Senior PPC Specialist

• Jun 2022 - Present

PPC Specialist

• Jul 2021 - Jun 2022

Junior Google Ads Specialist

• Jan 2021 - Jun 2021

- Creating, monitoring and optimizing Google Ads campaigns - Realizing Keyword Research for Google Ads campaigns- Realizing Google Ads audits for the agency's new clients- Realizing CRO and UX website audits, to improve the performance of the websites of the agency's new clients- Constantly follow-up of articles, video tutorials and online events related to the PPC industry

PPC Apprentice

• Sep 2020 - Oct 2020

- Learning the most important aspects of Google Ads and Facebook Ads campaigns - Learning the basics about various branches of digital marketing, such as SEO, Content Writing, Google Analytics, Affiliate Marketing, and Social Media Marketing - Performing daily tasks - Realizing website audits, in order to improve them in terms of User Experience - Realizing a final project that consisted of designing a strategy and implementing Google Ads and Facebook Ads campaigns for a well-known cosmetics brand Show less

Marketing Specialist

• Aug 2018 - Nov 2018

- Writing articles for the blogs of the company (www.clubmeridianauto.wordpress.com, www.meridianrentacar.ro/blog and www.meridianocazie.ro/blog-33) - Posting on social media accounts of the company (Facebook and Google Plus): Meridian Rent a Car, Meridian București and Meridian Ocazie - Writing articles for the magazine of the company - Creating sale ads for second-hand cars and posting them on the following websites: www.lajumate.ro, www.vitan-auto.ro, www.depozitauto.ro and www.mundomarket.ro - Making discount vouchers for the corporate clients of Meridian Taxi - Making business cards for the sales agents of the company Show less

Volunteer in the Marketing Department

• Nov 2015 - May 2017

- Creating a database with student-related websites in order to identify possible organizational partners that can support the projects developed by A.T.I.V. - Promoting the 1st of March (Mărțișor) Fair organized by A.T.I.V. in 2017 - Involvement in the charity project "The Christmas tree with stories" organized by A.T.I.V. in partnership with EduCab Romania, by donating books to equip libraries in rural areas, as well as by promoting this project - Proposal of ideas for the A.T.I.V recruitment campaign from October 2016 - Involvement in the project "My Year in A.T.I.V." , in which I described my experience from the first year of volunteering in the NGO, in order to help other students to learn about the development opportunities within the association - Promoting the event A.T.I.V. Open Day, which aimed to inform and attract new volunteers Show less

Intern in the Online Marketing Department

• Jul 2016 - Aug 2016

- Getting involved in creating Google AdWords campaigns (Search and Display) for the following brands in the portfolio of the agency: Diqis, Bottega Verde, Jaked, Ideall.ro - Using the Google Keyword Planner and Ubersuggest tools to generate new keywords - Writing newsletters that have been sent to the companies with which the agency collaborates in order to maintain a good communication with them - Conducting an online research that consisted in identifying the most sought after products and services by Romanians from the diaspora in the online environment Show less

Intern in the Marketing Department

• Sep 2015 - Sep 2015

- Verifying and updating a database with information about the following products sold by Cora hypermarkets: dairy products, fresh juices and sodas - Completing a database with information about the products in the Cora portfolio (food and personal hygiene products), information that was subsequently used to list the products on the website www.coradrive.ro - Allocating codes to photographs of certain drinks sold by Cora hypermarkets, codes that had the role of making it easier to further process this information Show less