Raluca Dudu
EMEA Marketing Operations Specialist at Pulmonx Corporation- Claim this Profile
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Romanian Native or bilingual proficiency
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English Professional working proficiency
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French Limited working proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Cristian Persu
I met Raluca about 10 years ago, she was a medical representative for one of the companies I was working with. We had a very effective colaboration since the begining, since she was proffessional, friendly and always in good spirit. As time passed, we both progressed in our carreers but kept a good relationship and developed a strong friendship. Now she is a brand manager, backed by the experience she gained in all these years, with strong connections in the field and with the same good spirit she always had. I am absolutely sure that she will be very succesful in the future, no matter what challenges life will offer her !
Simona Cocos
Raluca is a talented Brand Manager; she is hard working, creative and she is learning very fast. She has analytical capabilities and she can manage several large projects at the same time. She has experience in brand management and in multichannel marketing.
Cristian Persu
I met Raluca about 10 years ago, she was a medical representative for one of the companies I was working with. We had a very effective colaboration since the begining, since she was proffessional, friendly and always in good spirit. As time passed, we both progressed in our carreers but kept a good relationship and developed a strong friendship. Now she is a brand manager, backed by the experience she gained in all these years, with strong connections in the field and with the same good spirit she always had. I am absolutely sure that she will be very succesful in the future, no matter what challenges life will offer her !
Simona Cocos
Raluca is a talented Brand Manager; she is hard working, creative and she is learning very fast. She has analytical capabilities and she can manage several large projects at the same time. She has experience in brand management and in multichannel marketing.
Cristian Persu
I met Raluca about 10 years ago, she was a medical representative for one of the companies I was working with. We had a very effective colaboration since the begining, since she was proffessional, friendly and always in good spirit. As time passed, we both progressed in our carreers but kept a good relationship and developed a strong friendship. Now she is a brand manager, backed by the experience she gained in all these years, with strong connections in the field and with the same good spirit she always had. I am absolutely sure that she will be very succesful in the future, no matter what challenges life will offer her !
Simona Cocos
Raluca is a talented Brand Manager; she is hard working, creative and she is learning very fast. She has analytical capabilities and she can manage several large projects at the same time. She has experience in brand management and in multichannel marketing.
Cristian Persu
I met Raluca about 10 years ago, she was a medical representative for one of the companies I was working with. We had a very effective colaboration since the begining, since she was proffessional, friendly and always in good spirit. As time passed, we both progressed in our carreers but kept a good relationship and developed a strong friendship. Now she is a brand manager, backed by the experience she gained in all these years, with strong connections in the field and with the same good spirit she always had. I am absolutely sure that she will be very succesful in the future, no matter what challenges life will offer her !
Simona Cocos
Raluca is a talented Brand Manager; she is hard working, creative and she is learning very fast. She has analytical capabilities and she can manage several large projects at the same time. She has experience in brand management and in multichannel marketing.
