Experience

TechSquad

• United Arab Emirates
• IT Services and IT Consulting
• 1 - 100 Employee

• Product Manager

  • Sep 2016 - Present

  • Defining and developing product vision and strategy • Responsible for complete product life-cycle road-map from conceptualization to release • Track and analyze market competition and position the product line accordingly • Marketing campaign planning and execution (editorial pages, story, themes, promotions etc) • Responsible for increasing revenue in international market through expansion and other business development ideas • Responsible for customer retention & additional revenue generation initiatives • Use data analytics and forecasting to analyze and allocate budgets for each category and promotions • Develop daily, weekly and monthly marketing budget and strategy along with the Marketing Manager Show less



Erin Labs

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Product Marketing Executive

  • Jun 2013 - Aug 2016

  Work with product team to educate both internal and external stakeholders about our platform/product features and their benefits. Create product marketing content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) Create, manage and measure online marketing campaigns via Email, Google, LinkedIn, Facebook, Instagram and other online channels. Work with product team to educate both internal and external stakeholders about our platform/product features and their benefits. Create product marketing content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) Create, manage and measure online marketing campaigns via Email, Google, LinkedIn, Facebook, Instagram and other online channels.