Rahul Sharma

Business Head - Metros at Reliance Broadcast Network
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IN

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Ajay Bedi

Have known/heard about him for a long time as a veteran of the television industry since i started my Ad Sales career in 2004. I started reporting to him in my &TV stint with Zee and then I realized what a super Mentor, Senior and human he is and one thing which I hadn't found in a Senior for a long time is his integrity. He as a person has always kept his word, which is very very difficult to find in this cut throat corporate world. Would give anything to work with him again cheers.

Sandeep Naug

Rahul is a brilliant leader and people manager whose skills can bring method to any madness. His remarkability is his astute revenue and client management practices that has built scalability and consistency in business across TV and Digital. His amiable nature makes most employees yearns to work under his mentorship. It was a great pleasure for me to have had the opportunity to work under his guidance

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Experience

    • Broadcast Media Production and Distribution
    • 300 - 400 Employee
    • Business Head - Metros
      • Jul 2022 - Present
    • India
    • Entertainment Providers
    • 700 & Above Employee
    • Executive Cluster Head - Sales
      • Mar 2014 - Sep 2021

      • March 2014: Joined ZEEL as Sr. Vice President – Ad Sales to launch the new Hindi premium channel – Zindagi o Set up the pan-India sales team and played a key role in the launch of the channel, working closely with the programming and the marketing teams • March 2015: In addition to heading the Zindagi national sales team, entrusted with the responsibility of Deputy Branch Head – North for the entire ZEEL network • February 2016: Promoted as Executive Cluster Head -Sales for premium channels’ bouquet - Z Café, Z Studio and Zindagi • August 2016: Handpicked to lead the launch of the new premium English News Channel – WION. Additionally, manage the sales of the complete English news cluster – DNA Newspaper and WION - TV & Digital Sales o Set-up the entire pan-India sales team operations for WION and launched the channel in the market. • February 2017: Additionally, entrusted with the national responsibility of leading the Zee Digital Publishing Sales for the entire Zee digital products (OZEE, ZeeNews.com, DNAindia.com, Bollywoodlife.com, TheHealthSite.com, BGR.in, Mashable.in, Oncars.com, Cricket Country, etc.) o Also, spearheaded the launch of &Flix and &Prive channels in the market in March’ 18 • June 2018: Handled &TV Hindi GEC’s sales. • June 2019: Additionally, tasked to manage the entire Zee Digital Publishing Sites business, as a part of which successfully set-up the sales team nationally and established the business in the market • July 2020: Managed the network portfolio of Brand Solutions, Social, Zee Live and Zee Zest (Living Foodz) channels

    • President - IBIBO ADS
      • Mar 2009 - Mar 2014

      IBIBO WEB PVT. LTD. (Naspers Group Company) ibibo Group Private Limited operates as an online travel company in India. It owns Goibibo.com, a B2C online travel aggregator; redBus.in, an online bus ticketing platform; and travelboutiqueonline, a B2B online travel platform. ibibo Group Private Limited operates as a subsidiary of Naspers Limited. As of January 31, 2017, ibibo Group Private Limited operates as a subsidiary of MakeMyTrip Limited. Key Areas of Responsibility: • Led business operations at Ibibo Ads including Revenue, Strategy, Delivery & Operations, Product development and launches • Set up an Affiliate Network and Re-Targeting platforms for internal and external clients • Managed the Brand Solutions division which offered customized social media applications and games for clients Key Accomplishments: • Successfully established the Sales and Business operations at Ibibo Ads – a digital ad network unit of Ibibo Group. Established a monetizable business model for the organization. o Launched new products & revenue models in the market and successfully grew the YOY revenue manifold o Recruited the pan-India sales team and launched the Customized Brand Solutions business in the market o Evangelized the customized social media branded applications business in the newly evolving digital space o Created several Voice, Video, Audio, and Gaming apps for large clients across the FMCG, Banking, Apparels, Automobiles and other categories • Created an affiliate network to cater to both internal & external clients and built inhouse re-targeting capabilities through a team of engineers o Launched the affiliate network in the market which helped build a robust base of external clients o The affiliate network also catered to the in-house clients like Goibibo, redBus, Tradus and PayU

    • India
    • Appliances, Electrical, and Electronics Manufacturing
    • Vice President Advertising Sales
      • Aug 2008 - Mar 2009
    • Vice President Advertising Sales
      • Oct 2007 - Aug 2008

      Was part of the launch team at NDTV Imagine and had set up the ad sales operations in North and East. Spearheaded the market launch of the channel in the region. Was part of the launch team at NDTV Imagine and had set up the ad sales operations in North and East. Spearheaded the market launch of the channel in the region.

    • India
    • Consumer Goods
    • 1 - 100 Employee
    • Associate Vice President Advertising Sales
      • May 2004 - Sep 2007

      Handled ad sales for Channel V, Star One, Star Movies and Star World. Handled ad sales for Channel V, Star One, Star Movies and Star World.

    • Account Director Advertising Sales
      • Mar 2001 - May 2004

      Looked after the advertising sales for MTV and Nickelodeon. Looked after the advertising sales for MTV and Nickelodeon.

    • Entertainment Providers
    • 1 - 100 Employee
    • Ad Sales
      • May 2000 - Mar 2001

      Looked after the ad sales revenue for BBC World channel Looked after the ad sales revenue for BBC World channel

    • India
    • Newspaper Publishing
    • 500 - 600 Employee
    • Ad Sales
      • Jul 1997 - May 2000
    • Tunisia
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Sales Executive
      • Jun 1995 - Jun 1997
    • Pakistan
    • Industrial Machinery Manufacturing
    • 100 - 200 Employee
    • Management Trainee - Sales
      • Jan 1994 - Jan 1995

Education

  • Kurukshetra University
    Bachelor's degree, B Sc (Electronics)
  • Bhartiya Vidya Bhavan
    Post Graduate Diploma, Marketing & Sales Management

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