Magazine

• Book and Periodical Publishing
• 1 - 100 Employee

• Sales Manager

  • 2004 - 2006

• Sales Manager

  • 2004 - 2006