Experience

Trigital Solutions Pvt. Ltd.

• India
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Sep 2020 - Present

  💫 Design or create online and offline graphics to meet specific commercial or promotional needs, such as presentations, e-mail campaigns, videos, collateral, and online/offline marketing campaigns besides building Visual Merchandising for clients 💫 Design or create online and offline graphics to meet specific commercial or promotional needs, such as presentations, e-mail campaigns, videos, collateral, and online/offline marketing campaigns besides building Visual Merchandising for clients



Cheil India

• India
• Advertising Services
• 700 & Above Employee

• Associate Creative Director

  • May 2012 - Oct 2017

  Cheil Worldwide is the in-house agency of Samsung. Working with Cheil provided rich and hands-on experience in conceptualizing and designing Samsung Premier Mobile outlets. • Successfully rolled out the installation of Samsung Exclusive 1000 plus outlets in a year across India • Played a key role in formulating strategy and design development for the biggest rollout of the Samsung Premium Mobile Outlet; managing and leading the complete creative team • Spearheaded design implementation and management of over 2000 outlets in organized as well as unorganized trade including LFR's, MR, RR & other store formats • Essayed a key role in implementing new initiatives such as conceptualising designs as per International standards for new store openings • Reduced cost by identifying & developing new vendors for fabrication and material sourcing Show less



Digitas North America

• United States
• Advertising Services
• 700 & Above Employee

• Sr. Head-Retail (Design)

  • Feb 2005 - May 2012

  As a Senior Retail Head, I conceptualized, designed and developed creative solutions to address specific needs of clients. These included retail projects, exhibition design and set up, events & promotions and mall activities. Working with Solutions Digitas provided rich experience in working across retail markets – from typical rural India to best in class international markets. I also partnered in onsite and offsite production management. Some of my clients included HP, Samsung, LG, TATA, HUL, ITC, HPCL, Intel, Visco, Nerolac, GPI, Pedigree, Gillette to name a few. I also gained hands on experience in managing international projects while working with HP on two major projects 1. Design, fabrication and installation of 3 shop in shops in Tesco, Malaysia 2. Designing HP-RPS and HP-Retail stores in Indonesia and China. I led the design and execution of two new concepts for TATAs – TATA Khet Se and TATA Kisan Sansar projects. I created detailed retail manuals to facilitate expansion and scale up. Show less



Relio Quick India Pvt. Ltd.

• Advertising Services
• 1 - 100 Employee

• Multimedia Architect

  • Apr 2004 - Dec 2004

  During this tenure, I provided innovative yet practical design solutions for retail showrooms and exhibitions for prestigious clients like ICICI Bank. Escorts, General Motors, Standard Chartered Bank L&T, Tata Motors, JK Paper to name a few. During this tenure, I provided innovative yet practical design solutions for retail showrooms and exhibitions for prestigious clients like ICICI Bank. Escorts, General Motors, Standard Chartered Bank L&T, Tata Motors, JK Paper to name a few.



G T Events and Exhibitors Pvt Ltd, New Delhi

• Senior Creative Supervisor

  • Aug 2003 - Mar 2004

  During this tenure, I was responsible for 3D layouts of exhibitions and products. I was also a part of the design team for Samsung SMPP showroom design. During this tenure, I was responsible for 3D layouts of exhibitions and products. I was also a part of the design team for Samsung SMPP showroom design.



Solutions Integrated Marketing Services, New Delhi

• Consultant – 3D Designer

  • Aug 2002 - Jun 2003

  In this short tenure, I worked with prestigious clients for designing showrooms and product models. Key projects included 1. 3D product modeling for a US based client 2. Showroom design for Intel 3. Showroom design for Microsoft In this short tenure, I worked with prestigious clients for designing showrooms and product models. Key projects included 1. 3D product modeling for a US based client 2. Showroom design for Intel 3. Showroom design for Microsoft



Miracle Interactive, New Delhi

• Creative Supervisor and Animator

  • Apr 2000 - Aug 2002

  As Creative Supervisor and Animator, I was responsible for designing and printing projects for Indian and Middle East Clients. I also prepared various multimedia based corporate presentations for prestigious clients like CARE india Ltd. As Creative Supervisor and Animator, I was responsible for designing and printing projects for Indian and Middle East Clients. I also prepared various multimedia based corporate presentations for prestigious clients like CARE india Ltd.