RAHUL KUMAR (Marketo Certified Expert)
Marketing Campaign and Analyst Manager at Marketing Demand Gen- Claim this Profile
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English Full professional proficiency
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Hindi Full professional proficiency
Topline Score
Bio
Credentials
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Marketo Certified Expert
MarketoApr, 2015- Sep, 2024 -
AMCAT Certified Corporate Sales Manager
Aspiring MindsOct, 2014- Sep, 2024 -
AMCAT Certified Channel Sales Professional
Aspiring MindsSep, 2014- Sep, 2024
Experience
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Marketing Demand Gen
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Advertising Services
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1 - 100 Employee
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Marketing Campaign and Analyst Manager
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Aug 2014 - Present
Responsible for Making SQL queries ( Select / Store procedure /view ) , Pull lead from SQL server for ( Direct marketing/ Email Marketing ) ,Maintaining Touch count Prepare / Made reports as per marketers request and Automate the process, creating email marketing campaigns, landing pages and email templates to promote a product or service. Determines target audience, devises campaign, and launches email campaign to create buzz or generate leads for the business. Responsible for Making SQL queries ( Select / Store procedure /view ) , Pull lead from SQL server for ( Direct marketing/ Email Marketing ) ,Maintaining Touch count Prepare / Made reports as per marketers request and Automate the process, creating email marketing campaigns, landing pages and email templates to promote a product or service. Determines target audience, devises campaign, and launches email campaign to create buzz or generate leads for the business.
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ShowMeLeads Inc
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United States
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Advertising Services
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1 - 100 Employee
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Market Research Associate
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Aug 2013 - Aug 2014
• Create, manage, and support marketing campaigns through Marketo to drive sales leads and increase prospect engagement• Lead Generation through multiple tools like Lead411, data.com, ZoomInfo etc.• Expertise in Lead Nurturing, Drip Program/Program Builder• Hands on experience with CSS/HTML to design Email Template• Worked on different Marketing Automation Tools such as Eloqua, Hubspot & Marketo• Experienced in creating forms, landing pages, email template, drip program and program builder within Marketing Automation Tools• Analysis and review of data related to corporate & organizational structure, service areas, products and services, brands, financial information, clients, accreditation and certification.• Market Research as well as having experience in Supplier Network, Event Management & Web survey related activities like Competitor Analysis, content & Internet Research & Data Management.• Experience with Google AdWords, Google Analytics, LinkedIn, Bing for measuring online marketing effectiveness• Possess specialist knowledge in CRM Administration (Salesforce.com) to support Global Sales and Marketing operations• Manage and publishing of content using CMS (WordPress/Drupal) for the company website• Utilize online tools such as ZomInfo, Hoovers, Factiva, Spoke, Jigsaw, Yahoo finance, Google finance etc.• Lead generation using Social Media platforms such as Linked In, twitters, various Blogs, RSS feeds, Press Release and general Internet based research.• Extensive usage of Social Media tools like LinkedIn, Twitter, Facebook, etc to promote webinars, events and products• Create weekly/monthly marketing reports from Google Analytics/Adwords/Bing/Slideshare/LinkedIn
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Education
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2009 - 2013
Azad institute of Engineering and Technology
Bachelor’s Degree, Computer Engineering -
2007 - 2009
BVMS
Intermediate, Science -
1999 - 2007
S.T.Severine's High School
High School, Science -
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CDAC Noida
Database Administrator
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