Experience

Campbell Company of Canada

• Canada
• Manufacturing
• 1 - 100 Employee

• Business Development Manager, Walmart

  • Jun 2021 - Present

• Sales Operations Manager

  • Oct 2019 - Jun 2021

  • Revamped existing S&OP process, cadence and reporting that facilitated higher quality and visibility of sales planning thereby unlocking meaningful conversations on risks and opportunities, with multi-stakeholder groups (customer teams, sales strategy and supply chain) • Refined the AOP process via development of tools that substantially drove stronger engagement and collaboration amongst Sales leadership, Sales strategy and Sales finance • SME and Business leadership role on… Show more • Revamped existing S&OP process, cadence and reporting that facilitated higher quality and visibility of sales planning thereby unlocking meaningful conversations on risks and opportunities, with multi-stakeholder groups (customer teams, sales strategy and supply chain) • Refined the AOP process via development of tools that substantially drove stronger engagement and collaboration amongst Sales leadership, Sales strategy and Sales finance • SME and Business leadership role on proprietary Trade Optimization platform not limited to AOP, S&OP, trade forecast, development and implementation of best practices, enhancement decisions, issue resolution and lead power users connect • Developed tools under tight time constraints that resolved critical business issues, ultimately creating business intelligence reports such as DRP Management (forecasting / management of promotional vehicles) and Customer inventory pipeline (build / burn and forecast accuracy) • An integral member of the I&D team who drives changes at Campbells; Discussed / implemented best practices to promote equity, create an environment of trust and teamwork and influence sustaining behaviors while leveraging diversity as strength



Elmira Pet Products

• Canada
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Account Manager

  • Sep 2015 - Oct 2019

  • Driven year over year growth for national retail customers with annual revenue > $ 30 MM • Established sophisticated business processes and tools for sales forecasting which resulted in increased collaboration with customers and higher forecast accuracy • Identified and nurtured strong relationships with various stakeholders of customer’s business: Category Managers, Supply Chain Specialists, New Product Development and Merchandising team • Collaborated regularly with customer’s… Show more • Driven year over year growth for national retail customers with annual revenue > $ 30 MM • Established sophisticated business processes and tools for sales forecasting which resulted in increased collaboration with customers and higher forecast accuracy • Identified and nurtured strong relationships with various stakeholders of customer’s business: Category Managers, Supply Chain Specialists, New Product Development and Merchandising team • Collaborated regularly with customer’s supply chain team on forecasts, fill rates, in-stock performance, analysis and execution of product transitions and promotion strategies • Operated as Project Lead on new product launches and partnered with key stakeholders on all aspects: product development, quality assurance, design philosophy, regulatory and content, packaging artwork and press approvals, supply planning and launch execution

• Sales Analyst

  • Apr 2014 - Aug 2015

  • Supported Account representatives with analysis on various aspects: sales, promotional strategies and analysis, market intelligence and trends, promotional forecast and demand planning, and commodity costing review • Performed data intensive analysis based on Retail Link / POS Data and presented findings • Created and developed Sales Reporting System that increased overall engagement with customers. Presented wins, losses and areas of concerns periodically



BlackBerry

• Canada
• Software Development
• 700 & Above Employee

• Supply Chain Coordinator (Co-op)

  • Jan 2013 - Dec 2013

  • Designed and implemented database for BlackBerry consigned components which resulted in substantial cost-savings due to increased visibility of demand variability • Analyzed and presented Material True-up Analysis (Validation of Bill of Materials) and Purchase Price Variance (PPV) with a high degree of precision • Collaborated with Commodity specialists and EMS partners on improving forecast accuracy and system consistency • Designed and implemented database for BlackBerry consigned components which resulted in substantial cost-savings due to increased visibility of demand variability • Analyzed and presented Material True-up Analysis (Validation of Bill of Materials) and Purchase Price Variance (PPV) with a high degree of precision • Collaborated with Commodity specialists and EMS partners on improving forecast accuracy and system consistency



Ferreira & Koach Management Consultancy

• Sales Coordinator

  • Jan 2009 - Aug 2011

  • Initiated and implemented online sales and marketing strategy that contributed to over 10% annual growth • Developed impactful advertising content and messaging that increased customer engagement

• Management Trainee

  • Aug 2008 - Dec 2008