Experience

OXIALFARM

• Ecuador
• Pharmaceutical Manufacturing
• 1 - 100 Employee

• DIRECTOR COMERCIAL Y MARKETING

  • Aug 2021 - Present

  DIRECTOR NACIONAL DE VENTAS, MARKETING, COMUNICACIÓN Y ASESORÍA MÉDICA. DIRECTOR NACIONAL DE VENTAS, MARKETING, COMUNICACIÓN Y ASESORÍA MÉDICA.



Alphaplus S.A.

• Ecuador
• Medical Device
• 1 - 100 Employee

• GERENTE COMERCIAL Y MARKETING

  • Jan 2020 - Sep 2020



PROCECONSA

• Vía Interoceánica Km. 21 1/2

• DIRECTOR COMERCIAL Y OPERACIONES

  • Jan 2018 - Jan 2020



Alimentos SNOB SIPIA S.A

• Quito, Puembo, Ecuador

• GERENTE COMERCIO EXTERIOR

  • Jun 2016 - Jan 2018

  Gerente de Exportaciones e Importaciones, desarrollo nuevos mercados, negociación nuevos proveedores, licitaciones internacionales, participación en Ferias Internacionales. Gerente de Exportaciones e Importaciones, desarrollo nuevos mercados, negociación nuevos proveedores, licitaciones internacionales, participación en Ferias Internacionales.



GRUPO HANASKA

• GERENTE COMERCIAL

  • Sep 2014 - Sep 2015



GRUPO ARENAS: Retail and Industrial Bakery (Ecuador)

• Ecuador

• Commercial and Marketing Manager

  • Feb 2013 - Feb 2014

  Represent and promote company and their product lines. Responsible of sales and marketing goals and strategies. Representing and promoting the company and its products at the bakeries, main distribution channels and supermarkets. Responsible for the administration of 20 own stores and 12 franchisees. Responsible for maintaining and expanding customer base; building and maintaining rapport with key customers; identifying new customer opportunities. Recommends product lines by identifying new product opportunities, and/or product, packaging, and service changes; surveying consumer needs and trends; tracking competitors. Implements trade promotions by publishing, tracking, and evaluating trade spending. Show less



EXECUTIVE TRAINING & DBG (Development Business Group):

• Quito, Ecuador

• Medical and Sales Representative Instructor

  • Oct 2005 - Jan 2014

  Provided formal training to new coming sales representatives in new promotional strategies, sales and goals. Provided formal training to new coming sales representatives in new promotional strategies, sales and goals.



LABORATORIO CARVAGU (NATURE`S GARDEN – GREEN LIFE): Pharmaceutical Laboratories (Natural Products,

• Ecuador

• Regional Manager

  • Jun 2012 - Jan 2013

  Represent and promote company and their product lines. Responsible for sales and marketing goals and strategies. Achieves regional sales operational objectives by contributing regional sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining regional sales system improvements; implementing change. Representing and promoting the company and its products at the main distribution channels and supermarkets. Scientific and sales coaching Accomplishes regional sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees in assigned districts Managed 10+ sales representatives, 25 marketers, 7 logistics, 5 administrative and finance staff. Show less



SOCIEDAD FUNERARIA NACIONAL: Funeral Services and Burial Units (Ecuador)

• Ecuador

• Commercial Manager

  • May 2011 - May 2012

  Provide assistance to commercial directors Manage, direct and provide instructions to daily operations Responsible for sales of burial units of 3 cemeteries and 17 funeral halls. Responsible of sales and marketing goals and strategies. Ensuring that the financial aspects and impact of a contract are clear to all parties Risk assessment Ensuring that all stakeholders, such as administration, operations, and finance understand and adhere to contractual obligations; reflecting them accurately Resolving contractual and commercial problems Reviewing, scrutinizing, and developing operational process flows Formal training to new sales representatives providing them communication techniques, cost-benefit analysis and marketing focused to promotional objectives. Managed 30+ sales representatives and administrative staff. Show less



CYBERGUIAS DEL ECUADOR: Marketing and Advertising

• Ecuador

• General Manager

  • Jun 2009 - Apr 2011

  Managed 30+ sales representatives, administrative and finance staff. Devising strategies to drive online traffic to the company website. Assess relevance to the company and recommend tactical links Review and recommend tactical action to maintain web links and relationships Developing and managing digital marketing campaigns Tracking conversion rates and making improvements to the website. Review, amend and advise use of Key Words Managed 30+ sales representatives, administrative and finance staff. Devising strategies to drive online traffic to the company website. Assess relevance to the company and recommend tactical links Review and recommend tactical action to maintain web links and relationships Developing and managing digital marketing campaigns Tracking conversion rates and making improvements to the website. Review, amend and advise use of Key Words



STATE TRUST BANK: Investment Plans (USA)

• Ecuador

• Financial Consultant

  • Feb 2009 - May 2009

  Assist clients accomplish financial objectives by assessing financial situation; developing and presenting financial strategies and plans; monitoring changes in financial status and life circumstances. Markets services by asking for referrals from current clients; meeting prospects at community functions; responding to inquiries; developing promotions; presenting financial planning seminars. Assesses clients' financial situation by gathering information regarding investments, asset allocation, savings, tax planning, retirement planning, and estate planning; evaluating risk tolerance. Develops financial strategies by guiding client to establish financial goals; matching goals to situation with appropriate financial plans. Obtains clients' commitment by explaining proposed financial plans and options; explaining advantages and risks; providing explanations; alleviating concerns; answering questions. Monitors clients' financial situation by tracking changes in wealth and life circumstances; analyzing financial plan results; identifying and evaluating new financial strategies; recommending changes in goals and plans. Show less



LABORATORIO BALIARDA: Pharmaceutical Laboratories (Argentina)

• Ecuador

• National Manager

  • Sep 2007 - Nov 2008

  Represented and promoted the company and its product line in neurology and psychiatry, cardiology and gastroenterology. Responsible of sales and marketing goals and strategies. Representing and promoting the company and its products at the main distribution channels. Scientific and sales coaching Formal training to new sales representatives providing them communication techniques, cost-benefit analysis and marketing focused to promotional objectives. Managed 10+ sales representatives, administrative and finance staff. Show less



GRÜNENTHAL ECUATORIANA:Pharmaceutical Laboratories (Germany)

• Quito, Ecuador

• Medical Sales District Manager

  • Oct 1992 - Sep 2005

  Managed 14+ sales representatives in various Provinces in Ecuador Representing and promoting the company and its products at the main distribution channels. Strategy promotion coaching of their medical products Managed 14+ sales representatives in various Provinces in Ecuador Representing and promoting the company and its products at the main distribution channels. Strategy promotion coaching of their medical products