Credentials
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DATA-DRIVEN MARKETING
SkillsfactoryAug, 2021- Sep, 2024 -
Landing page optimization
CXLJul, 2021- Sep, 2024 -
Fondamentaux du Marketing Numerique
Google Digital GarageJun, 2021- Sep, 2024 -
Marketing strategy
CXLJun, 2021- Sep, 2024 -
User research
CXLJun, 2021- Sep, 2024 -
User-Centric Marketing
CXLJun, 2021- Sep, 2024 -
Voice of customer data
CXLJun, 2021- Sep, 2024 -
Social Media Marketing: Managing Online Communities
LinkedInMay, 2021- Sep, 2024 -
Public Relations Foundations
LinkedInApr, 2021- Sep, 2024 -
Introducing the PMBOK® Guide—Seventh Edition
LinkedInMar, 2021- Sep, 2024 -
Online Marketing Foundations (2018)
LinkedInMar, 2021- Sep, 2024 -
Project Management Foundations: Integration
LinkedInMar, 2021- Sep, 2024 -
Project Management: Preventing Scope Creep
LinkedInMar, 2021- Sep, 2024 -
IELTS Academic Module
British CouncilMar, 2009- Sep, 2024 -
Cambridge Advanced Exam
British CouncilJun, 2005- Sep, 2024 -
Google Analytics for Beginners
GoogleJul, 2021- Sep, 2024 -
Google Ads Search Certification
GoogleJul, 2021- Sep, 2024
Experience
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Pulmonx Corporation
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United States
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Medical Equipment Manufacturing
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100 - 200 Employee
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EMEA Marketing Operations Specialist
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Oct 2021 - Present
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Full-time Mother
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Jun 2019 - Present
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Youth For Understanding
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Belgium
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Education Administration Programs
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1 - 100 Employee
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Communication and Marketing Manager
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Dec 2018 - Feb 2020
Perform high quality analysis to enable strategic and tactical decisions on global, but also on national level; Develop a digital transformation plan for the organization Engage with the organizations’ online communities in a way which builds a respectable reputation and increases the respect of society; Conceiving, developing, planning and implementing strategic digital media projects and programs for key stakeholders; Provide relevant guidance and counsel on digital communications issues to various divisions, departments or individuals within the organization; Defining and implementing the marketing and communication(MARCOM) strategy for the global organization; Manage a global team of experts to follow-up implementation and execution; Lead brand management projects; Plan, organize and manage international events; Manage and allocate budget; Guide and draft advocacy strategy; coordinate efforts with EU institutions on different joint programs (Erasmus+); Show less
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Zentiva
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Czechia
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Pharmaceutical Manufacturing
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700 & Above Employee
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Cardiovascular Product Manager
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Apr 2017 - Nov 2018
Innovative and Generic Product Management for Romania and Moldova. Added responsibilities versus previous role: New product launches, penetration of new market segments, positioning of the business group’s brands (generics); Developed multichannel marketing projects and increased visibility of the newly established brand and of the company; focus on -> omnichannel marketing Media campaign strategy for the portfolio. Identify and control budgets, forecasts and expenses, and assess the marketing mix to ensure best cost-benefit ratios and optimal results. Follow on products’ P&L and propose potential solutions in order to maintain the overall profitability on the portfolio. Show less
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Sanofi
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France
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Pharmaceutical Manufacturing
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700 & Above Employee
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Product Manager - Cardiovascular Portfolio
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Aug 2016 - Mar 2017
Managing both generic (Zentiva) and innovative established products (Sanofi) within the cardiovascular portfolio for Romania.Developing, implementing and defending a short- and medium-term marketing strategic and tactical brand plan for the portfolio;Coordinated a cross-functional team of experts to achieve the product and business strategies according to available resources and performance KPIs;Performed high quality analysis that enable local strategic and tactical decisions, including competitive information, market research, sales, study findings and market/disease treatment trends;Budget ManagementDevelop and execute multi-channel promotional campaigns Coordinated national meetings to increase product loyalty and customer engagement; Show less
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Medical Representative
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Mar 2011 - Jul 2016
Multiple therapeutic areas and specialties (urology, gastroenterology, cardiology, pneumology, neurology, psichiatry)
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GSK
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United Kingdom
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Pharmaceutical Manufacturing
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700 & Above Employee
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Medical Representative
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Sep 2009 - Jan 2011
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Customer Service Analyst
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Feb 2008 - Sep 2009
Customer service analyst Customer service analyst
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Education
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2021 - 2021
Skillsfactory
Traineeship in Data-Driven marketing & Innovation Strategy, Digital Marketing -
2009 - 2011
Academia de Studii Economice din București
Master, International Project Management -
2006 - 2009
Academia de Studii Economice din București
Bachlor, International Relations -
2002 - 2006
Colegiul economic "Virgil Madgearu" Galati
Bac, Economics
Community
