Experience

jsd

• United States
• Advertising Services
• 1 - 100 Employee

• Client Services Director

  • May 2023 - Present

• Account Director

  • Aug 2020 - Present

• Account Manager

  • Aug 2019 - Aug 2020



Live Media - Creative Studio

• Puerto Rico
• Advertising Services
• 1 - 100 Employee

• Digital Account Manager

  • Apr 2018 - Aug 2019



ARCO

• Puerto Rico
• Advertising Services
• 1 - 100 Employee

• Digital Project Manager & Traffic Manager

  • May 2015 - Apr 2018

  • Manage execution of all digital marketing programs and client projects. • Optimize digital marketing projects for the agency. • Work with different digital developers, social media specialists and content teams. • Established KPI's and provided detailed reports on project success. • Manage execution of all digital marketing programs and client projects. • Optimize digital marketing projects for the agency. • Work with different digital developers, social media specialists and content teams. • Established KPI's and provided detailed reports on project success.



Merodea

• Puerto Rico

• Contributing Writer

  • Jan 2017 - 2017

  Monthly contributing writer for Merodea's blog, since January 2017. Content is focused on empowering women with advice for her career, personal life and overall well-being. More at: https://merodea.com/contributors/ Monthly contributing writer for Merodea's blog, since January 2017. Content is focused on empowering women with advice for her career, personal life and overall well-being. More at: https://merodea.com/contributors/



Taya Beauty

• Miami/Fort Lauderdale Area

• Webmaster and Social Media Strategist

  • Jan 2015 - Jan 2016

  •Implement Online campaigns for beauty brand, Taya •Analyze, report and grow site traffic for www.tayabeauty.com •Provide customer service by responding to heavy volumes of email •Send newsletters on a weekly basis •Reach web site monthly sales goals •Manage Taya Beauty's social media throughout Facebook, Twitter, Instagram, Pinterest and YouTube •Prepare social media content for Taya's TV appearances on HSN, QVC and The Shopping Channel •Implement Online campaigns for beauty brand, Taya •Analyze, report and grow site traffic for www.tayabeauty.com •Provide customer service by responding to heavy volumes of email •Send newsletters on a weekly basis •Reach web site monthly sales goals •Manage Taya Beauty's social media throughout Facebook, Twitter, Instagram, Pinterest and YouTube •Prepare social media content for Taya's TV appearances on HSN, QVC and The Shopping Channel



Contactica

• United States
• Advertising Services
• 1 - 100 Employee

• Community Manager

  • Mar 2014 - Feb 2015

  •Manage several accounts’ online presence through Facebook, Twitter, Instagram, and YouTube •Daily monitoring and interaction of client’s social media accounts •Digital content creator of Facebook fan pages, Twitter pages and Instagram profiles •Develop social media reports on brand guidelines, strategies and monthly performance analysis •Digital Trends Blogger with over 10 blogs written in English and translated to Spanish available at http://www.wearecontactica.com/blog •Manage several accounts’ online presence through Facebook, Twitter, Instagram, and YouTube •Daily monitoring and interaction of client’s social media accounts •Digital content creator of Facebook fan pages, Twitter pages and Instagram profiles •Develop social media reports on brand guidelines, strategies and monthly performance analysis •Digital Trends Blogger with over 10 blogs written in English and translated to Spanish available at http://www.wearecontactica.com/blog



Grey Group

• United States
• Advertising Services
• 700 & Above Employee

• Junior Copywriter

  • Jun 2013 - Mar 2014

  •Official copy deck creator for 8 different Facebook fan pages, including: -Radioshack Puerto Rico -Chica CoverGirl -Infiniti Puerto Rico -Panadol Puerto Rico -La Ciencia de tu Sonrisa -Clairol Puerto Rico -Banana Boat Puerto Rico -Hawaiian Tropic PR •Created copy for Facebook social ads, websites, billboards and radio commercials •Monitored and interacted 2 Facebook fan pages •Translated documents from Spanish to English and vice-versa, proofread and edited documents •Helped Senior Copywriter prepare for client presentations Show less



Vanilla Bean Cupcakery

• Guaynabo, Puerto Rico

• Social Media Strategist

  • 2014 - 2014

  •Developed the brand guideline by defining it’s key demographic, personality and language •Created an online strategy for Facebook and Instagram •Researched and presented the company a competitive analysis report •Freelance experience •Strategies implemented to this day available at Facebook.com/VBCupcakery •Developed the brand guideline by defining it’s key demographic, personality and language •Created an online strategy for Facebook and Instagram •Researched and presented the company a competitive analysis report •Freelance experience •Strategies implemented to this day available at Facebook.com/VBCupcakery



Merodea

• San Juan, Puerto Rico

• Social Media Strategist

  • 2014 - 2014

  •Developed the brand guideline by defining it’s key demographic, personality and language •Created an online strategy for Facebook, Instagram and Pinterest •Researched and presented the company a competitive analysis report •Freelance experience •Strategies implemented to this day available at Instagram.com/Merodeame •Developed the brand guideline by defining it’s key demographic, personality and language •Created an online strategy for Facebook, Instagram and Pinterest •Researched and presented the company a competitive analysis report •Freelance experience •Strategies implemented to this day available at Instagram.com/Merodeame



Stereograph Media

• Advertising Services
• 1 - 100 Employee

• Freelance Content Creator

  • Aug 2013 - Sep 2013

  •Responsible for creating weekly copy decks for Facebook fan pages •Established online presence by engaging with fans •Worked in a creative duo and contributed with ideas which are still implemented today •Freelance experience •Notable client: Borden Puerto Rico •Responsible for creating weekly copy decks for Facebook fan pages •Established online presence by engaging with fans •Worked in a creative duo and contributed with ideas which are still implemented today •Freelance experience •Notable client: Borden Puerto Rico



Alterno Agency

• Advertising Services
• 1 - 100 Employee

• Facebook Content Creator

  • Aug 2013 - Sep 2013

  •Responsible for creating weekly copy decks for Facebook fan pages •Established online presence by engaging with fans •Worked in a creative duo and contributed with ideas which are still implemented today •Freelance experience •Notable clients: Instituto Español Puerto Rico and Ponderosa Puerto Rico •Responsible for creating weekly copy decks for Facebook fan pages •Established online presence by engaging with fans •Worked in a creative duo and contributed with ideas which are still implemented today •Freelance experience •Notable clients: Instituto Español Puerto Rico and Ponderosa Puerto Rico



Revista Ambiente y Color

• Guaynabo, Puerto Rico

• Account Executive Intern

  • Nov 2010 - Jul 2013

  •Managed magazine’s radio talk show “Radio Ambiente y Color” •Wrote the radio show’s script by interviewing client •Prepared both, the broadcaster and the client, before going live on air •Responsible for scheduling client meetings, getting new leads for the show, and closing sales •Company website: http://ambienteycolor.com/ •Managed magazine’s radio talk show “Radio Ambiente y Color” •Wrote the radio show’s script by interviewing client •Prepared both, the broadcaster and the client, before going live on air •Responsible for scheduling client meetings, getting new leads for the show, and closing sales •Company website: http://ambienteycolor.com/